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Texas Staffing

Marketing Data Analyst - INTL - India

Texas Staffing, Plano, Texas, us, 75086

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Sr. Data Analyst

A Fortune 100 client is seeking to hire a Sr. Data Analyst within India. Analyst will be sitting within the Data Stewardship and Governance organization. As a member of this Data Analyst team, you will be helping support an initiative to better the creation and standardization of the client's marketing scorecards. Exposure to media or marketing data would be extremely beneficial as analysts will be analyzing terabytes of external data sets, including data from social media platforms such as TikTok, Instagram and Meta. Accountabilities include: Define the data requirements and data quality definitions. Work closely with Data Stewards to identify data sources. Define the Scorecard requirements and work closely with Service Design and BI Designers to create the wireframes. Work closely with Data Engineering and Data Visualization/BI to deploy the product in new markets, drive improvements, and handle user feedback. Translate the product vision into concrete feature requirements/user stories/technical data requirements, generally in conjunction with Data Engineering and Data Visualization/BI. Define and drive business customer acceptance criteria for delivery from Data & AI organization. Skills and Requirements: 5+ years of experience with data analysis of internal and external data sets. Media, marketing, or social media data analysis background. Intermediate to advanced SQL skills queries, data extractions, manipulating data, etc (must be able to query TB worth of data). Advanced Excel skills vlookups, pivot tables, etc. Experience working with structured/unstructured datasets, ability to clearly document and communicate requirement to technical team members. Deep understanding of how data moves across an ecosystem and inputting data into a foundation. Ability to coordinate with technical teams. Informatica experience (AXON and EDC highly preferred). Great communication, documentation and critical thinking skills. Experience with Databricks. Experience in Python. Experience analyzing social media data from Facebook, TikTok or Meta. Experience working with 3rd party data providers such as Cercana/Neilson. Experience with marketing reporting tools. Experience working within a governance/stewardship organization. Experience in Food/Beverage/Manufacturing or Consumer Products industry. We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.