GHGSAT
Marketing Manager - Industry, Government & Partners
GHGSAT, Washington, District of Columbia, us, 20022
Join to apply for the
Marketing Manager - Industry, Government & Partners
role at
GHGSAT Join to apply for the
Marketing Manager - Industry, Government & Partners
role at
GHGSAT About GHGSat: GHGSAT offers greenhouse gas detection, measurement, and monitoring services to industrial and government customers around the world. We use our own satellites and aircraft sensors, combined with third-party data, to help industrial emitters better understand, control, and reduce their emissions. GHGSAT's capability is unique: we provide high-resolution, local measurements of atmospheric methane and carbon dioxide concentration from space. This further enables us to detect greenhouse gas emitters and to visualize and quantify their emissions. About the job: As the
Marketing Manager, Industry, Government & Partners
at GHGSat, you will be the strategic driver of new ideas to build awareness and generate leads. You will work with the dynamic I&G and Partnerships teams to help bring GHGSat's vision and unique value proposition to the many companies who are keen to monitor and reduce their emissions. Reporting to the Director of Marketing, and with the support of a strong marketing team, you will play a significant role in supporting of the organization's ambitious growth goals.
The following information aims to provide potential candidates with a better understanding of the requirements for this role.
Marketing Manager - Industry, Government & Partners
About GHGSat: GHGSAT offers greenhouse gas detection, measurement, and monitoring services to industrial and government customers around the world. We use our own satellites and aircraft sensors, combined with third-party data, to help industrial emitters better understand, control, and reduce their emissions. GHGSAT's capability is unique: we provide high-resolution, local measurements of atmospheric methane and carbon dioxide concentration from space. This further enables us to detect greenhouse gas emitters and to visualize and quantify their emissions. About the job: As the
Marketing Manager, Industry, Government & Partners
at GHGSat, you will be the strategic driver of new ideas to build awareness and generate leads. You will work with the dynamic I&G and Partnerships teams to help bring GHGSat's vision and unique value proposition to the many companies who are keen to monitor and reduce their emissions. Reporting to the Director of Marketing, and with the support of a strong marketing team, you will play a significant role in supporting of the organization's ambitious growth goals.
Requirements
Key Responsibilities: 1. Lead Generation: Develop and execute comprehensive lead generation strategies to support the sales team in meeting targets Utilize various marketing channels such as digital advertising, email campaigns, social media, and content marketing to generate high-quality leads. Identify new opportunities to increase leads across the funnel (TOFU/MOFU/BOFU). Examples include but are not limited to sponsorships, trade associations and publications, targeted ABM campaigns, email marketing, etc. Support Partnerships team to support marketing activities and drive partner lead gen Work with Growth Marketing and Marketing Ops to track campaigns and measure results 2. Global Event Strategy: Identify and collaborate with the sales team on trade shows/events, to prioritize ones to participate in; with a lens towards awareness, consideration, lead gen, revenue and ROI - providing analysis and recommendations on future participation Work closely with Events Manager to ensure flawless execution of events and provide them with the right information so we are putting our best foot forward Explore other types of events (i.e. webinars, executive roundtables, VIP events, etc.) to try to generate more meetings and opportunities 3. Sales Enablement & Content Creation Oversight: Working with your sales counterparts, proactively identify tools and resources they can use to help increase new meetings, lead conversions and deal closings Work with PR to identify thought leadership content to improve brand awareness, especially pertaining to target market Lead the development of a library of customer stories, case studies, white papers, etc. that would be of interest to our target market Partner with Product Marketing to ensure that messaging, value propositions, one-pagers are aligned with the needs of the sales team as well as with the product team 4. Marketing Team Support: As a lean team we all roll our sleeves up to get the job done. Your willingness to chip in and help out is critical to the overall success of the team! Qualifications: Proven experience (3-5 years) in a marketing manager role, with a focus on lead generation, event management, and content creation - working with landfill operators, financial services, government
or
partners preferred Sound understanding of digital marketing channels, analytics tools, and CRM systems (e.g., Salesforce) to drive lead generation and track campaign performance. Effective communication and interpersonal abilities, with a knack for building relationships and influencing stakeholders across the organization. Highly organized, detail-oriented, and capable of managing multiple projects simultaneously in a fast-paced environment. Strong balance between creative thinker with a strategic mindset and a go getter to execute plans flawlessly. Email Marketing, Website Content and Branding experience a plus Ideally a Bachelor's Degree in Marketing, Business Administration, or a related field
Benefits
Competitive OTE + stock options for all full-time employees Health/Dental benefits Paid Time Off + floating statutory holidays Flexible work environment
GHGSat offers a creative and highly motivating work environment. We offer competitive salaries, health and social benefits including flex-time and continuing development. We are committed to a diverse and inclusive workplace. GHGSat is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation,, age, or other legally protected status. If you would like to request an accommodation, please notify your recruiter. Seniority level
Seniority levelNot Applicable Employment type
Employment typeFull-time Job function
Job functionMarketing IndustriesSoftware Development Referrals increase your chances of interviewing at GHGSAT by 2x Sign in to set job alerts for “Industry Marketing Manager” roles. Washington DC-Baltimore Area $30.00-$40.00 13 hours ago Bethesda, MD $125,000.00-$150,000.00 3 weeks ago Washington, DC $98,700.00-$110,000.00 21 hours ago Washington DC-Baltimore Area $110,000.00-$130,000.00 1 week ago Washington DC-Baltimore Area $70,000.00-$110,000.00 2 weeks ago Washington, DC $90,000.00-$105,000.00 2 weeks ago Washington, DC $60,000.00-$65,000.00 2 months ago Maryland, United States $70,000.00-$120,700.00 1 month ago Maryland, United States $60,000.00-$65,000.00 2 months ago Senior Manager, Relationship Marketing Strategy Maryland, United States $94,000.00-$152,375.00 2 weeks ago Director of Solutions Marketing – Public Sector Washington, DC $165,000.00-$210,000.00 2 weeks ago Dulles Town Center, VA $92,000.00-$106,000.00 1 month ago Washington, DC $165,000.00-$185,000.00 1 week ago Herndon, VA $115,000.00-$130,000.00 2 weeks ago Director, Relationship Marketing Strategy Maryland, United States $113,000.00-$182,850.00 2 weeks ago Senior Product Marketing Manager, Government Cloud Washington, DC $135,600.00-$200,900.00 1 week ago Herndon, VA $130,600.00-$155,080.00 2 weeks ago Reston, VA $55,388.00-$94,160.00 1 week ago Washington, DC $110,000.00-$120,000.00 4 days ago Washington, DC $1,000.00-$1,500.00 1 month ago Washington DC-Baltimore Area $175,000.00-$225,000.00 2 weeks ago Integrated Marcom Strategic Events Manager - Bioscience Production Maryland, United States $102,200.00-$170,300.00 4 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Marketing Manager - Industry, Government & Partners
role at
GHGSAT Join to apply for the
Marketing Manager - Industry, Government & Partners
role at
GHGSAT About GHGSat: GHGSAT offers greenhouse gas detection, measurement, and monitoring services to industrial and government customers around the world. We use our own satellites and aircraft sensors, combined with third-party data, to help industrial emitters better understand, control, and reduce their emissions. GHGSAT's capability is unique: we provide high-resolution, local measurements of atmospheric methane and carbon dioxide concentration from space. This further enables us to detect greenhouse gas emitters and to visualize and quantify their emissions. About the job: As the
Marketing Manager, Industry, Government & Partners
at GHGSat, you will be the strategic driver of new ideas to build awareness and generate leads. You will work with the dynamic I&G and Partnerships teams to help bring GHGSat's vision and unique value proposition to the many companies who are keen to monitor and reduce their emissions. Reporting to the Director of Marketing, and with the support of a strong marketing team, you will play a significant role in supporting of the organization's ambitious growth goals.
The following information aims to provide potential candidates with a better understanding of the requirements for this role.
Marketing Manager - Industry, Government & Partners
About GHGSat: GHGSAT offers greenhouse gas detection, measurement, and monitoring services to industrial and government customers around the world. We use our own satellites and aircraft sensors, combined with third-party data, to help industrial emitters better understand, control, and reduce their emissions. GHGSAT's capability is unique: we provide high-resolution, local measurements of atmospheric methane and carbon dioxide concentration from space. This further enables us to detect greenhouse gas emitters and to visualize and quantify their emissions. About the job: As the
Marketing Manager, Industry, Government & Partners
at GHGSat, you will be the strategic driver of new ideas to build awareness and generate leads. You will work with the dynamic I&G and Partnerships teams to help bring GHGSat's vision and unique value proposition to the many companies who are keen to monitor and reduce their emissions. Reporting to the Director of Marketing, and with the support of a strong marketing team, you will play a significant role in supporting of the organization's ambitious growth goals.
Requirements
Key Responsibilities: 1. Lead Generation: Develop and execute comprehensive lead generation strategies to support the sales team in meeting targets Utilize various marketing channels such as digital advertising, email campaigns, social media, and content marketing to generate high-quality leads. Identify new opportunities to increase leads across the funnel (TOFU/MOFU/BOFU). Examples include but are not limited to sponsorships, trade associations and publications, targeted ABM campaigns, email marketing, etc. Support Partnerships team to support marketing activities and drive partner lead gen Work with Growth Marketing and Marketing Ops to track campaigns and measure results 2. Global Event Strategy: Identify and collaborate with the sales team on trade shows/events, to prioritize ones to participate in; with a lens towards awareness, consideration, lead gen, revenue and ROI - providing analysis and recommendations on future participation Work closely with Events Manager to ensure flawless execution of events and provide them with the right information so we are putting our best foot forward Explore other types of events (i.e. webinars, executive roundtables, VIP events, etc.) to try to generate more meetings and opportunities 3. Sales Enablement & Content Creation Oversight: Working with your sales counterparts, proactively identify tools and resources they can use to help increase new meetings, lead conversions and deal closings Work with PR to identify thought leadership content to improve brand awareness, especially pertaining to target market Lead the development of a library of customer stories, case studies, white papers, etc. that would be of interest to our target market Partner with Product Marketing to ensure that messaging, value propositions, one-pagers are aligned with the needs of the sales team as well as with the product team 4. Marketing Team Support: As a lean team we all roll our sleeves up to get the job done. Your willingness to chip in and help out is critical to the overall success of the team! Qualifications: Proven experience (3-5 years) in a marketing manager role, with a focus on lead generation, event management, and content creation - working with landfill operators, financial services, government
or
partners preferred Sound understanding of digital marketing channels, analytics tools, and CRM systems (e.g., Salesforce) to drive lead generation and track campaign performance. Effective communication and interpersonal abilities, with a knack for building relationships and influencing stakeholders across the organization. Highly organized, detail-oriented, and capable of managing multiple projects simultaneously in a fast-paced environment. Strong balance between creative thinker with a strategic mindset and a go getter to execute plans flawlessly. Email Marketing, Website Content and Branding experience a plus Ideally a Bachelor's Degree in Marketing, Business Administration, or a related field
Benefits
Competitive OTE + stock options for all full-time employees Health/Dental benefits Paid Time Off + floating statutory holidays Flexible work environment
GHGSat offers a creative and highly motivating work environment. We offer competitive salaries, health and social benefits including flex-time and continuing development. We are committed to a diverse and inclusive workplace. GHGSat is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation,, age, or other legally protected status. If you would like to request an accommodation, please notify your recruiter. Seniority level
Seniority levelNot Applicable Employment type
Employment typeFull-time Job function
Job functionMarketing IndustriesSoftware Development Referrals increase your chances of interviewing at GHGSAT by 2x Sign in to set job alerts for “Industry Marketing Manager” roles. Washington DC-Baltimore Area $30.00-$40.00 13 hours ago Bethesda, MD $125,000.00-$150,000.00 3 weeks ago Washington, DC $98,700.00-$110,000.00 21 hours ago Washington DC-Baltimore Area $110,000.00-$130,000.00 1 week ago Washington DC-Baltimore Area $70,000.00-$110,000.00 2 weeks ago Washington, DC $90,000.00-$105,000.00 2 weeks ago Washington, DC $60,000.00-$65,000.00 2 months ago Maryland, United States $70,000.00-$120,700.00 1 month ago Maryland, United States $60,000.00-$65,000.00 2 months ago Senior Manager, Relationship Marketing Strategy Maryland, United States $94,000.00-$152,375.00 2 weeks ago Director of Solutions Marketing – Public Sector Washington, DC $165,000.00-$210,000.00 2 weeks ago Dulles Town Center, VA $92,000.00-$106,000.00 1 month ago Washington, DC $165,000.00-$185,000.00 1 week ago Herndon, VA $115,000.00-$130,000.00 2 weeks ago Director, Relationship Marketing Strategy Maryland, United States $113,000.00-$182,850.00 2 weeks ago Senior Product Marketing Manager, Government Cloud Washington, DC $135,600.00-$200,900.00 1 week ago Herndon, VA $130,600.00-$155,080.00 2 weeks ago Reston, VA $55,388.00-$94,160.00 1 week ago Washington, DC $110,000.00-$120,000.00 4 days ago Washington, DC $1,000.00-$1,500.00 1 month ago Washington DC-Baltimore Area $175,000.00-$225,000.00 2 weeks ago Integrated Marcom Strategic Events Manager - Bioscience Production Maryland, United States $102,200.00-$170,300.00 4 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr