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Scouto

B2B Marketing Manager Job at Scouto in New York

Scouto, New York, NY, US

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Job Description

Job Description

We have exciting news! We’re now looking for a strategic, creative, and execution-focused& Marketing Manager to drive demand generation and campaign execution across the North American market. If you thrive at the intersection of strategy and hands-on delivery, and love turning big ideas into meaningful results, THIS IS FOR YOU!

You are:

  • A seasoned B2B marketer with a passion for translating complex ideas into compelling campaigns
  • Comfortable navigating ambiguity and energized by fast-paced, high-growth environments
  • Equally strategic and hands-on, able to think big and execute quickly
  • A self-starter who takes ownership of outcomes and isn’t afraid to make informed decisions
  • A natural collaborator who communicates clearly and builds strong cross-functional relationships
  • Deeply familiar with the North American market: its nuances, audiences, and opportunities

You will:

  • Partner with the Head of Marketing to align demand generation with broader marketing and business goals
  • Plan, execute, and optimize integrated, multi-channel campaigns to drive awareness and high-quality leads and nurture them through the sales funnel
  • Manage campaigns across email, social, content, paid media, and ABM, ensuring consistency, creativity, and impact at every stage
  • Collaborate across the marketing team (product, events, digital) for cohesive campaign execution
  • Support the development of marketing content, from blogs and whitepapers to webinars and case studies
  • Maintain a strong focus on the North American market, tailoring strategies to reflect regional trends, customer needs, and competitive dynamics

You have:

  • Extensive experience in B2B marketing, ideally within tech, finance, or capital markets
  • A strong track record of driving demand and pipeline through multi-channel campaigns
  • Experience marketing to both technical and business audiences across the U.S.
  • A knack for translating technical insights into compelling, business-focused content
  • Proven ability to work cross-functionally with sales, product, and field teams
  • Familiarity with CRM and marketing automation tools [Hubspot preferred]
  • The confidence and autonomy to lead initiatives, make informed decisions, and deliver measurable results
  • A bias for action and adaptability, you’re comfortable with ambiguity and thrive in dynamic environments

WHY US:

  • To be immersed in high-standard engineering culture. Our fantastic team takes pride in crafting complex technical solutions but also loves sharing their knowledge and helping you grow professionally. Come and be a part of the team of extraordinary minds at Adaptive, you can learn from anyone here and share your knowledge, which is the beauty of it.
  • To take part in the growth and development of a great FinTech company.
  • Our teams feel free to speak up, make suggestions and raise concerns.
  • Collaborative team environment: we all work together, respect each other, and pitch in.
  • Great consideration for work/life balance (highly-flexible, hybrid working model, well-being benefits…). The balance between professional and personal life is massively important to us.
  • We work hard to provide a positive, collaborative and inclusive culture and to positively impact our staff and local communities through different well-being, diversity and inclusion programmes.

BENEFITS (What we offer in return // what you’ll get ):

We create benefits with YOU in mind.

  • 23 days of vacation per calendar year plus 11 public holidays
  • Group disability insurance: short-term and long-term (60% and taxable)
  • 401K safe harbor plan where we match contributions up to 5% of base pay on a paycheck-to-paycheck basis (you can opt-in after 90 days of service)
  • Gym subsidy of up to $50 per month (and we pay the taxes on that so it's a real $50) post probation.
  • Life insurance at 2 x salary
  • Commuter benefits
  • Health Savings Account and Flexible Spending Account

THE PROCESS

Long interview processes are stressful and boring, and that is not us. We want to make sure that everything runs smoothly.

  • First, you will chat with one of our amazing Recruiter
  • Then, you will chat with our Head of Marketing. Beforehand, we will ask you to prepare a short exercise (don’t worry, we will explain everything when the time comes!).
  • You will then meet a member of our great Marketing Team in our office, followed by an informal conversation with our Local Director - this chat will be more for you to ask all the questions you might still have.