Hewlett Packard Enterprise Development LP
Ad Operations & Technology Manager
Hewlett Packard Enterprise Development LP, Houston, Texas, United States, 77246
Overview
Ad Operations & Technology Manager. This role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home. Who We Are
Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture values varied backgrounds, flexibility to manage work and personal needs, and bold moves together as a force for good. If you are looking to stretch and grow your career, our culture will embrace you. Job Description
We are seeking a results-driven professional with deep expertise in advertising operations and ad technology to manage and optimize the execution of digital advertising campaigns across programmatic, search, social, and direct channels. This role is responsible for the technical setup, trafficking, measurement, and optimization of digital campaigns, while ensuring flawless implementation across ad tech platforms and compliance with tracking, tagging, and data governance standards. Ideal candidates will have hands-on experience with DSPs, ad servers, DMPs/CDPs, and tag management systems, along with a strong understanding of the digital media ecosystem and performance analytics. Key Responsibilities
Own day-to-day operations of digital advertising campaigns, including trafficking, QA, troubleshooting, and optimization. Manage and maintain campaign setups across ad tech platforms including DSPs (e.g., The Trade Desk, DV360), ad servers (e.g., Google Campaign Manager), and social platforms (e.g., Sprinklr, Meta Ads Manager, X, LinkedIn). Collaborate with media, creative, and analytics teams to ensure accurate ad tag implementation, tracking, and measurement. Oversee implementation of pixels, conversion tracking, and tag management via tools like Google Tag Manager or Tealium. Monitor and optimize campaign delivery, pacing, and performance to meet or exceed KPIs (CTR, CPM, CPC, etc.). Partner with internal stakeholders and external vendors to manage audience targeting, data integrations, and tagging governance. Ensure compliance with data privacy standards (GDPR, CCPA) and maintain rigorous quality assurance practices. Provide detailed reporting, insights, and performance diagnostics to internal teams and stakeholders. Collaborate with third-party vendors, data partners, and technology providers to maximize campaign effectiveness and operational efficiency. Maintain platform configurations and troubleshoot discrepancies across systems (e.g., discrepancies between DSP and analytics tools). Education and Experience Required
Bachelor’s degree in Marketing, Advertising, Computer Science, or a related field. 5–8 years of experience in digital advertising operations, ad trafficking, or media execution. Hands-on experience with ad technology platforms including DSPs (e.g., DV360, The Trade Desk), ad servers (e.g., Google Campaign Manager), and analytics tools (e.g., Google Analytics, Adobe Analytics). Experience with tag management systems and implementation tools (e.g., GTM, Adobe Launch). Knowledge and Skills
Deep understanding of digital media buying processes, trafficking workflows, and the ad tech ecosystem. Strong knowledge of media measurement, attribution models, and campaign performance KPIs. Experience managing audience segmentation and data activation through DMPs/CDPs. Familiarity with MRC standards, viewability, ad verification, and brand safety tools (e.g., IAS, DoubleVerify, MOAT). Advanced Excel skills and comfort working with data for campaign analysis. High attention to detail with a passion for process optimization and automation. Effective project and stakeholder management skills in a cross-functional environment. Ability to work under tight deadlines while maintaining operational accuracy. Impact/Scope
Role supports regional, national, and global campaign execution. Operates within the Performance Marketing & Analytics Ad Operations & Ad Technology team. Works closely with internal media teams, analytics, creative, and external agencies/platform vendors. What We Can Offer You
Health & Wellbeing:
We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing. Personal & Professional Development:
We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division. Unconditional Inclusion:
We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. Let’s Stay Connected
Follow HPE Careers on social channels to see the latest on people, culture and tech at HPE. Equal Employment Opportunity
HPE is an Equal Employment Opportunity/Protected Veteran/Individual with Disabilities employer. We do not discriminate on the basis of race, gender, or any other protected category, and all decisions we make are based on qualifications, merit, and business need. Our goal is to be one global team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together. Salary
USD Annual Salary: $89,400.00 - $206,500.00
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Ad Operations & Technology Manager. This role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home. Who We Are
Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture values varied backgrounds, flexibility to manage work and personal needs, and bold moves together as a force for good. If you are looking to stretch and grow your career, our culture will embrace you. Job Description
We are seeking a results-driven professional with deep expertise in advertising operations and ad technology to manage and optimize the execution of digital advertising campaigns across programmatic, search, social, and direct channels. This role is responsible for the technical setup, trafficking, measurement, and optimization of digital campaigns, while ensuring flawless implementation across ad tech platforms and compliance with tracking, tagging, and data governance standards. Ideal candidates will have hands-on experience with DSPs, ad servers, DMPs/CDPs, and tag management systems, along with a strong understanding of the digital media ecosystem and performance analytics. Key Responsibilities
Own day-to-day operations of digital advertising campaigns, including trafficking, QA, troubleshooting, and optimization. Manage and maintain campaign setups across ad tech platforms including DSPs (e.g., The Trade Desk, DV360), ad servers (e.g., Google Campaign Manager), and social platforms (e.g., Sprinklr, Meta Ads Manager, X, LinkedIn). Collaborate with media, creative, and analytics teams to ensure accurate ad tag implementation, tracking, and measurement. Oversee implementation of pixels, conversion tracking, and tag management via tools like Google Tag Manager or Tealium. Monitor and optimize campaign delivery, pacing, and performance to meet or exceed KPIs (CTR, CPM, CPC, etc.). Partner with internal stakeholders and external vendors to manage audience targeting, data integrations, and tagging governance. Ensure compliance with data privacy standards (GDPR, CCPA) and maintain rigorous quality assurance practices. Provide detailed reporting, insights, and performance diagnostics to internal teams and stakeholders. Collaborate with third-party vendors, data partners, and technology providers to maximize campaign effectiveness and operational efficiency. Maintain platform configurations and troubleshoot discrepancies across systems (e.g., discrepancies between DSP and analytics tools). Education and Experience Required
Bachelor’s degree in Marketing, Advertising, Computer Science, or a related field. 5–8 years of experience in digital advertising operations, ad trafficking, or media execution. Hands-on experience with ad technology platforms including DSPs (e.g., DV360, The Trade Desk), ad servers (e.g., Google Campaign Manager), and analytics tools (e.g., Google Analytics, Adobe Analytics). Experience with tag management systems and implementation tools (e.g., GTM, Adobe Launch). Knowledge and Skills
Deep understanding of digital media buying processes, trafficking workflows, and the ad tech ecosystem. Strong knowledge of media measurement, attribution models, and campaign performance KPIs. Experience managing audience segmentation and data activation through DMPs/CDPs. Familiarity with MRC standards, viewability, ad verification, and brand safety tools (e.g., IAS, DoubleVerify, MOAT). Advanced Excel skills and comfort working with data for campaign analysis. High attention to detail with a passion for process optimization and automation. Effective project and stakeholder management skills in a cross-functional environment. Ability to work under tight deadlines while maintaining operational accuracy. Impact/Scope
Role supports regional, national, and global campaign execution. Operates within the Performance Marketing & Analytics Ad Operations & Ad Technology team. Works closely with internal media teams, analytics, creative, and external agencies/platform vendors. What We Can Offer You
Health & Wellbeing:
We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing. Personal & Professional Development:
We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division. Unconditional Inclusion:
We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. Let’s Stay Connected
Follow HPE Careers on social channels to see the latest on people, culture and tech at HPE. Equal Employment Opportunity
HPE is an Equal Employment Opportunity/Protected Veteran/Individual with Disabilities employer. We do not discriminate on the basis of race, gender, or any other protected category, and all decisions we make are based on qualifications, merit, and business need. Our goal is to be one global team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together. Salary
USD Annual Salary: $89,400.00 - $206,500.00
#J-18808-Ljbffr