NY Staffing
Lead Content Strategist - Social Media Strategy, Tik Tok
NY Staffing, New York, New York, us, 10261
Lead Content Strategist
Our publishing entertainment client is looking for an experienced Content Strategist to assist in developing a framework and strategy for growing their TikTok presence. Key responsibilities include leading and defining the creative vision for the client's TikTok content studio, establishing a consistent content approach. Collaborate with internal stakeholders and external creators to concept and execute short-form video series, formats, and campaigns. Guide a team of TikTok-native creators, providing direction, feedback, and approvals. Stay on top of TikTok trends, formats, memes, audio cues, and cultural moments and leverage them to create relevant content. Ensure all content maintains the highest standards of brand integrity, platform excellence, and creative originality. Contribute to overall content planning, calendar development, and campaign integration with broader Disney Publishing initiatives. Creative director or senior content lead with experience building and leading digital-first content teams, ideally for a millennial and gen z audience. A TikTok native or obsessive, deeply fluent in platform trends, creators, formats, tone, and storytelling mechanics. Qualifications: Minimum of 7 years of creative leadership experience in content, media. Proven track record of success directing social content for TikTok or other short-form platforms. Experience working with or managing creators. Portfolio of relevant TikTok or vertical video work required. This position is with Creative360 (C360), Creative Circle's managed services division. C360 builds and manages creative and marketing project teams and dedicated studios on behalf of our clients. A C360 Engagement Lead will oversee the scope, deliverables, reporting, and operations support, so you can focus on the things you do best. In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. Benefits: Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service. Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also email your resume in Word to: brenna.belardinelli@jobalert.creativecircle.com. Please do NOT change the email subject line in any way. You must keep the JobID: BB14-1872969 -- in the email subject line for your application to be considered. Brenna Belardinelli - Lead Recruiter, National Delivery. For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States. This job was first posted by Creative Circle on 08/04/2025 and applications will be accepted on an ongoing basis until the position is filled or closed. Creative Circle is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle. Copyright 1999 - 2025. CreativeCircle, Inc. All rights reserved. Minimum Salary: 60.00 Maximum Salary: 90.00 Salary Unit: Hourly.
Our publishing entertainment client is looking for an experienced Content Strategist to assist in developing a framework and strategy for growing their TikTok presence. Key responsibilities include leading and defining the creative vision for the client's TikTok content studio, establishing a consistent content approach. Collaborate with internal stakeholders and external creators to concept and execute short-form video series, formats, and campaigns. Guide a team of TikTok-native creators, providing direction, feedback, and approvals. Stay on top of TikTok trends, formats, memes, audio cues, and cultural moments and leverage them to create relevant content. Ensure all content maintains the highest standards of brand integrity, platform excellence, and creative originality. Contribute to overall content planning, calendar development, and campaign integration with broader Disney Publishing initiatives. Creative director or senior content lead with experience building and leading digital-first content teams, ideally for a millennial and gen z audience. A TikTok native or obsessive, deeply fluent in platform trends, creators, formats, tone, and storytelling mechanics. Qualifications: Minimum of 7 years of creative leadership experience in content, media. Proven track record of success directing social content for TikTok or other short-form platforms. Experience working with or managing creators. Portfolio of relevant TikTok or vertical video work required. This position is with Creative360 (C360), Creative Circle's managed services division. C360 builds and manages creative and marketing project teams and dedicated studios on behalf of our clients. A C360 Engagement Lead will oversee the scope, deliverables, reporting, and operations support, so you can focus on the things you do best. In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. Benefits: Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service. Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also email your resume in Word to: brenna.belardinelli@jobalert.creativecircle.com. Please do NOT change the email subject line in any way. You must keep the JobID: BB14-1872969 -- in the email subject line for your application to be considered. Brenna Belardinelli - Lead Recruiter, National Delivery. For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States. This job was first posted by Creative Circle on 08/04/2025 and applications will be accepted on an ongoing basis until the position is filled or closed. Creative Circle is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle. Copyright 1999 - 2025. CreativeCircle, Inc. All rights reserved. Minimum Salary: 60.00 Maximum Salary: 90.00 Salary Unit: Hourly.