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About Asc Advisors Llc

Associate Director Strategy & Insights

About Asc Advisors Llc, Seattle, Washington, us, 98127

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Overview

Associate Director Strategy & Insights, VML LLC, Seattle, WA. Develop marketing plans, communications, and consumer touch point strategies. Create a range of client ready artifacts. Understand consumer motivations and client business needs. Work with consumer insight teams from client side and with internal primary and secondary researchers to translate findings into insights that fuel great creative. Monitor and interpret cultural and social trends relevant to the client’s business. Craft creative briefs and lead inspired briefings. Contribute to the creative development process. Partner with account management and creative to grow the business. Responsibilities

Develop marketing plans, communications, and consumer touch point strategies. Create a range of client ready artifacts. Understand consumer motivations and client business needs. Work with consumer insight teams from client side and with internal primary and secondary researchers to translate findings into insights that fuel great creative. Monitor and interpret cultural and social trends relevant to the client’s business. Craft creative briefs and lead inspired briefings. Contribute to the creative development process. Partner with account management and creative to grow the business. Qualifications

40 hrs/week, Mon-Fri, 8:30 a.m. - 5:30 p.m. Salary: $140,026.00/Yr. Standard company benefits such as medical, dental and 401(k). Bachelor’s degree or foreign equivalent degree in Strategic Communications, Advertising, Marketing, Psychology, or a related field, and five (5) years of post-baccalaureate, progressive related work experience. Two (2) years of experience with/in: Developing marketing strategy, consumer insight, media strategy, or account planning; Quantitative and qualitative research tools/platforms like Qualtrics, Survey Monkey, and/or Instapanel; Synthesizing data with GWI and Google analytics; Primary research conducting focus groups, field research, in-depth interviews, and A/B testing; Data visualization to turn raw numbers and data into charts and graphs; Developing creative briefs and strategic planning, influencing creative ideation leading into media asset production; Project Management; Creating brands, communication framework, consumer personas, or journey maps; and Integrated marketing communications. Other

Telecommuting permitted up to two (2) days per week. Please apply by emailing resume to apply.vmlyr@vmlyr.com referencing job code WA0051.

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