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American Cancer Society

Senior Digital Advocacy Operations Manager - Remote

American Cancer Society, Washington, District of Columbia, us, 20022

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Senior Digital Advocacy Operations Manager - Remote

The American Cancer Society Cancer Action Network (ACS CAN) is the nation's leading cancer advocacy organization. Together with our charitable partner, the American Cancer Society, we work in Congress, state legislatures and local jurisdictions to support evidence-based policy and legislative solutions designed to eliminate cancer as a major health problem. Senior Digital Advocacy Operations Manager - Remote

The Senior Manager, Digital Operations plays a core role in the successful management, execution and tracking of ACS CAN digital campaigns. The Senior Manager will be heavily involved with all advocacy digital platforms, including email, social media, website and mobile. They will be one of two primary experts in ACS CAN’s main technology platform and serve as a point person for daily field staff support as well as lead trainings for staff. Responsibilities

Manage production, execution, testing, proofreading and deployment of digital campaigns, including email, social media (organic and paid), action alerts and website properties. Lead audience segmentation, tracking and provide strategic recommendations for greater volunteer engagement. Lead the organization’s strategy analysis and optimization for email deliverability and domain reputation. Manage and create content for the organization’s website properties and coordinate content projects across teams. Analyze email, social media and website performance data and translate insights into strategy across digital platforms. Serve as in-house expert on our email marketing platform, creating/updating training materials and providing field staff support and guidance. Monitor industry best practices and evolving technology related to email and SMS marketing. Manage projects to analyze tools, data, and initiatives to optimize ACS CAN’s use of technology platforms and marketing content. Manage monthly and annual volunteer activity reporting. Formal Knowledge

5+ years of campaign management or email/digital marketing data management experience; advocacy experience strongly preferred. Experience intensively using CRM/email marketing tools like Luminate, EveryAction, Phone2Action or similar systems. Knowledge of social media content creation and paid advertising processes is desired. Skills

Highly organized with strong time management and attention to detail; able to move quickly. Self-motivated, able to work independently and in a team; capable of working with minimal supervision. Strong project management skills with the ability to manage multiple pieces across an organization. Strong interpersonal skills with a customer service orientation and collaboration mindset. Ability to track and manage budgets. Desirable but not required: Google Analytics or similar, Facebook Ads Manager, basic HTML, Adobe Photoshop, website CMS. Compensation and Benefits

The starting rate is $72,000 to $82,000 annual. Final offer dependent on relevant experience and skills. Actual starting pay will vary based on location, experience, skills, specialty and education. ACS CAN provides staff with paid time off, medical/dental, retirement, wellness programs, and professional development. Details at jobs.cancer.org/benefits. We are an equal opportunity employer. Eligibility and Location

This is a remote position that can be home-based anywhere within the United States.

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