Impiricus
Overview
Senior Product Manager - Ascend at Impiricus. Impiricus is the first and only AI-powered HCP Engagement Engine that helps life sciences companies connect with healthcare professionals through evidence-based, ethical, omnichannel engagement. Department: Product Management. Reports to: SVP, Product | Ascend. Exemption Status: Full-time, exempt. Ascend is our AI-enabled omnichannel engine, creating real-time, personalized engagement between HCPs and pharma partners with outcomes like higher open rates and broader reach. Job Summary
As the Senior Product Manager, Ascend — our flagship platform — you will drive the product vision, roadmap, and execution. Ascend combines real-time engagement, seamless integrations, and personalized omnichannel communications to connect healthcare providers with relevant brand resources across SMS, voice, email, applications, and more, while maintaining continuity. You will own the strategy and delivery of Ascend, working cross-functionally to build solutions that meet user needs and business objectives. You will collaborate with engineering, design, data, sales, marketing, customer success, and external partners to optimize the omnichannel experience and scale Ascend as the industry-leading solution for healthcare professional engagement. Key Responsibilities
Define and evolve the product vision and strategy for Ascend's omnichannel engagement platform in alignment with business goals. Translate market insights, customer needs, and business objectives into a clear and prioritized roadmap. Stay ahead of trends in HCP engagement, digital health, and regulatory shifts to ensure Ascend remains innovative and compliant. Lead cross-functional teams (engineering, design, delivery) to deliver high-quality product experiences that bring the vision to life. Drive product initiatives from concept through launch, ensuring timely delivery, measurable outcomes, and high quality. Adhere to strong product documentation practices and ensure scalable, repeatable delivery processes that support growth and consistency across teams. Customer & Market Insights
Develop deep understanding of HCP and pharma stakeholder needs through research, interviews, data analysis, and ongoing feedback. Champion user experience, ensuring product decisions drive engagement, retention, and satisfaction. Design and deliver differentiating and innovative Right Channeling features that meet HCPs and APPs communication preferences across SMS, voice, email, in-app touchpoints, and more. Partnership & Monetization
Partner with commercial and sales teams to shape features and define success metrics that enable pharma partnerships and expand adoption of Ascend. Ensure product experiences align with ethical standards and healthcare regulatory requirements across all channels. Identify, assess, and validate monetization opportunities (e.g., subscription or usage-based models) that balance revenue growth with strong user experience. Qualifications & Experience
5+ years of product management experience in digital health technologies or advertising and media technologies (HealthTech or SaaS preferred). Proven success driving product strategy, roadmap, and delivery for complex platforms with multiple channels and integrations. Familiarity with HCP engagement workflows, omnichannel marketing, and healthcare or life sciences regulatory requirements. Strong analytical, communication, and cross-functional leadership skills, with the ability to synthesize data and user insights into actionable strategy. Experience working in a high-growth startup or scale-up environment; comfortable with ambiguity, rapid iteration, and wearing multiple hats. Nice to have: experience with CRM integration, media platforms (ESPs, DSPs), API-driven platforms, or data privacy and security frameworks. Benefits
Impiricus focuses on taking care of our teammates' professional and personal growth and well-being. Healthcare: Medical, dental, and vision coverage for you and your dependents + on-demand healthcare concierge HSA, FSA & DCFSA: Pre-tax savings options for healthcare and dependent care, with monthly employer contributions to HSA Coverage & Protection: 100% paid short- and long-term disability, plus life and AD&D insurance Flexible Time Off: Take the time you need with a flexible vacation policy Parental Leave: 12 weeks of paid leave to spend time with your newborn, adopted, or foster child (available after 6 months) Your Work, Your Way: Hybrid option or remote – if you’re close to an office, in-person collaboration is encouraged; otherwise remote is available Home Office Setup: We’ll ship you the gear you need to create a comfortable workspace at home 401(k): Save for your future with tax advantages and company match Equal Employment Opportunity: Impiricus provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Location: Atlanta, GA | Salary: $140,000.00-$150,000.00
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Senior Product Manager - Ascend at Impiricus. Impiricus is the first and only AI-powered HCP Engagement Engine that helps life sciences companies connect with healthcare professionals through evidence-based, ethical, omnichannel engagement. Department: Product Management. Reports to: SVP, Product | Ascend. Exemption Status: Full-time, exempt. Ascend is our AI-enabled omnichannel engine, creating real-time, personalized engagement between HCPs and pharma partners with outcomes like higher open rates and broader reach. Job Summary
As the Senior Product Manager, Ascend — our flagship platform — you will drive the product vision, roadmap, and execution. Ascend combines real-time engagement, seamless integrations, and personalized omnichannel communications to connect healthcare providers with relevant brand resources across SMS, voice, email, applications, and more, while maintaining continuity. You will own the strategy and delivery of Ascend, working cross-functionally to build solutions that meet user needs and business objectives. You will collaborate with engineering, design, data, sales, marketing, customer success, and external partners to optimize the omnichannel experience and scale Ascend as the industry-leading solution for healthcare professional engagement. Key Responsibilities
Define and evolve the product vision and strategy for Ascend's omnichannel engagement platform in alignment with business goals. Translate market insights, customer needs, and business objectives into a clear and prioritized roadmap. Stay ahead of trends in HCP engagement, digital health, and regulatory shifts to ensure Ascend remains innovative and compliant. Lead cross-functional teams (engineering, design, delivery) to deliver high-quality product experiences that bring the vision to life. Drive product initiatives from concept through launch, ensuring timely delivery, measurable outcomes, and high quality. Adhere to strong product documentation practices and ensure scalable, repeatable delivery processes that support growth and consistency across teams. Customer & Market Insights
Develop deep understanding of HCP and pharma stakeholder needs through research, interviews, data analysis, and ongoing feedback. Champion user experience, ensuring product decisions drive engagement, retention, and satisfaction. Design and deliver differentiating and innovative Right Channeling features that meet HCPs and APPs communication preferences across SMS, voice, email, in-app touchpoints, and more. Partnership & Monetization
Partner with commercial and sales teams to shape features and define success metrics that enable pharma partnerships and expand adoption of Ascend. Ensure product experiences align with ethical standards and healthcare regulatory requirements across all channels. Identify, assess, and validate monetization opportunities (e.g., subscription or usage-based models) that balance revenue growth with strong user experience. Qualifications & Experience
5+ years of product management experience in digital health technologies or advertising and media technologies (HealthTech or SaaS preferred). Proven success driving product strategy, roadmap, and delivery for complex platforms with multiple channels and integrations. Familiarity with HCP engagement workflows, omnichannel marketing, and healthcare or life sciences regulatory requirements. Strong analytical, communication, and cross-functional leadership skills, with the ability to synthesize data and user insights into actionable strategy. Experience working in a high-growth startup or scale-up environment; comfortable with ambiguity, rapid iteration, and wearing multiple hats. Nice to have: experience with CRM integration, media platforms (ESPs, DSPs), API-driven platforms, or data privacy and security frameworks. Benefits
Impiricus focuses on taking care of our teammates' professional and personal growth and well-being. Healthcare: Medical, dental, and vision coverage for you and your dependents + on-demand healthcare concierge HSA, FSA & DCFSA: Pre-tax savings options for healthcare and dependent care, with monthly employer contributions to HSA Coverage & Protection: 100% paid short- and long-term disability, plus life and AD&D insurance Flexible Time Off: Take the time you need with a flexible vacation policy Parental Leave: 12 weeks of paid leave to spend time with your newborn, adopted, or foster child (available after 6 months) Your Work, Your Way: Hybrid option or remote – if you’re close to an office, in-person collaboration is encouraged; otherwise remote is available Home Office Setup: We’ll ship you the gear you need to create a comfortable workspace at home 401(k): Save for your future with tax advantages and company match Equal Employment Opportunity: Impiricus provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Location: Atlanta, GA | Salary: $140,000.00-$150,000.00
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