Experiential Marketing Manager Job at Alliance Marketing Partners in Baltimore

Position Overview

Alliance Marketing Partners (AMP), a leader in experiential and field marketing, is seeking a dynamic Experiential Marketing Manager to oversee and execute Dunkin’ beverage sampling activations across the Central Atlantic. Based out of the Baltimore area, this hands-on role combines event operations, team leadership, and brand stewardship. The Experiential Marketing Manager will manage a Dunkin’ branded food truck, lead on-site Brand Ambassadors, ensure all activations are executed to brand standards, and deliver an exceptional customer experience.

Key Responsibilities

• Program Execution & Operations
• Drive and manage a Dunkin’ 30ft branded food truck for scheduled activations across the Central Atlantic region.
• Prepare and serve Dunkin’ beverages according to brand-approved product build instructions.
• Ensure all sampling events meet Dunkin’ experiential marketing standards, creating engaging and memorable brand interactions.
• Maintain truck cleanliness, operational safety, and adherence to health department requirements.
• Team Management
• Recruit, train, and manage on-site Brand Ambassadors during events.
• Provide clear direction, scheduling, and oversight to ensure effective engagement and consistent messaging.
• Serve as primary on-site leader, resolving issues and ensuring smooth event flow.
• Compliance & Safety
• Maintain active Food Safety Certification and ensure proper handling of all beverages and supplies.
• Adhere to all local/state health regulations and company compliance policies.
• Oversee inventory management, including product, cups, and branded materials.
• Logistics & Driving
• Safely drive and maneuver a Dunkin’ 30ft branded food truck to and from activation sites.
• Coordinate vehicle upkeep, fueling, and service appointments.
• Manage event load-in, set-up, execution, and breakdown.
• Reporting & Communication
• Track sampling counts, consumer engagement, and product feedback for reporting purposes.
• Communicate event recaps, staffing feedback, and operational insights to the Program Director.

Qualifications

• Food Safety Certification required (ServSafe Manager Certification). We will sponsor this course & exam.
• Valid driver’s license with a clean driving record; ability to operate a branded food truck.
• 3–5 years of experience in experiential marketing, field marketing, or event management (preferred).
• Strong leadership skills with proven ability to manage and motivate Brand Ambassadors.
• Excellent organizational skills and ability to handle fast-paced, high-energy activations.
• Hands-on, self-starter mindset with a passion for consumer engagement.
• A DOT Physical/medical exam to obtain a DOT medical card will be required. We will sponsor this appointment.
• Ability to lift 40 lbs. and work on your feet for extended periods.
• Ability to work weekends and holidays – the schedule of events varies week to week, but you will always have 2 consecutive break days a week.
• Competitive salary commensurate with experience.
• Opportunity to represent one of America’s most iconic brands.
• Travel reimbursement, branded uniforms, and food truck training provided.
• Career growth opportunities within Alliance Marketing Partners’ national network of experiential programs.

Job Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Advertising Services

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