Vice President of Omnichannel Strategy

Vice President of Omnichannel Strategy About the Company We are an ambitious B2B technology provider specializing in innovative software, web, and mobile development solutions. Industry Marketing and Advertising Type Privately Held Founded 2000 Employees 1001-5000 Categories Media & Internet Multimedia & Graphic Design Search Engines & Internet Portals Specialties Healthcare Marketing Digital Strategy Multichannel Marketing Web Development Relationship Marketing Social Media DTC Marketing Mobile Solutions Non-Personal Promotion Media Planning & Buying User Experience SEM Pharmaceutical Marketing Biotech Solutions OTC Development ROI Measurement & Analytics Consumer Insights Professional Marketing Consumer and Patient Marketing Market Access Strategies PR & Influence Media Engagement Consulting Services About the Role We are looking for a dynamic Vice President of Omnichannel Strategy to lead the creation and execution of integrated marketing and communications plans for a diverse portfolio of clients. This leadership role places you at the forefront of omnichannel and customer experience innovation, enhancing the strategic direction of initiatives to meet client objectives and adhere to industry best practices. The ideal candidate will play a pivotal role in building and nurturing strong client partnerships, spearheading business development, and driving thought leadership initiatives. You will have the opportunity to mentor a talented strategy team while working collaboratively with cross-functional teams. Applicants should possess a minimum of 10 years of experience in omnichannel strategy, digital marketing, or related fields within an agency, along with a proven record of senior leadership. Extensive experience in the pharmaceutical, medical device, or life sciences sectors is essential, as well as a deep understanding of their unique regulatory environments and customer engagement needs. This role demands expertise in multichannel marketing, digital platforms, marketing automation, CRM, and analytics, requiring a balance of strategic vision and a hands-on approach. The successful candidate will have a strong foundation in digital campaign measurement, reporting, and continuous improvement methodologies, along with the ability to influence and align cross-functional teams and senior stakeholders effectively. Hiring Manager Title SVP, Omnichannel Strategy Travel Percent Less than 10% Functions Marketing Strategy