Ipsos
Director, Market Strategy & Understanding
Increase your chances of reaching the interview stage by reading the complete job description and applying promptly. Join to apply for the
Director, Market Strategy & Understanding
role at
Ipsos . Overview The role leads market strategy and understanding initiatives, guiding project design, analysis, and client guidance. This position acts as a project lead to clients, mentors junior team members, and helps grow Ipsos business with assigned clients. Responsibilities
Independently price and write full proposals of all types, with the goal of growing Ipsos business and presence with assigned clients. Develop a vision across the spectrum of client needs and connect the dots between projects; link projects, pull in other service lines, proactively share Ipsos capabilities, and support new business outreach. Provide internal process improvements, cross-sector education, and subject-matter expertise; mentor and train junior team members on best practices and career growth. Create an internal brand within Ipsos, establishing what the role is known for as an expert inside and outside Ipsos. Act as primary project lead to the client, overseeing more junior members and handling complex conversations around project design, analysis, and challenges. Provide coaching and guidance to junior team members on client interactions; manage project tasks, including survey development oversight, in-field challenges, and input to analysis planning and execution. Lead or co-lead final report writing and strategic client guidance; present findings. May manage one or more Account Managers/Senior Account Managers; oversee training schedules, daily guidance, supervision, and performance feedback. Serve as strategic leader for the project team and, in some cases, the client account team; assess opportunities and risks and balance client needs with Ipsos objectives. Qualifications
Strong Word, Excel, PowerPoint skills. Superior organizational skills with attention to detail and commitment to accuracy; ability to manage and delegate work effectively. Ability to oversee multiple projects and manage workload of direct reports; strong team leadership and mentoring experience. Creative thinking to align project resources inside or outside the immediate project team. Strong research consulting and analytic skills with strategic client thinking and growth mindset for Ipsos. Highly motivated, self-directed, and able to meet tight deadlines; strong client relationships; excellent written and verbal communication, plus interpersonal and presentation skills. Minimum of 7+ years of research experience; ideally at least 5 years on the supplier side. If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit for the opportunity to apply. We may consider a variety of backgrounds for a particular role and are committed to considering candidates for available positions throughout our organization. Compensation and Location
The estimated base salary range for this role is $100,000 to $125,000. The final base salary will be determined based on location, experience, skills, knowledge, education, and certifications. What’s In It For You Ipsos offers career development opportunities, a comprehensive benefits package (including generous PTO and healthcare plans), a flexible workplace policy, and a collaborative culture. Equal Opportunity Ipsos is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other protected class. We are committed to an inclusive culture and to diversity and civility across all levels of the organization. About Us Ipsos is one of the world’s largest research companies, with over 75 data-driven solutions and a presence in 90 markets. We deliver research, data, and insights to clients worldwide and are proud to have earned Great Place to Work Certification in 2022 & 2023. About the Team The Market Strategy & Understanding (MSU) Service Line performs strategic research to deliver contextual understanding, helping clients navigate dynamic markets. Our portfolio includes strategic brand research, category and consumer fundamentals, brand equity, assets, stretch, and open category opportunities. Location: New York, NY
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Increase your chances of reaching the interview stage by reading the complete job description and applying promptly. Join to apply for the
Director, Market Strategy & Understanding
role at
Ipsos . Overview The role leads market strategy and understanding initiatives, guiding project design, analysis, and client guidance. This position acts as a project lead to clients, mentors junior team members, and helps grow Ipsos business with assigned clients. Responsibilities
Independently price and write full proposals of all types, with the goal of growing Ipsos business and presence with assigned clients. Develop a vision across the spectrum of client needs and connect the dots between projects; link projects, pull in other service lines, proactively share Ipsos capabilities, and support new business outreach. Provide internal process improvements, cross-sector education, and subject-matter expertise; mentor and train junior team members on best practices and career growth. Create an internal brand within Ipsos, establishing what the role is known for as an expert inside and outside Ipsos. Act as primary project lead to the client, overseeing more junior members and handling complex conversations around project design, analysis, and challenges. Provide coaching and guidance to junior team members on client interactions; manage project tasks, including survey development oversight, in-field challenges, and input to analysis planning and execution. Lead or co-lead final report writing and strategic client guidance; present findings. May manage one or more Account Managers/Senior Account Managers; oversee training schedules, daily guidance, supervision, and performance feedback. Serve as strategic leader for the project team and, in some cases, the client account team; assess opportunities and risks and balance client needs with Ipsos objectives. Qualifications
Strong Word, Excel, PowerPoint skills. Superior organizational skills with attention to detail and commitment to accuracy; ability to manage and delegate work effectively. Ability to oversee multiple projects and manage workload of direct reports; strong team leadership and mentoring experience. Creative thinking to align project resources inside or outside the immediate project team. Strong research consulting and analytic skills with strategic client thinking and growth mindset for Ipsos. Highly motivated, self-directed, and able to meet tight deadlines; strong client relationships; excellent written and verbal communication, plus interpersonal and presentation skills. Minimum of 7+ years of research experience; ideally at least 5 years on the supplier side. If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit for the opportunity to apply. We may consider a variety of backgrounds for a particular role and are committed to considering candidates for available positions throughout our organization. Compensation and Location
The estimated base salary range for this role is $100,000 to $125,000. The final base salary will be determined based on location, experience, skills, knowledge, education, and certifications. What’s In It For You Ipsos offers career development opportunities, a comprehensive benefits package (including generous PTO and healthcare plans), a flexible workplace policy, and a collaborative culture. Equal Opportunity Ipsos is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other protected class. We are committed to an inclusive culture and to diversity and civility across all levels of the organization. About Us Ipsos is one of the world’s largest research companies, with over 75 data-driven solutions and a presence in 90 markets. We deliver research, data, and insights to clients worldwide and are proud to have earned Great Place to Work Certification in 2022 & 2023. About the Team The Market Strategy & Understanding (MSU) Service Line performs strategic research to deliver contextual understanding, helping clients navigate dynamic markets. Our portfolio includes strategic brand research, category and consumer fundamentals, brand equity, assets, stretch, and open category opportunities. Location: New York, NY
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