Blue Yonder
Director Solutions Marketing - Government
Blue Yonder - Alpharetta, Georgia, United States, 30239
Work at Blue Yonder
Overview
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Overview
Blue Yonder Job Title:
Director Industry & Solutions Marketing - Government/Defense
Location:
US - Remote
Commutable to Washington DC Metro or open to relocation to Washington DC Metro area
Overview:
Blue Yonder is looking for a creative and dynamic solutions marketer with a passion for supply chain management and a keen understanding of how government agencies leverage multi-tier supply chains to support their mission objectives.
This is a high-impact role responsible for helping Blue Yonder grow our position in end-to-end supply chain management for Federal government agencies, both defense and civilian.
Scope:
In this role, you will work closely with peers in marketing, product management and our federal sales teams to create the messaging and content that ensures new and existing agencies understand how they can use the Blue Yonder offerings to improve the speed and efficiency of planning, logistics and warehousing to control costs, drive supplier collaboration and ensure the successful fulfillment objectives.
What You Will Do:
Work with product leaders to translate new solution capabilities into outcome-oriented messaging and content used in sales, awareness and demand generation.
Serve as the subject matter expert in marketing on how government agencies leverage supply chains and support sellers by creating or repurposing content to support deals.
Partner with sales and industry leaders to build outcome-oriented messaging and content that helps supply chain leaders understand our value for planning and operations.
Collaborate with stakeholders across sales, product and marketing to drive government specific / tuned programs and promotions that increase engagement.
Evaluate opportunities to take share and deposition competitors, working with competitive intelligence, sales and partners.
Partner with marketing and product teams on the scripts and visual demonstrations used at events for showcasing the value of Blue Yonder in Federal government overall.
What We Are Looking For: Bachelor's Degree, preferably in marketing or a hi-tech field, MBA/master's preferred
7+ years of Industry and/or Solution marketing experience
5+ years of experience in marketing to federal/defense markets
5+ years of experience managing supply chain operations with a deep understanding of warehousing, logistics, and demand and supply planning processes and enabling solutions
Understanding of multi-tier supply chains and the importance of control towers / digital supply chain networks is a plus
Excellent written and verbal communication skills with the ability to articulate complex technical concepts to business audiences in simple, compelling English
Proven track record partnering with and leading cross-functional teams to plan and execute product launches as well as go-to-market programs.
Strong technical knowledge of cloud-based software products
Experience defining and measuring how industry marketing efforts support business goals
Strong internal communicator and collaborator
#LI-REMOTE *LI-EW1 ------------------------------------------- The salary range for this position is $119,254.00 to $172,873.00 USD The salary range information provided, reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual salary will be commensurate with skills, experience, certifications or licenses and other relevant factors. In addition, this role will be eligible to participate in either the annual performance bonus or commission program, determined by the nature of the position. At Blue Yonder, we care about the wellbeing of our employees and those most important to them. This is reflected in our robust benefits package and options that includes: Comprehensive Medical, Dental and Vision
401K with Matching
Flexible Time Off
Corporate Fitness Program
A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more
At Blue Yonder, we are committed to a workplace that genuinely fosters inclusion and belonging in which everyone can share their unique voices and talents in a safe space. We continue to be guided by our core values and are proud of our diverse culture as an equal opportunity employer. We understand that your career search may look different than others, and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience. Our Values
If you want to know the heart of a company, take a look at their values. Ours unite us. They are what drive our success - and the success of our customers. Does your heart beat like ours? Find out here: Core Values All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
Serve as the subject matter expert in marketing on how government agencies leverage supply chains and support sellers by creating or repurposing content to support deals.
Partner with sales and industry leaders to build outcome-oriented messaging and content that helps supply chain leaders understand our value for planning and operations.
Collaborate with stakeholders across sales, product and marketing to drive government specific / tuned programs and promotions that increase engagement.
Evaluate opportunities to take share and deposition competitors, working with competitive intelligence, sales and partners.
Partner with marketing and product teams on the scripts and visual demonstrations used at events for showcasing the value of Blue Yonder in Federal government overall.
What We Are Looking For: Bachelor's Degree, preferably in marketing or a hi-tech field, MBA/master's preferred
7+ years of Industry and/or Solution marketing experience
5+ years of experience in marketing to federal/defense markets
5+ years of experience managing supply chain operations with a deep understanding of warehousing, logistics, and demand and supply planning processes and enabling solutions
Understanding of multi-tier supply chains and the importance of control towers / digital supply chain networks is a plus
Excellent written and verbal communication skills with the ability to articulate complex technical concepts to business audiences in simple, compelling English
Proven track record partnering with and leading cross-functional teams to plan and execute product launches as well as go-to-market programs.
Strong technical knowledge of cloud-based software products
Experience defining and measuring how industry marketing efforts support business goals
Strong internal communicator and collaborator
#LI-REMOTE *LI-EW1 ------------------------------------------- The salary range for this position is $119,254.00 to $172,873.00 USD The salary range information provided, reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual salary will be commensurate with skills, experience, certifications or licenses and other relevant factors. In addition, this role will be eligible to participate in either the annual performance bonus or commission program, determined by the nature of the position. At Blue Yonder, we care about the wellbeing of our employees and those most important to them. This is reflected in our robust benefits package and options that includes: Comprehensive Medical, Dental and Vision
401K with Matching
Flexible Time Off
Corporate Fitness Program
A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more
At Blue Yonder, we are committed to a workplace that genuinely fosters inclusion and belonging in which everyone can share their unique voices and talents in a safe space. We continue to be guided by our core values and are proud of our diverse culture as an equal opportunity employer. We understand that your career search may look different than others, and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience. Our Values
If you want to know the heart of a company, take a look at their values. Ours unite us. They are what drive our success - and the success of our customers. Does your heart beat like ours? Find out here: Core Values All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.