PayPal
Overview
The Company PayPal has been revolutionizing commerce globally for more than 25 years. PayPal enables consumers and businesses to move money, pay, and get paid across approximately 200 markets with a global two-sided network connecting hundreds of millions of merchants and customers. We offer an end-to-end payments solution that supports merchants and consumers and enables cross-border trade with reduced complexity and friction. We are guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Job Summary
As a Senior Performance Media Manager within PayPal’s B2B Merchant Marketing organization, you will drive customer acquisition, engagement, and revenue growth through highly optimized performance media campaigns. This role requires a strategic, data-driven media expert with deep channel expertise in SEM, affiliate marketing, and programmatic advertising, along with strong cross-channel integration experience. You will plan, execute, and optimize paid performance campaigns across global markets, collaborating with analytics, creative, and cross-functional marketing teams to reach merchants at every stage of their journey. Essential Responsibilities
Liaise with media agencies on launch plans, optimization roadmaps, and budget alignment Work with creative teams to define roadmaps, review proposals, and ensure seamless execution Activate co-branding campaigns, product launches, and report results to leadership Drive churn experimentation strategy, including ideation, testing, and customer experience evaluation Write experiment briefs, testing plans, and coordinate end-to-end implementation Monitor experiments post-launch, identify insights, and optimize in-flight results Manage budget reporting, including agency costs and incentive payouts, for all campaigns Minimum Qualifications
Minimum of 5 years of relevant work experience and a Bachelor's degree or equivalent experience Preferred Qualifications
5–8 years of experience in performance marketing with proven expertise in SEM, affiliates, and programmatic channels Track record of managing multi-million-dollar budgets across performance channels and delivering measurable revenue growth Strong hands-on experience with major platforms (Google Ads, DV360, Trade Desk, affiliate networks, etc.) Experience in B2B or financial services marketing with a global perspective Strong analytical mindset with advanced skills in campaign measurement, attribution, and optimization Excellent communication skills with experience presenting insights to senior leaders Ability to thrive in a fast-paced, complex, and collaborative environment Additional Details
Subsidiary: PayPal Travel: 0% Compensation information: The US national annual pay range for this role is $84,500 to $140,250; actual compensation is based on location, skills, and experience. The total compensation may include an annual performance bonus, equity, and benefits. More details at the PayPal benefits site: https://www.paypalbenefits.com PayPal does not charge candidates any fees for courses, applications, resume reviews, interviews, background checks, or onboarding. Any such request is a red flag and likely a scam. For fraud awareness, visit https://careers.pypl.com/contact-us. Our balanced hybrid work model offers 3 days in the office and 2 days flexible work location. Benefits & Inclusion
We are committed to building an equitable and inclusive global economy and offer benefits to support your financial, physical, and mental health. Benefits include flexible work environment, employee stock options, health and life insurance, and more. See https://www.paypalbenefits.com for details. Commitment to Diversity and Inclusion: PayPal provides equal employment opportunity to all persons and will provide reasonable accommodations for qualified individuals with disabilities. For accessibility concerns, contact paypalglobaltalentacquisition@paypal.com. Belonging at PayPal: We strive for a diverse, inclusive environment where all employees feel accepted and valued. Join our Talent Community to express interest.
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The Company PayPal has been revolutionizing commerce globally for more than 25 years. PayPal enables consumers and businesses to move money, pay, and get paid across approximately 200 markets with a global two-sided network connecting hundreds of millions of merchants and customers. We offer an end-to-end payments solution that supports merchants and consumers and enables cross-border trade with reduced complexity and friction. We are guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Job Summary
As a Senior Performance Media Manager within PayPal’s B2B Merchant Marketing organization, you will drive customer acquisition, engagement, and revenue growth through highly optimized performance media campaigns. This role requires a strategic, data-driven media expert with deep channel expertise in SEM, affiliate marketing, and programmatic advertising, along with strong cross-channel integration experience. You will plan, execute, and optimize paid performance campaigns across global markets, collaborating with analytics, creative, and cross-functional marketing teams to reach merchants at every stage of their journey. Essential Responsibilities
Liaise with media agencies on launch plans, optimization roadmaps, and budget alignment Work with creative teams to define roadmaps, review proposals, and ensure seamless execution Activate co-branding campaigns, product launches, and report results to leadership Drive churn experimentation strategy, including ideation, testing, and customer experience evaluation Write experiment briefs, testing plans, and coordinate end-to-end implementation Monitor experiments post-launch, identify insights, and optimize in-flight results Manage budget reporting, including agency costs and incentive payouts, for all campaigns Minimum Qualifications
Minimum of 5 years of relevant work experience and a Bachelor's degree or equivalent experience Preferred Qualifications
5–8 years of experience in performance marketing with proven expertise in SEM, affiliates, and programmatic channels Track record of managing multi-million-dollar budgets across performance channels and delivering measurable revenue growth Strong hands-on experience with major platforms (Google Ads, DV360, Trade Desk, affiliate networks, etc.) Experience in B2B or financial services marketing with a global perspective Strong analytical mindset with advanced skills in campaign measurement, attribution, and optimization Excellent communication skills with experience presenting insights to senior leaders Ability to thrive in a fast-paced, complex, and collaborative environment Additional Details
Subsidiary: PayPal Travel: 0% Compensation information: The US national annual pay range for this role is $84,500 to $140,250; actual compensation is based on location, skills, and experience. The total compensation may include an annual performance bonus, equity, and benefits. More details at the PayPal benefits site: https://www.paypalbenefits.com PayPal does not charge candidates any fees for courses, applications, resume reviews, interviews, background checks, or onboarding. Any such request is a red flag and likely a scam. For fraud awareness, visit https://careers.pypl.com/contact-us. Our balanced hybrid work model offers 3 days in the office and 2 days flexible work location. Benefits & Inclusion
We are committed to building an equitable and inclusive global economy and offer benefits to support your financial, physical, and mental health. Benefits include flexible work environment, employee stock options, health and life insurance, and more. See https://www.paypalbenefits.com for details. Commitment to Diversity and Inclusion: PayPal provides equal employment opportunity to all persons and will provide reasonable accommodations for qualified individuals with disabilities. For accessibility concerns, contact paypalglobaltalentacquisition@paypal.com. Belonging at PayPal: We strive for a diverse, inclusive environment where all employees feel accepted and valued. Join our Talent Community to express interest.
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