Mindgruve
Overview
Mindgruve is seeking a self-motivated, results-driven Paid Search Supervisor. Our ideal candidate will proactively identify SEM/PPC opportunities while staying up to date on the latest trends and best practices within the SEM industry. What You'll Do
Track, measure and report performance media campaigns across multiple advertising services Optimize performance media campaigns across multiple advertising services Support performance media team in developing strategies as well as the day to day management of accounts Creation and interpretation of client program analysis and reporting (daily, weekly, monthly, quarterly, ad-hoc) Provide subject matter expertise on performance media, web analytics, user experience and behavior, data analysis and reporting Coordinate and track regular performance media tasks as well as ad-hoc deliverables Create data-driven insights about visitor behavior from website data on traffic patterns, order volume, conversion, navigation behavior, product selections, etc. Identify opportunities for efficiencies in processes (e.g. automation) Keyword research, keyword lists, and keyword bucketing development Manage all search related paid marketing opportunities Manage client media budgets Analyze and optimize keyword ad copy and landing pages / AB testing Monitor and assess competitive activity and keyword ranking performance Follow and stay on top of industry best practices from Google, Yahoo, MSN, etc. Collaborate with management to develop new campaigns and strategies Deliver online and digital reporting to executive management and internal teams as it relates to budget, campaign performance and testing results Develop and occasionally present client-ready presentations Weekly client reporting Travel to client meetings as needed Build and maintain an understanding of current topics in Performance Media, web analytics, data management, tools and technologies related to team responsibilities Qualifications
Bachelor’s degree – preferably in marketing, communications or business administration 5-7 years of paid search and online marketing experience in an agency setting Experience managing and mentoring a team Expertise with Google Ads and Microsoft Ads Strong knowledge of analytics and testing tools Understanding of direct response and interactive marketing best practices Proficiency in the Microsoft Office software Suite and Apple Productivity Apps Ability to work independently and in a team environment Professional and personal integrity Experience managing large paid search digital marketing media budgets and hitting monthly goals for spend, revenue and key performance metrics Detail-oriented mindset focused on driving results and data-driven insights Excellent verbal and written communication skills Strategic thinker with strong analytical skills Experience with online bid management platforms Familiarity with online media planning / buying and performance metrics Google Ads certification Compensation & Benefits
Compensation will be commensurate with experience. Additionally, for eligible full-time employees, Mindgruve offers a competitive benefits package including medical, dental, and vision insurance; flexible spending account; voluntary life and accident plans; and a 401(k) retirement plan with matching. Location & Availability
Headquarters in San Diego, California, with additional offices in Covington, Kentucky; Denver, Colorado; Nashville, Tennessee; and Charleston, South Carolina. We’re seeking local candidates or those open to relocation who can work collaboratively in one of our offices; some roles may be eligible for remote work based on business needs. Equal Opportunity
Mindgruve is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Note: This description focuses on the Paid Search Supervisor role and excludes extraneous placeholders and unrelated content.
#J-18808-Ljbffr
Mindgruve is seeking a self-motivated, results-driven Paid Search Supervisor. Our ideal candidate will proactively identify SEM/PPC opportunities while staying up to date on the latest trends and best practices within the SEM industry. What You'll Do
Track, measure and report performance media campaigns across multiple advertising services Optimize performance media campaigns across multiple advertising services Support performance media team in developing strategies as well as the day to day management of accounts Creation and interpretation of client program analysis and reporting (daily, weekly, monthly, quarterly, ad-hoc) Provide subject matter expertise on performance media, web analytics, user experience and behavior, data analysis and reporting Coordinate and track regular performance media tasks as well as ad-hoc deliverables Create data-driven insights about visitor behavior from website data on traffic patterns, order volume, conversion, navigation behavior, product selections, etc. Identify opportunities for efficiencies in processes (e.g. automation) Keyword research, keyword lists, and keyword bucketing development Manage all search related paid marketing opportunities Manage client media budgets Analyze and optimize keyword ad copy and landing pages / AB testing Monitor and assess competitive activity and keyword ranking performance Follow and stay on top of industry best practices from Google, Yahoo, MSN, etc. Collaborate with management to develop new campaigns and strategies Deliver online and digital reporting to executive management and internal teams as it relates to budget, campaign performance and testing results Develop and occasionally present client-ready presentations Weekly client reporting Travel to client meetings as needed Build and maintain an understanding of current topics in Performance Media, web analytics, data management, tools and technologies related to team responsibilities Qualifications
Bachelor’s degree – preferably in marketing, communications or business administration 5-7 years of paid search and online marketing experience in an agency setting Experience managing and mentoring a team Expertise with Google Ads and Microsoft Ads Strong knowledge of analytics and testing tools Understanding of direct response and interactive marketing best practices Proficiency in the Microsoft Office software Suite and Apple Productivity Apps Ability to work independently and in a team environment Professional and personal integrity Experience managing large paid search digital marketing media budgets and hitting monthly goals for spend, revenue and key performance metrics Detail-oriented mindset focused on driving results and data-driven insights Excellent verbal and written communication skills Strategic thinker with strong analytical skills Experience with online bid management platforms Familiarity with online media planning / buying and performance metrics Google Ads certification Compensation & Benefits
Compensation will be commensurate with experience. Additionally, for eligible full-time employees, Mindgruve offers a competitive benefits package including medical, dental, and vision insurance; flexible spending account; voluntary life and accident plans; and a 401(k) retirement plan with matching. Location & Availability
Headquarters in San Diego, California, with additional offices in Covington, Kentucky; Denver, Colorado; Nashville, Tennessee; and Charleston, South Carolina. We’re seeking local candidates or those open to relocation who can work collaboratively in one of our offices; some roles may be eligible for remote work based on business needs. Equal Opportunity
Mindgruve is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Note: This description focuses on the Paid Search Supervisor role and excludes extraneous placeholders and unrelated content.
#J-18808-Ljbffr