Director Programmatic Strategy and Activation - Digital Agency
NYLON Search, LLC. - New York, New York, us, 10261
Work at NYLON Search, LLC.
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Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application. Get AI-powered advice on this job and more exclusive features. NYLON Search - Recruitment and Executive Search provided pay range This range is provided by NYLON Search - Recruitment and Executive Search. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $150,000.00/yr - $170,000.00/yr Direct message the job poster from NYLON Search - Recruitment and Executive Search Professional Recruitment. Connecting start-up to Fortune 500 companies with the talent they need to drive business success.
$155-170K +
Full Company Benefits Hybrid – 2 days per week in-office (midtown NY) Global Digital Agency with 600+ employees
seeks entrepreneurial and driven Director of Programmatic Strategy and Activation with strong team leadership skills and 5+ years programmatic campaign execution, oversight and strategy experience along with experience leading a team at a digital agency (or similar) - to help build, shape and lead a team programmatic campaign managers / associates and take overall lead for campaign strategy and execution – working across CTV, Display, Digital OOH, OLV, Native, Audio, Video and PMP. The successful candidate will have proven team leadership expertise, with ability to manage a growing team across multiple accounts and industry verticals, lead strategy calls with clients and will be the subject matter expert on programmatic advertising – working cross-departmentally with Ad Ops, Sales, senior leadership and external partners / vendors. Experience working in DV360 and TTD (Trade Desk) required (any Amazon, Yahoo DSP a plus). Must be a strong manager who leads by example, with strong programmatic skillset working across various DSPs and full funnel campaigns. This is a visible role leading a growing a collaborative and dynamic team, with lots of potential for career growth in the business. Hybrid, 2 days per week in the midtown NY office. Responsibilities include : Strategically lead and grow the programmatic function in line with overall company goals. Analyze, evaluate, and recommend market data insights and technology providers to support programmatic advertising opportunities. Identify and spearhead strategic growth areas for specific accounts, to increase account performance and gross profit for programmatic services. Educate and upskill programmatic team members, along with other media departments, clients and sales managers. Participate in senior management meetings as it relates to the creation of overall company initiatives. Monitor team KPIs and feedback status to the VP Digital Media. Requirements
: 5+ years programmatic advertising in a Digital Marketing Agency (or similar company). 3+ years team leadership/ management - strong people skills and team leader. Proven experience in media planning and strategy. In depth understanding of the technical landscape of programmatic/ digital advertising. Hands on experience with building and optimizing campaigns in DSP’s – including DV360 / The Trade Desk Strong focus on data and targeting, providing solutions that are unique to drive business KPI’s. Bachelors degree, or equivalent work experience. For immediate consideration please submit resume in Word/PDF format. ** AN EQUAL OPPORTUNITY EMPLOYER ** Seniority level
Seniority levelDirector Employment type
Employment typeFull-time Job function
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