CSU Spur
Associate Athletic Director for Brand and Marketing Communications
Join to apply for the Associate Athletic Director for Brand and Marketing Communications role at CSU Spur
Associate Athletic Director for Brand and Marketing Communications
2 weeks ago Be among the first 25 applicants
Join to apply for the Associate Athletic Director for Brand and Marketing Communications role at CSU Spur
Posting Details
Posting Detail Information
Working Title Associate Athletic Director for Brand and Marketing Communications Position Location Fort Collins, CO Work Location Position is fully in-office/in-person Research Professional Position No Posting Number 202500962AP Position Type Admin Professional/ Research Professional Classification Title Management I Number of Vacancies 1 Work Hours/Week 40 Proposed Annual Salary Range $115,000 - $130,000 Employee Benefits
Colorado State University is not just a workplace; its a thriving community thats transforming lives and improving the human condition through world-class teaching, research, and service. With a robust benefits package, collaborative atmosphere, and focus on work-life balance, CSU is where you can thrive, grow, and make a lasting impact.
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The Colorado State University Department of Athletics sponsors 16 mens and womens intercollegiate sports and competes as a member of NCAA Division I (FBS). The University is a current member of the Mountain West Conference and future member of the Pac-12 Conference. The University is located in Fort Collins, Colorado, 65 miles north of Denver. More information on the University and its intercollegiate athletics program can be found at and
Position Summary
The Associate Athletic Director for Brand and Marketing Communications is responsible for developing and implementing stakeholder engagement and revenue generation strategies and tactics through communication and content creation and distribution, advertising campaigns, database marketing, email marketing, social media and promotional initiatives for the department. Position is also tasked with increasing awareness that translates into brand enhancement, additional revenue, and attendance while also supporting NIL and new revenue opportunities.
Required Job Qualifications
- Bachelors degree
- Minimum of three years of experience in marketing, brand advertising, or communications in collegiate or professional sports
- Excellent written and verbal communication skills and ability to handle competing priorities in a fast-paced environment
- Proficiency with technology, social media, and communication platforms
- Experience with supervising 2+ more direct reports including providing performance feedback
- Must have a valid drivers license or the ability to obtain a drivers license or access to a licensed driver by the employment start date
- Masters degree or equivalent
- Four or more years of marketing or communications leadership experience in collegiate or professional sports
- Knowledge of appropriate NCAA and MW conference rules
- Ability to work evenings, weekends, and travel as necessary for position
Job Duty Category Strategic Content and Communications Development Duty/Responsibility
- Lead the strategy and development of annual internal and external content with a primary focus on significant growth in engagement and revenue generation
- Develop campaigns and initiatives for outreach and storytelling while collaborating with internal and external stakeholders
- Develop monthly and annual calendar and timeline for internal and external content distribution to maximize engagement and revenue generation
- Develop goals, benchmarks, and metrics to determine success of internal and external content distribution and engagement
- Work collaboratively with the institutions Presidents Office, MarComm, Alumni, Advancement, and other internal and external constituents
- Provide supervision over content units (Strategic Communications, Creative Video, Digital Media, and Graphic Design) and establish unit priorities, asset management/development, integration, and media partnerships; provide consistent performance feedback for individual staff growth and development
- Provide consistent performance feedback for individual staff growth and development and identify professional development opportunities on campus and in locale for staff members
- Assess priorities and responsibilities with content teams to define strategies and execute department content, communications, outreach, and storytelling to advance engagement and revenue generation
- Participate as a member of the Athletics External and Engagement unit by attending staff meetings and collaborating on initiatives that serve the best interests of CSU Athletics
- Maintains comprehensive understanding of units strategic goals and priorities
- Maintains strong working relationships with internal and external partners
- Be knowledgeable of and ensure compliance with departmental, University, conference and NCAA procedures, rules and regulations
- Promptly report any knowledge of NCAA or conference rules violations
- Be willing to work evenings, weekends and holidays and travel with teams as required
- Other duties as assigned
- Measure impact and success of marketing and content communications
- Consistently evaluate departments use of technology to advance to advance significant annual engagement and revenue growth.
- Consistently evaluate and measure how the departments content, communication, outreach and storytelling strategies grow through attendance, brand engagement, team performance, donor and community engagement, and revenue generation
Application Details
Special Instructions to Applicants
To apply, please upload a cover letter that addresses the required and preferred job qualifications, a resume, and the contact information for three professional references. References will not be contacted without prior notification to candidates.
CSU is committed to full inclusion of qualified individuals. If you are needing assistance or accommodations with the search process, please reach out to the listed search contact.
Please note, applicants may redact information from their application materials that identifies their age, date of birth, or dates of attendance at or graduation from an educational institution.
Conditions of Employment Pre-employment Criminal Background Check (required for new hires), Valid Drivers License Search Contact EEO
Colorado State University (CSU) provides equal employment opportunities to all applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Background Check Policy Statement
Colorado State University strives to provide a safe study, work, and living environment for its faculty, staff, volunteers and students. To support this environment and comply with applicable laws and regulations, CSU conducts background checks for the finalist before a final offer. The type of background check conducted varies by position and can include, but is not limited to, criminal history, sex offender registry, motor vehicle history, financial history, and/or education verification. Background checks will also be conducted when required by law or contract and when, in the discretion of the University, it is reasonable and prudent to do so.
References Requested
References Requested
Minimum Requested 3 Maximum Requested 3
Supplemental Questions
Required fields are indicated with an asterisk (*).
- * Will you have a completed bachelor's degree by the desired start date of this position?
- Yes
- No
- * Do you have a minimum of three years of experience in marketing, brand advertising, or communications in collegiate or professional sports?
- Yes
- No
- * Are you legally eligible to work in the United States?
- Yes
- No
Required Documents
- Cover Letter
- Resume
Seniority level
Seniority level
Mid-Senior level
Employment type
Employment type
Full-time
Job function
Job function
Other-
Industries
Education
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Fort Collins, CO $51,000.00-$55,000.00 4 weeks ago
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