Salesforce, Inc..
Global Integrated Campaigns Analyst/Sr. Analyst
Salesforce, Inc.., Chicago, Illinois, United States, 60290
At Salesforce, we empower companies to connect with their customers in a whole new way. The Global Demand Generation Campaigns organization plays a critical role in fueling growth by designing, building, and delivering Integrated Campaign Plans that Marketing teams & partner agencies can grab and go—ensuring seamless execution while maintaining a unified global strategy.
We’re looking for a detail-oriented, process-driven Operations Specialist to manage the trafficking of campaign assets across multiple channels and teams. This role ensures that creative and content assets move smoothly from development to activation — on time, to spec, and with the right tracking in place. You’ll be the connective tissue between campaign strategists, creative teams, and activation channels (paid media, email, web, social) and partner agencies.
About the Role
Own the trafficking process for marketing and campaign assets from brief to delivery.
Coordinate with Creative, Content, and Activation teams to confirm asset readiness, specs, and timelines. Maintain trafficking sheets / BOMs (Bill of Materials) to provide a single source of truth for all live and planned assets.
Ensure assets are properly tagged, named, and stored for easy retrieval and accurate reporting.
Track asset status, flag risks, and drive issue resolution to keep launches on schedule. Manage version control and ensure all final assets meet brand and channel requirements.
Partner with analytics teams to confirm assets are trackable for performance measurement.
Identify opportunities to streamline trafficking workflows and improve operational efficiency.
Stakeholder Enablement & Training
Host enablement sessions Marketing teams, walking them through available campaign programs and how to leverage them effectively.
Develop how-to guides, playbooks, and training materials to ensure seamless campaign adoption.
Support internal communications and updates on new campaign launches and best practices.
What you’ll bring:
A proactive, solution-oriented mindset — you see a bottleneck coming and fix it before it slows the team down.
Comfort working in a fast-paced, deadline-driven environment.
Preferred Qualifications & Experience
3-5 years experience in marketing operations, campaign management, or trafficking in a creative/agency or in-house environment.
Strong organizational skills and attention to detail — able to manage multiple deadlines without dropping the ball.
Familiarity with asset management systems, project management tools, and trafficking processes.
Clear communicator who can work cross-functionally with creative, marketing, and technical teams.
Experience with paid media, email, web, or social activation a plus.
Why Join Salesforce?
This is a unique opportunity to drive the adoption and impact of global demand generation campaigns. If you are passionate about marketing enablement, campaign execution, and operations, this role is for you!
#J-18808-Ljbffr
Own the trafficking process for marketing and campaign assets from brief to delivery.
Coordinate with Creative, Content, and Activation teams to confirm asset readiness, specs, and timelines. Maintain trafficking sheets / BOMs (Bill of Materials) to provide a single source of truth for all live and planned assets.
Ensure assets are properly tagged, named, and stored for easy retrieval and accurate reporting.
Track asset status, flag risks, and drive issue resolution to keep launches on schedule. Manage version control and ensure all final assets meet brand and channel requirements.
Partner with analytics teams to confirm assets are trackable for performance measurement.
Identify opportunities to streamline trafficking workflows and improve operational efficiency.
Stakeholder Enablement & Training
Host enablement sessions Marketing teams, walking them through available campaign programs and how to leverage them effectively.
Develop how-to guides, playbooks, and training materials to ensure seamless campaign adoption.
Support internal communications and updates on new campaign launches and best practices.
What you’ll bring:
A proactive, solution-oriented mindset — you see a bottleneck coming and fix it before it slows the team down.
Comfort working in a fast-paced, deadline-driven environment.
Preferred Qualifications & Experience
3-5 years experience in marketing operations, campaign management, or trafficking in a creative/agency or in-house environment.
Strong organizational skills and attention to detail — able to manage multiple deadlines without dropping the ball.
Familiarity with asset management systems, project management tools, and trafficking processes.
Clear communicator who can work cross-functionally with creative, marketing, and technical teams.
Experience with paid media, email, web, or social activation a plus.
Why Join Salesforce?
This is a unique opportunity to drive the adoption and impact of global demand generation campaigns. If you are passionate about marketing enablement, campaign execution, and operations, this role is for you!
#J-18808-Ljbffr