Salesforce, Inc..
Overview
At Salesforce, our Product Marketers craft inspirational stories and deliver groundbreaking product demos to people around the world. We develop product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content that creates trials, sales pipeline, and ultimately, new customers. Job Details
We are seeking a highly creative, motivated, and passionate Product Marketing Manager to execute the messaging, launches, and product marketing strategy for the Data Cloud Governance roadmap. This role is for a hands-on, collaborative expert who thrives on creating impactful product messaging and content. Salesforce Data Cloud unlocks the full value of your data across the enterprise. Natively built on the Salesforce Platform, it powers your Customer 360 apps, Agentforce, and amplifies your existing data lake or warehouse investments to activate real-time insights and intelligent action. You will be responsible for defining and executing product positioning, supporting high-impact product launches, and delivering sales enablement for Data Cloud. You will be a key driver of cross-functional alignment and are comfortable navigating ambiguity in a fast-paced, evolving market. Responsibilities
Execute Product Launches: Support and execute major product launches specifically for Data Cloud Governance, ensuring a successful market introduction and delivery of key messaging. This includes collaborating with public relations on press release content for announcements. Create Messaging & Positioning: Create and refine clear, compelling narratives, value propositions, and differentiated positioning, ensuring it resonates with our key personas. Support Sales Enablement: Collaborate with sales teams to create effective training materials, pitch decks, FAQs, and other enablement initiatives that fuel pipeline and accelerate deal closure. Serve as a Subject Matter Expert: Serve as the subject matter expert for Data Cloud Governance, continuously monitoring industry trends, competitive landscapes, and customer needs to inform content and messaging. Create & Deliver Content: Create and deliver high-impact content, including messaging documents, pitch decks, demo storyboards and videos, webinars, and blog posts to amplify the message globally. Partner on Product Strategy: Partner closely with Data Cloud Product Management to help inform product investments that directly address customer needs and market opportunities for your product area. Manage Analyst & Review Programs: Manage and execute our presence on key industry review sites, including Gartner Peer Insights and G2 Confidently deliver compelling presentations to internal and external audiences of all sizes, including executive leadership, customers, and partners. Required Skills
5+ years of experience in product marketing, industry marketing or corporate marketing. Demonstrable expertise in supporting and executing product launch plans. Proven ability to create and communicate compelling messaging and positioning for complex technology products. Excellent communication skills and the ability to present to internal and external audiences, including customers and partners. Ability to create a range of marketing assets including demo videos, pitch-decks, and enablement materials. Experience in creating strong working relationships with cross-functional teams and aligning with global stakeholders.
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At Salesforce, our Product Marketers craft inspirational stories and deliver groundbreaking product demos to people around the world. We develop product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content that creates trials, sales pipeline, and ultimately, new customers. Job Details
We are seeking a highly creative, motivated, and passionate Product Marketing Manager to execute the messaging, launches, and product marketing strategy for the Data Cloud Governance roadmap. This role is for a hands-on, collaborative expert who thrives on creating impactful product messaging and content. Salesforce Data Cloud unlocks the full value of your data across the enterprise. Natively built on the Salesforce Platform, it powers your Customer 360 apps, Agentforce, and amplifies your existing data lake or warehouse investments to activate real-time insights and intelligent action. You will be responsible for defining and executing product positioning, supporting high-impact product launches, and delivering sales enablement for Data Cloud. You will be a key driver of cross-functional alignment and are comfortable navigating ambiguity in a fast-paced, evolving market. Responsibilities
Execute Product Launches: Support and execute major product launches specifically for Data Cloud Governance, ensuring a successful market introduction and delivery of key messaging. This includes collaborating with public relations on press release content for announcements. Create Messaging & Positioning: Create and refine clear, compelling narratives, value propositions, and differentiated positioning, ensuring it resonates with our key personas. Support Sales Enablement: Collaborate with sales teams to create effective training materials, pitch decks, FAQs, and other enablement initiatives that fuel pipeline and accelerate deal closure. Serve as a Subject Matter Expert: Serve as the subject matter expert for Data Cloud Governance, continuously monitoring industry trends, competitive landscapes, and customer needs to inform content and messaging. Create & Deliver Content: Create and deliver high-impact content, including messaging documents, pitch decks, demo storyboards and videos, webinars, and blog posts to amplify the message globally. Partner on Product Strategy: Partner closely with Data Cloud Product Management to help inform product investments that directly address customer needs and market opportunities for your product area. Manage Analyst & Review Programs: Manage and execute our presence on key industry review sites, including Gartner Peer Insights and G2 Confidently deliver compelling presentations to internal and external audiences of all sizes, including executive leadership, customers, and partners. Required Skills
5+ years of experience in product marketing, industry marketing or corporate marketing. Demonstrable expertise in supporting and executing product launch plans. Proven ability to create and communicate compelling messaging and positioning for complex technology products. Excellent communication skills and the ability to present to internal and external audiences, including customers and partners. Ability to create a range of marketing assets including demo videos, pitch-decks, and enablement materials. Experience in creating strong working relationships with cross-functional teams and aligning with global stakeholders.
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