Middesk
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Product Marketing Manager
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Middesk Join to apply for the
Product Marketing Manager
role at
Middesk About Middesk
Middesk makes it easier for businesses to work together. Since 2018, we’ve been transforming business identity verification, replacing slow, manual processes with seamless access to complete, up-to-date data. Our platform helps companies across industries confidently verify business identities, onboard customers faster, and reduce risk at every stage of the customer lifecycle. About Middesk
Middesk makes it easier for businesses to work together. Since 2018, we’ve been transforming business identity verification, replacing slow, manual processes with seamless access to complete, up-to-date data. Our platform helps companies across industries confidently verify business identities, onboard customers faster, and reduce risk at every stage of the customer lifecycle.
Middesk came out of Y Combinator, is backed by Sequoia Capital and Accel Partners, and was recently named to Forbes Fintech 50 List and cited as an industry leader in business verification by digital identity strategy firm, Liminal.
About The Role
We're looking for a full-stack Product Marketing Manager to own product marketing initiatives from start to finish. This is a high-impact role for someone who thrives at the intersection of product and marketing strategy, deep customer empathy and understanding, and go-to-market execution. You'll be equally comfortable diving deep with product managers on roadmap strategy as you are engaging enterprise prospects or running enablement sessions with our sales team.
As one of the early members of our product marketing function, you'll have the opportunity to build foundational processes, develop core messaging frameworks, and directly influence how we bring our solutions to market. We’re looking for a proactive builder with a strong bias toward action — someone eager to identify gaps, propose solutions, and lead initiatives rather than wait for direction.This role requires someone who can operate with high autonomy while collaborating seamlessly across product, sales, marketing, and customer success teams.
What You'll Do
Be the voice of the customer — Conduct customer interviews, analyze usage data, and synthesize feedback to inform product strategy and go-to-market decisions Craft compelling positioning and messaging — Develop differentiated value propositions for our business identity products that resonate with fintechs, lenders, enterprise financial services, and marketplaces Lead go-to-market execution — Own end-to-end launch strategy for new products and features, from beta through full market release; continuously refine and improve GTM strategy for previously launched products Enable sales success — Create high-impact sales materials, including pitch decks, competitive battle cards, and training sessions to accelerate deal velocity Drive competitive intelligence — Create and maintain frameworks and analysis that keep our sales team equipped to win against legacy providers and emerging competitors Partner on pricing and packaging — Collaborate with RevOps and leadership to analyze market dynamics and optimize our pricing and packaging strategy Influence product roadmap — Partner with product management to incorporate customer insights and market trends into development and refinement priorities Measure and optimize — Develop key metrics to track product marketing effectiveness and drive continuous improvement
What We’re Looking For
Experience: 5+ years in product marketing, ideally in B2B SaaS, fintech, or related technology sectors, with a proven track record of leading successful launches and GTM initiatives that drove measurable adoption or revenue impact. Strategic and tactical balance: Ability to shape product and company positioning while also rolling up your sleeves to build and execute detailed project plans. Customer-centric mindset: Skilled at uncovering customer needs through interviews, feedback, and data, and translating those insights into clear, differentiated messaging. Technical aptitude: Comfortable diving into complex API driven technical products and distilling features into customer-ready value propositions. Sales-Partnership experience: Strong experience partnering with sales teams — from creating enablement content to leading training sessions to equipping reps with competitive insights. Analytical strength: Adept at synthesizing customer feedback, market research, and competitive intelligence into actionable insights; confident leveraging both qualitative and quantitative data to inform decisions. Cross-functional influence: Experienced working across product, sales, marketing, and customer success teams, with the autonomy and presence to influence in fast-paced environments. Startup DNA: Thrive in ambiguous, high-growth settings, with the energy, organization, and initiative to build processes from the ground up. Communication excellence: Strong written and verbal communication skills, with the ability to distill complex concepts for diverse audiences.
Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Technology, Information and Internet Referrals increase your chances of interviewing at Middesk by 2x Get notified about new Product Marketing Manager jobs in
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Product Marketing Manager
role at
Middesk Join to apply for the
Product Marketing Manager
role at
Middesk About Middesk
Middesk makes it easier for businesses to work together. Since 2018, we’ve been transforming business identity verification, replacing slow, manual processes with seamless access to complete, up-to-date data. Our platform helps companies across industries confidently verify business identities, onboard customers faster, and reduce risk at every stage of the customer lifecycle. About Middesk
Middesk makes it easier for businesses to work together. Since 2018, we’ve been transforming business identity verification, replacing slow, manual processes with seamless access to complete, up-to-date data. Our platform helps companies across industries confidently verify business identities, onboard customers faster, and reduce risk at every stage of the customer lifecycle.
Middesk came out of Y Combinator, is backed by Sequoia Capital and Accel Partners, and was recently named to Forbes Fintech 50 List and cited as an industry leader in business verification by digital identity strategy firm, Liminal.
About The Role
We're looking for a full-stack Product Marketing Manager to own product marketing initiatives from start to finish. This is a high-impact role for someone who thrives at the intersection of product and marketing strategy, deep customer empathy and understanding, and go-to-market execution. You'll be equally comfortable diving deep with product managers on roadmap strategy as you are engaging enterprise prospects or running enablement sessions with our sales team.
As one of the early members of our product marketing function, you'll have the opportunity to build foundational processes, develop core messaging frameworks, and directly influence how we bring our solutions to market. We’re looking for a proactive builder with a strong bias toward action — someone eager to identify gaps, propose solutions, and lead initiatives rather than wait for direction.This role requires someone who can operate with high autonomy while collaborating seamlessly across product, sales, marketing, and customer success teams.
What You'll Do
Be the voice of the customer — Conduct customer interviews, analyze usage data, and synthesize feedback to inform product strategy and go-to-market decisions Craft compelling positioning and messaging — Develop differentiated value propositions for our business identity products that resonate with fintechs, lenders, enterprise financial services, and marketplaces Lead go-to-market execution — Own end-to-end launch strategy for new products and features, from beta through full market release; continuously refine and improve GTM strategy for previously launched products Enable sales success — Create high-impact sales materials, including pitch decks, competitive battle cards, and training sessions to accelerate deal velocity Drive competitive intelligence — Create and maintain frameworks and analysis that keep our sales team equipped to win against legacy providers and emerging competitors Partner on pricing and packaging — Collaborate with RevOps and leadership to analyze market dynamics and optimize our pricing and packaging strategy Influence product roadmap — Partner with product management to incorporate customer insights and market trends into development and refinement priorities Measure and optimize — Develop key metrics to track product marketing effectiveness and drive continuous improvement
What We’re Looking For
Experience: 5+ years in product marketing, ideally in B2B SaaS, fintech, or related technology sectors, with a proven track record of leading successful launches and GTM initiatives that drove measurable adoption or revenue impact. Strategic and tactical balance: Ability to shape product and company positioning while also rolling up your sleeves to build and execute detailed project plans. Customer-centric mindset: Skilled at uncovering customer needs through interviews, feedback, and data, and translating those insights into clear, differentiated messaging. Technical aptitude: Comfortable diving into complex API driven technical products and distilling features into customer-ready value propositions. Sales-Partnership experience: Strong experience partnering with sales teams — from creating enablement content to leading training sessions to equipping reps with competitive insights. Analytical strength: Adept at synthesizing customer feedback, market research, and competitive intelligence into actionable insights; confident leveraging both qualitative and quantitative data to inform decisions. Cross-functional influence: Experienced working across product, sales, marketing, and customer success teams, with the autonomy and presence to influence in fast-paced environments. Startup DNA: Thrive in ambiguous, high-growth settings, with the energy, organization, and initiative to build processes from the ground up. Communication excellence: Strong written and verbal communication skills, with the ability to distill complex concepts for diverse audiences.
Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Technology, Information and Internet Referrals increase your chances of interviewing at Middesk by 2x Get notified about new Product Marketing Manager jobs in
San Francisco, CA . San Francisco, CA $122,000.00-$156,000.00 5 days ago Acquisition Marketing Manager, Influencers, Growth Marketing – LinkedIn Marketing Solutions
San Francisco, CA $100,000.00-$156,000.00 3 days ago Assistant Manager, Category Marketing, Skincare
San Francisco, CA $87,000.00-$97,000.00 2 days ago Instagram Global Consumer Brand Marketing Manager
San Francisco, CA $150,000.00-$211,000.00 2 weeks ago San Francisco, CA $100,000.00-$156,000.00 5 days ago Emeryville, CA $80,000.00-$90,000.00 4 days ago Product Marketing Manager, YouTube Acquisitions
San Francisco, CA $120,000.00-$150,000.00 5 days ago San Francisco, CA $128,000.00-$186,000.00 3 weeks ago San Francisco, CA $143,300.00-$214,900.00 2 weeks ago San Mateo, CA $145,000.00-$190,000.00 2 weeks ago Manager, Marketing Operations (Global Focus)
San Mateo, CA $161,100.00-$241,700.00 2 days ago Assistant Manager, Category Marketing, Skincare
San Francisco, CA $87,000.00-$97,000.00 4 days ago San Francisco, CA $128,000.00-$186,000.00 2 weeks ago San Francisco, CA $158,000.00-$223,000.00 2 weeks ago Associate Marketing Manager, Global Marketing - NBA 2K
Novato, CA $78,900.00-$116,760.00 3 days ago San Francisco, CA $128,000.00-$150,000.00 2 days ago Associate eMarketing (Social Media) Manager - Pottery Barn
San Francisco, CA $80,000.00-$90,000.00 2 weeks ago San Francisco, CA $90,000.00-$100,000.00 3 days ago San Francisco, CA $147,000.00-$259,000.00 5 days ago San Francisco, CA $160,000.00-$180,000.00 2 weeks ago San Francisco, CA $75,000.00-$90,000.00 2 weeks ago San Francisco, CA $135,000.00-$150,000.00 1 month ago Senior Marketing Manager, Content Producer - LMS
San Francisco, CA $125,000.00-$195,000.00 3 days ago Senior Manager, Global Collaborations Marketing
San Francisco, CA $130,050.00-$180,600.00 2 days ago Product Marketing Manager, Subscriptions and Customer Growth
San Francisco, CA $141,000.00-$207,000.00 1 day ago Oakland, CA $80,000.00-$100,000.00 3 weeks ago San Francisco, CA $114,900.00-$152,200.00 1 month ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr