Salient Group
Channel Marketing Manager (Financial Services, New Expansion Headcount)
Salient Group, Trenton, New Jersey, United States
Channel Marketing Manager (Financial Services, New Expansion Headcount)
Channel Marketing Manager (Financial Services, New Expansion Headcount)
2 days ago Be among the first 25 applicants Channel Marketing Manager (Financial Services, New Expansion Headcount) Key Responsibilities: Design and lead the execution of a comprehensive channel marketing framework to drive business growth and market penetration. Develop and launch go-to-market strategies tailored for diverse channel partners. Orchestrate integrated marketing campaigns across all key channels, including digital, print, and industry events. Craft compelling and differentiated value propositions and messaging for various partner segments. Oversee multi-channel marketing budgets, rigorously tracking and optimizing ROI for all initiatives. Collaborate seamlessly with cross-functional teams to ensure brand consistency and partner success, leveraging experience with external partnerships. Pioneer co-marketing initiatives and collaborative programs with strategic partners. Leverage market trends, consumer insights, and competitive intelligence to inform strategic decisions. Direct the creation of all marketing collateral, ensuring brand integrity and cultural sensitivity while maintaining compliance. Establish and monitor key performance indicators (KPIs) to measure campaign effectiveness and provide data-driven insights to leadership. Ensure all marketing activities are in strict compliance with industry regulations and internal policies. Lead high-impact brand-building initiatives, including partnerships with major promotional campaigns. Qualifications: A Bachelor's degree is required, preferably in Marketing, Business, or a related field. An MBA is highly preferred. Proficiency with CRM and marketing automation platforms. A minimum of 5-8 years of progressive marketing experience, with a significant tenure in a senior leadership role, preferably in financial services. Demonstrated success in designing and executing impactful channel marketing strategies. Deep expertise in B2B and B2B2C marketing principles. Extensive experience across a range of marketing disciplines, including digital, influencer, brand, and social media. In-depth knowledge of financial services marketing, including a strong grasp of regulatory requirements. Exceptional strategic thinking and planning abilities, with a strong analytical foundation for deriving insights from data. Proven ability to work effectively in a multicultural environment and adapt quickly in a fast-paced, changing landscape. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing, Strategy/Planning, and Business Development Industries Financial Services, Capital Markets, and Banking Referrals increase your chances of interviewing at Salient Group by 2x Get notified about new Channel Marketing Manager jobs in
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Channel Marketing Manager (Financial Services, New Expansion Headcount)
2 days ago Be among the first 25 applicants Channel Marketing Manager (Financial Services, New Expansion Headcount) Key Responsibilities: Design and lead the execution of a comprehensive channel marketing framework to drive business growth and market penetration. Develop and launch go-to-market strategies tailored for diverse channel partners. Orchestrate integrated marketing campaigns across all key channels, including digital, print, and industry events. Craft compelling and differentiated value propositions and messaging for various partner segments. Oversee multi-channel marketing budgets, rigorously tracking and optimizing ROI for all initiatives. Collaborate seamlessly with cross-functional teams to ensure brand consistency and partner success, leveraging experience with external partnerships. Pioneer co-marketing initiatives and collaborative programs with strategic partners. Leverage market trends, consumer insights, and competitive intelligence to inform strategic decisions. Direct the creation of all marketing collateral, ensuring brand integrity and cultural sensitivity while maintaining compliance. Establish and monitor key performance indicators (KPIs) to measure campaign effectiveness and provide data-driven insights to leadership. Ensure all marketing activities are in strict compliance with industry regulations and internal policies. Lead high-impact brand-building initiatives, including partnerships with major promotional campaigns. Qualifications: A Bachelor's degree is required, preferably in Marketing, Business, or a related field. An MBA is highly preferred. Proficiency with CRM and marketing automation platforms. A minimum of 5-8 years of progressive marketing experience, with a significant tenure in a senior leadership role, preferably in financial services. Demonstrated success in designing and executing impactful channel marketing strategies. Deep expertise in B2B and B2B2C marketing principles. Extensive experience across a range of marketing disciplines, including digital, influencer, brand, and social media. In-depth knowledge of financial services marketing, including a strong grasp of regulatory requirements. Exceptional strategic thinking and planning abilities, with a strong analytical foundation for deriving insights from data. Proven ability to work effectively in a multicultural environment and adapt quickly in a fast-paced, changing landscape. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing, Strategy/Planning, and Business Development Industries Financial Services, Capital Markets, and Banking Referrals increase your chances of interviewing at Salient Group by 2x Get notified about new Channel Marketing Manager jobs in
New Jersey, United States . New Jersey, United States $180,000.00-$200,000.00 2 weeks ago Holmdel, NJ $125,000.00-$150,000.00 2 weeks ago Director of Marketing (E-commerce Experience)
Senior Director Global Marketing (Retail Sector)
Ewing, NJ $132,000.00-$164,000.00 1 hour ago Director of Marketing and Communications
Paterson, NJ $75,000.00-$85,000.00 2 weeks ago Senior Director of Global Marketing, Growth Disorders - Job ID: 1634
Princeton, NJ $260,000.00-$280,000.00 4 days ago Sr. Director, Lifecycle and Retention Marketing- Corporate Headquarters, NJ
Secaucus, NJ $175,000.00-$225,000.00 4 weeks ago Associate Director, Global Strategic Marketing - Job ID: 1649
Princeton, NJ $170,000.00-$190,000.00 6 days ago New Jersey, United States $130,900.00-$272,300.00 5 days ago New Jersey, United States $140,000.00-$150,000.00 5 days ago Assistant Director, Communications and Marketing
Associate Director, Pharmaceutical Marketing- AMER (Morristown, NJ - Remote)
Morristown, NJ $140,000.00-$198,450.00 1 week ago Director of International Marketing Asia - Borgata
Atlantic City, NJ $65,600.00-$87,500.00 3 months ago Director, Global Events & Partnership Marketing
Livingston, NJ $165,000.00-$242,000.00 2 weeks ago Director of Sales and Marketing (Cherry Hill, NJ)
Parsippany, NJ $167,678.00-$311,402.00 1 week ago Manager of Account Management - Marketing
New Jersey, United States $95,500.00-$143,200.00 1 week ago Associate Director, Marketing Strategy - Breast & Women’s Cancer
East Hanover, NJ $145,600.00-$270,400.00 1 week ago Fairfield, NJ $174,000.00-$217,000.00 1 week ago Englewood Cliffs, NJ $194,000.00-$212,500.00 2 weeks ago Director of Marketing & Admissions Revenue
Camden, NJ $110,000.00-$120,000.00 4 days ago Executive Director, Sales & Marketing - Generics Institutional, Hospitals & Clinics (Remote/Hybrid)
Princeton, NJ $236,600.00-$439,400.00 2 days ago Hoboken, NJ $140,000.00-$150,000.00 7 months ago East Windsor, NJ $170,000.00-$230,000.00 1 week ago Associate Director, Thought Leader Strategic Marketing Liaison (Midwest)
Iselin, NJ $145,000.00-$165,000.00 3 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr