Insurify
Sr Director, Advertising Operations and PartnershipsNewHybrid - Cambridge, MA
Insurify, Cambridge, Massachusetts, United States, 02141
Sr Director, Advertising Operations And Partnerships
Beware of fraudulent activities claiming to represent Insurify. We are not associated with any entities soliciting personal information or payment. The safety of our job seekers is a top priority, and we actively work to prevent such incidents. Insurify will never request sensitive information or payment during the hiring process. Be cautious of text-only interviews, interviews conducted through Microsoft Teams, or suspicious offer letters. Insurify is one of America's fastest-growing MIT FinTech startups and has been recognized as one of Inc. 5,000's fastest-growing private companies in America of 2023, 2022 and 2021, Forbes Fintech 50 List for 2023, 22, 21, Forbes Next Billion Dollar Startups of 2022 global and Top 100 InsurTech company. We're changing the way millions of people compare, buy and manage insurance with artificial intelligence, technology, and superior product design. Our company vision is to be recognized as the preeminent and most trusted digital agent for insurance comparison, purchase, and management. Our team is critical to achieving our vision and fostering the right culture is essential to our team's success. Join us if you like $1.3 trillion market opportunity MIT alumni founders Female-led startup $130M total funding Strong leadership team with experience from many successful start-ups around the world Why This Role Exists
Insurify's marketplace reaches millions of high-intent shoppers each month. To unlock the next stage of growth, we need an Ad Revenue leader who can maximize the value from our inventory while protecting user experience. You will lead strategy, and day-to-day yieldturning traffic into sustainable, diversified revenue streams. What You'll Do
Architect and own the AdTech stack
header bidding, SSP/Exchange integrations, server-to-server bidding, identity resolution, and privacy compliance. Lead strategic account management
Cultivate strong relationships with key partners and advertisers to maximize performance. Drive yield management & forecasting
build dynamic pricing models, floor strategies, and collaborate with data science to build real-time dashboards tied to commercial OKRs. Grow and diversify partnerships
Identify and onboard new partnerships with brands; negotiate commercial terms to expand market reach. Develop scalable partner success playbooks
Establish standardized processes for onboarding, QBRs, and performance reporting that align partner goals with Insurify's KPIs. Collaborate with greater Partnership Team
Co-develop go-to-market collateral, inventory packaging, and revenue forecasts that roll up to the VP of Commercial. Run programmatic & direct-sold monetization
manage PMP / PG deals, open-auction tactics, sponsorship packages, and new ad formats. Partner with Product & Engineering
to test placement UX, latency fixes, and incrementality experiments that lift RPM without hurting conversion. Lead cross-functional ad-ops squad (analysts, ops engineers, traffickers); mentor talent and scale processes for 24/7 uptime. Represent Insurify in the market
Build industry relationships, attend relevant conferences, and stay on top of ad tech innovation and regulatory trends What You'll Bring
10+ years in programmatic sales, AdTech, and revenue operations Hands-on expertise with GAM, Prebid, TAM, Open Bidding, seller-defined audiences, SPO, and privacy frameworks (GDPR/CCPA), or other ad exchange platforms. Proven success raising ad RPM and total revenue on high-traffic consumer sites while balancing UX and partnership goals. Proven ability to translate complex data and insights into clear, actionable strategies that drive meaningful outcomes. Inclusive, metrics-driven leadership style; strong ability to collaborate across Product, Engineering, and Data Science. BA/BS in Marketing, Business, or related field. Benefits Competitive compensation Generous stock options Health, Dental Coverages 401K plan with match Unlimited PTO Generous company holiday calendar Learning & Development Stipends Paid Family Leave Social impact volunteer time Catered lunches in the office We are proud to be an Equal Employment Opportunity and Affirmative Action employer.
Beware of fraudulent activities claiming to represent Insurify. We are not associated with any entities soliciting personal information or payment. The safety of our job seekers is a top priority, and we actively work to prevent such incidents. Insurify will never request sensitive information or payment during the hiring process. Be cautious of text-only interviews, interviews conducted through Microsoft Teams, or suspicious offer letters. Insurify is one of America's fastest-growing MIT FinTech startups and has been recognized as one of Inc. 5,000's fastest-growing private companies in America of 2023, 2022 and 2021, Forbes Fintech 50 List for 2023, 22, 21, Forbes Next Billion Dollar Startups of 2022 global and Top 100 InsurTech company. We're changing the way millions of people compare, buy and manage insurance with artificial intelligence, technology, and superior product design. Our company vision is to be recognized as the preeminent and most trusted digital agent for insurance comparison, purchase, and management. Our team is critical to achieving our vision and fostering the right culture is essential to our team's success. Join us if you like $1.3 trillion market opportunity MIT alumni founders Female-led startup $130M total funding Strong leadership team with experience from many successful start-ups around the world Why This Role Exists
Insurify's marketplace reaches millions of high-intent shoppers each month. To unlock the next stage of growth, we need an Ad Revenue leader who can maximize the value from our inventory while protecting user experience. You will lead strategy, and day-to-day yieldturning traffic into sustainable, diversified revenue streams. What You'll Do
Architect and own the AdTech stack
header bidding, SSP/Exchange integrations, server-to-server bidding, identity resolution, and privacy compliance. Lead strategic account management
Cultivate strong relationships with key partners and advertisers to maximize performance. Drive yield management & forecasting
build dynamic pricing models, floor strategies, and collaborate with data science to build real-time dashboards tied to commercial OKRs. Grow and diversify partnerships
Identify and onboard new partnerships with brands; negotiate commercial terms to expand market reach. Develop scalable partner success playbooks
Establish standardized processes for onboarding, QBRs, and performance reporting that align partner goals with Insurify's KPIs. Collaborate with greater Partnership Team
Co-develop go-to-market collateral, inventory packaging, and revenue forecasts that roll up to the VP of Commercial. Run programmatic & direct-sold monetization
manage PMP / PG deals, open-auction tactics, sponsorship packages, and new ad formats. Partner with Product & Engineering
to test placement UX, latency fixes, and incrementality experiments that lift RPM without hurting conversion. Lead cross-functional ad-ops squad (analysts, ops engineers, traffickers); mentor talent and scale processes for 24/7 uptime. Represent Insurify in the market
Build industry relationships, attend relevant conferences, and stay on top of ad tech innovation and regulatory trends What You'll Bring
10+ years in programmatic sales, AdTech, and revenue operations Hands-on expertise with GAM, Prebid, TAM, Open Bidding, seller-defined audiences, SPO, and privacy frameworks (GDPR/CCPA), or other ad exchange platforms. Proven success raising ad RPM and total revenue on high-traffic consumer sites while balancing UX and partnership goals. Proven ability to translate complex data and insights into clear, actionable strategies that drive meaningful outcomes. Inclusive, metrics-driven leadership style; strong ability to collaborate across Product, Engineering, and Data Science. BA/BS in Marketing, Business, or related field. Benefits Competitive compensation Generous stock options Health, Dental Coverages 401K plan with match Unlimited PTO Generous company holiday calendar Learning & Development Stipends Paid Family Leave Social impact volunteer time Catered lunches in the office We are proud to be an Equal Employment Opportunity and Affirmative Action employer.