Associate Athletic Director for Brand and Marketing Communications
Colorado State University, Fort Collins
Posting Detail Information
Working TitleAssociate Athletic Director for Brand and Marketing Communications
Position LocationFort Collins, CO
Work LocationPosition is fully in-office/in-person
Research Professional PositionNo
Posting Number202500962AP
Position TypeAdmin Professional/ Research Professional
Classification TitleManagement I
Number of Vacancies1
Work Hours/Week40
Proposed Annual Salary Range$115,000 - $130,000
Employee Benefits
Colorado State University is not just a workplace; its a thriving community thats transforming lives and improving the human condition through world-class teaching, research, and service. With a robust benefits package, collaborative atmosphere, and focus on work-life balance, CSU is where you can thrive, grow, and make a lasting impact.
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Desired Start Date
Position End Date (if temporary)
To ensure full consideration, applications must be received by 11:59pm (MT) on07/24/2025
Description of Work Unit
The Colorado State University Department of Athletics sponsors 16 mens and womens intercollegiate sports and competes as a member of NCAA Division I ( FBS ). The University is a current member of the Mountain West Conference and future member of the Pac-12 Conference. The University is located in Fort Collins, Colorado, 65 miles north of Denver. More information on the University and its intercollegiate athletics program can be found at and
Position Summary
The Associate Athletic Director for Brand and Marketing Communications is responsible for developing and implementing stakeholder engagement and revenue generation strategies and tactics through communication and content creation and distribution, advertising campaigns, database marketing, email marketing, social media and promotional initiatives for the department. Position is also tasked with increasing awareness that translates into brand enhancement, additional revenue, and attendance while also supporting NIL and new revenue opportunities.
Required Job Qualifications
Bachelors degree
Minimum of three years of experience in marketing, brand advertising, or communications in collegiate or professional sports
Excellent written and verbal communication skills and ability to handle competing priorities in a fast-paced environment
Proficiency with technology, social media, and communication platforms
Experience with supervising 2+ more direct reports including providing performance feedback
Must have a valid drivers license or the ability to obtain a drivers license or access to a licensed driver by the employment start date
Preferred Job Qualifications
Masters degree or equivalent
Four or more years of marketing or communications leadership experience in collegiate or professional sports
Knowledge of appropriate NCAA and MW conference rules
Ability to work evenings, weekends, and travel as necessary for position
Essential Duties
Job Duty CategoryStrategic Content and Communications Development
Duty/Responsibility
Lead the strategy and development of annual internal and external content with a primary focus on significant growth in engagement and revenue generation
Develop campaigns and initiatives for outreach and storytelling while collaborating with internal and external stakeholders
Develop monthly and annual calendar and timeline for internal and external content distribution to maximize engagement and revenue generation
Develop goals, benchmarks, and metrics to determine success of internal and external content distribution and engagement
Percentage Of Time40
Job Duty CategoryContent and Communications Leadership
Duty/Responsibility
Work collaboratively with the institutions Presidents Office, MarComm, Alumni, Advancement, and other internal and external constituents
Provide supervision over content units (Strategic Communications, Creative Video, Digital Media, and Graphic Design) and establish unit priorities, asset management/development, integration, and media partnerships; provide consistent performance feedback for individual staff growth and development
Provide consistent performance feedback for individual staff growth and development and identify professional development opportunities on campus and in locale for staff members
Assess priorities and responsibilities with content teams to define strategies and execute department content, communications, outreach, and storytelling to advance engagement and revenue generation
Percentage Of Time40
Job Duty CategoryMember of External Leadership Staff
Duty/Responsibility
Participate as a member of the Athletics External and Engagement unit by attending staff meetings and collaborating on initiatives that serve the best interests of CSU Athletics
Maintains comprehensive understanding of units strategic goals and priorities
Maintains strong working relationships with internal and external partners
Be knowledgeable of and ensure compliance with departmental, University, conference and NCAA procedures, rules and regulations
Promptly report any knowledge of NCAA or conference rules violations
Be willing to work evenings, weekends and holidays and travel with teams as required
Other duties as assigned
Percentage Of Time10
Job Duty CategoryMarketing and Communications Data Analysis
Duty/Responsibility
Measure impact and success of marketing and content communications
Consistently evaluate departments use of technology to advance to advance significant annual engagement and revenue growth.
Consistently evaluate and measure how the departments content, communication, outreach and storytelling strategies grow through attendance, brand engagement, team performance, donor and community engagement, and revenue generation
Percentage Of Time10
Application Details
Special Instructions to Applicants
To apply, please upload a cover letter that addresses the required and preferred job qualifications, a resume, and the contact information for three professional references. References will not be contacted without prior notification to candidates.
CSU is committed to full inclusion of qualified individuals. If you are needing assistance or accommodations with the search process, please reach out to the listed search contact.
Please note, applicants may redact information from their application materials that identifies their age, date of birth, or dates of attendance at or graduation from an educational institution.
Conditions of EmploymentPre-employment Criminal Background Check (required for new hires), Valid Drivers License
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EEO
Colorado State University ( CSU ) provides equal employment opportunities to all applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Background Check Policy Statement
Colorado State University strives to provide a safe study, work, and living environment for its faculty, staff, volunteers and students. To support this environment and comply with applicable laws and regulations, CSU conducts background checks for the finalist before a final offer. The type of background check conducted varies by position and can include, but is not limited to, criminal history, sex offender registry, motor vehicle history, financial history, and/or education verification. Background checks will also be conducted when required by law or contract and when, in the discretion of the University, it is reasonable and prudent to do so.
References Requested
References Requested
Minimum Requested3
Maximum Requested3
Supplemental Questions
Required fields are indicated with an asterisk (*).
- Will you have a completed bachelor's degree by the desired start date of this position?
-
Yes
No
- Do you have a minimum of three years of experience in marketing, brand advertising, or communications in collegiate or professional sports?
-
Yes
No
- Are you legally eligible to work in the United States?
-
Yes
No
Applicant Documents
Required Documents
Cover Letter
Resume
Optional Documents
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