WESCO Distribution is hiring: Manager - Marketing in Phoenix

Overview

As the Manager - Marketing, you will be responsible for developing, implementing, executing, and measuring strategic marketing plans, demonstrating a clear understanding of people and how to build awareness about Wesco’s products, services, and solutions to satisfy their needs. You should be comfortable with day-to-day marketing activities as well as contributing to the long-term strategy while focusing on meeting deadlines, being responsive to changing business needs, and managing and inspiring a team of motivated professionals.

Responsibilities

• Coordinate marketing activities for assigned strategic business units or areas, spanning customer engagement, sales enablement, market awareness, lead generation and market intelligence.


• Implement marketing plans and manage associated marketing activities.


• Develop marketing campaigns in collaboration with other marketing and business leaders, including evaluation of marketing plans and development of strategies to respond to changing market and competitive conditions.


• Understand and interpret customer and sales data to identify opportunities in market and drive sales growth.


• Recommend methods for developing existing or related markets and expanding into new ones.


• Keep informed of new marketing approaches and products, services, and solutions offered by competitors.


• Utilize Wesco’s project management system to ensure timely execution of projects and role clarity of creative department.


• Ensure scheduled programs are completed on time and on budget and communicate results, best practices, and successes.


• Contribute to driving profitable growth of targeted businesses by consistently ensuring that marketing programs remain aligned with corporate, business unit and strategic supplier partner priorities.


• Plan, coordinate, and execute regional and national marketing events, including supplier and customer engagements, to drive brand awareness and sales growth.

Qualifications

• Bachelor’s Degree – Marketing or Business Administration required; Masters’ Degree - Business Administration, Marketing Communications, Advertising, or Marketing preferred


• 7+ years experience in product or field marketing


• 3+ years experience in strategic business planning


• 5+ years experience in product or field marketingpreferred


• Experience in Industrial/B2B marketing preferred; distribution experience a plus preferred


• Industry knowledge, including suppliers, customers, and competitors preferred


• Experience in hiring, training, developing, managing and appraising personnel preferred


• Marketing strategy and implementation


• Strong creativity and entrepreneurial drive


• Strong written and verbal communication skills


• Strong research and analytics skills


• Highly organized and detail-oriented


• Ability to work in a fast-paced, dynamic environment


• Ability to influence others, meet deadlines, and deliver results


• Ability to travel 25-40% of the time