Director of Editorial Design

Director of Strategic Marketing & Communications Harbor Country Day School is an independent, co-educational school for children in grades PreK2 through eight. It is located on a beautiful 14-acre campus along the North Shore of Long Island. Founded in 1958 by a group of caring parents, the main campus building is a majestic 1910 estate home named Tulip Knoll, which creates a family-centric environment where children feel safe, connected, and known. At Harbor, faculty and staff contribute as essential members of this close-knit academic community focused on the school's mission to "Cherish childhood, cultivate wonder, and inspire confident learners and leaders." Our faculty and staff share educational values and are singularly focused on creating a unique and comprehensive educational experience for students. Harbor employees are offered competitive independent school salaries, benefits packages, and opportunities to grow professionally in a caring, supportive environment. Position Description Harbor Country Day School is currently seeking a full-time Director of Strategic Marketing & Communications. This senior administrative position is responsible for leading the School’s innovative, integrated communication and marketing strategy in order to strengthen our brand, raise its visibility in the independent school landscape, and articulate clear messaging to both internal and external constituencies. The Director oversees the creation, design, and execution of all school publications and online platforms and coordinates all outreach strategies to ensure clarity and consistency in communications, branding, and positioning. The primary objective of the Director of Strategic Marketing and Communications is to tell the unique story of Harbor by accurately showcasing our high-level teaching and learning and our mission-driven approach to an independent school education. The Director reports to the Head of School, is a member of the leadership team, and manages the Associate Director of Development & the Enrollment Manager. Nature & Scope of Duties: Lead and manage all official school communications and ensure materials are in accordance with the School’s mission and strategic objectives Develop and execute the School's multi-media communication and activation strategy for advertising, marketing, enrollment, and fundraising with a strong emphasis on storytelling, with a focus on compelling reasons to enroll in close collaboration with the Head of School. Maintain and enhance the brand internally and externally to ensure that all materials reflect and embody the innovative, creative culture of the School while enhancing the visibility and public perception of the School Establish an annual communications calendar that includes the production schedule for all print materials, internal and external correspondence, and specific marketing projects Act as creative director and lead editor for a variety of marketing materials produced both in-house and in collaboration with external vendors, including biannual highlights magazine, video production, various email campaigns, admissions materials, annual report, capital campaign materials, brochures, event programs, and other school publications Create and maintain an overall messaging strategy for all online communication tools, including the website and official social media platforms, delegating content responsibility to department staff as needed Monitor the impact of communications activities by analyzing the website, social media, and related survey metrics Develop and maintain communications support materials (templates, style guide, branding elements, etc.) and work to ensure accuracy as well as editorial and visual consistency in all communications pieces Design and implement strategic advertising campaigns as needed Provide creative and hands-on support for a variety of school-wide events, including various fundraising initiatives Supervise and lead department staff members and manage the department's budget Other duties as assigned by the Head of the School Key Skills and Qualifications: Clear knowledge of the principles of integrated marketing and communications, along with comprehensive knowledge of content creation and social media platforms Strong writer, editor, and proofreader with the ability to identify and generate creative story ideas Strong management and interpersonal skills; self-confident, enthusiastic, and collaborative Comprehensive knowledge of industry standards, creative software Proficient in desktop publishing and design Commitment to innovation and professional development Experience with website design and maintenance Experience working with a variety of technical systems, including a comprehensive database Ability to work on a deadline in a fast-paced, educational environment Possess and demonstrate a strong sense of empathy, integrity, humor, and responsibility Required Education & Experience: Bachelor’s degree required with at least three to five years of experience in a relevant area of communications, marketing, public relations, or institutional advancement, preferably in an independent or non-profit setting. An applicable master’s degree is a plus. Salary:

Commensurate with Experience ($100,000+) Harbor Country Day School is an equal opportunity employer and does not discriminate against any employee or applicant for employment because of race, creed, citizenship, color, religion, age, gender, national origin, marital status, veteran's status, status as a qualified individual with a disability, or any other characteristic protected by federal, state, or local law.

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