Photon
Job Description
Job Description: MarTech Technical/Enterprise Architect
Position Overview
We are seeking a
Senior MarTech Technology /Enterprise Architect
to lead the technology discovery and target-state architecture of a complex marketing technology transformation. This role will define the
future MarTech stack
and integration blueprint for a multi-platform ecosystem that include various platforms such as
Adobe Experience Cloud ,
Salesforce Marketing Cloud , Google Tag Manager, independent CDPs ( ActionIQ, etc) , Datawarehouses, DMPs, ( Snowflake ), and next-generation loyalty platforms.
Key Responsibilities
Architecture & Discovery
Lead current-state assessment and
future-state architecture design
for Adobe Experience Cloud and surrounding MarTech ecosystem.
Define AEM component architecture, content modeling, and multi-site/template strategy for migration from
Broadleaf CMS .
Design personalization and decisioning framework leveraging
Adobe Target , Google Tag Manager,
ActionIQ CDP , and Snowflake event streams.
Evaluate and recommend
Enterprise DAM
strategy (Tamar/Rio/Adobe Assets) and integration with AEM.
Integration & Data Activation
Define real-time and batch
data activation patterns
between AEM/Adobe Target, Salesforce Marketing Cloud, Snowflake, and CDP.
Partner with Data Architect, understand Integration aspects and enable
Next Best Action
scenarios and identity resolution across channels.
Oversee tagging/measurement strategy using
Google Tag Manager ,
Google Analytics 4.
Governance & Compliance
Ensure solutions meet enterprise security, consent management, and privacy standards (GDPR, CCPA).
Provide guidance on data stewardship for marketing and advertising platforms (Google Ads, Meta).
Collaboration & Delivery
Work closely with marketing, IT, and business stakeholders to translate customer-experience goals into scalable technical solutions.
Produce discovery deliverables:
reference architecture diagrams, migration roadmaps, integration blueprints, and vendor RFP inputs .
Required Skills & Experience
8+ years of experience in
MarTech or Digital Experience architecture , with at least 3+ years in
Adobe Experience Manager (Sites/Assets) .
Hands-on expertise with
Adobe Target , Adobe Launch/Tags, and personalization frameworks.
Experience working with Loyalty platforms--
Voucherify , Antavo , SessionM
Experience in
CMS, CRM, PIM, email platforms, social platforms
Experience integrating Adobe stack with
Salesforce Marketing Cloud ,
Snowflake , and
CDPs
(ActionIQ, Adobe RT-CDP, Segment).
Exposure to
Google Cloud Platform (GCP)
for hosting, data activation, or analytics integration within a marketing technology ecosystem.
Strong understanding of
tag management , analytics instrumentation, and privacy/compliance requirements.
Proven success leading
large-scale MarTech migrations
(CMS, personalization, VoC, or DAM).
Preferred Qualifications
Adobe Certified Expert (AEM Architect, Adobe Target, Adobe Launch).
Familiarity with
promotion engines
(EPE) and loyalty platforms.
Prior consulting or agency experience delivering multi-platform marketing transformations.
Compensation, Benefits and Duration
Minimum Compensation: USD 54,000 Maximum Compensation: USD 189,000 Compensation is based on actual experience and qualifications of the candidate. The above is a reasonable and a good faith estimate for the role. Medical, vision, and dental benefits, 401k retirement plan, variable pay/incentives, paid time off, and paid holidays are available for full time employees. This position is available for independent contractors No applications will be considered if received more than 120 days after the date of this post
Job Description: MarTech Technical/Enterprise Architect
Position Overview
We are seeking a
Senior MarTech Technology /Enterprise Architect
to lead the technology discovery and target-state architecture of a complex marketing technology transformation. This role will define the
future MarTech stack
and integration blueprint for a multi-platform ecosystem that include various platforms such as
Adobe Experience Cloud ,
Salesforce Marketing Cloud , Google Tag Manager, independent CDPs ( ActionIQ, etc) , Datawarehouses, DMPs, ( Snowflake ), and next-generation loyalty platforms.
Key Responsibilities
Architecture & Discovery
Lead current-state assessment and
future-state architecture design
for Adobe Experience Cloud and surrounding MarTech ecosystem.
Define AEM component architecture, content modeling, and multi-site/template strategy for migration from
Broadleaf CMS .
Design personalization and decisioning framework leveraging
Adobe Target , Google Tag Manager,
ActionIQ CDP , and Snowflake event streams.
Evaluate and recommend
Enterprise DAM
strategy (Tamar/Rio/Adobe Assets) and integration with AEM.
Integration & Data Activation
Define real-time and batch
data activation patterns
between AEM/Adobe Target, Salesforce Marketing Cloud, Snowflake, and CDP.
Partner with Data Architect, understand Integration aspects and enable
Next Best Action
scenarios and identity resolution across channels.
Oversee tagging/measurement strategy using
Google Tag Manager ,
Google Analytics 4.
Governance & Compliance
Ensure solutions meet enterprise security, consent management, and privacy standards (GDPR, CCPA).
Provide guidance on data stewardship for marketing and advertising platforms (Google Ads, Meta).
Collaboration & Delivery
Work closely with marketing, IT, and business stakeholders to translate customer-experience goals into scalable technical solutions.
Produce discovery deliverables:
reference architecture diagrams, migration roadmaps, integration blueprints, and vendor RFP inputs .
Required Skills & Experience
8+ years of experience in
MarTech or Digital Experience architecture , with at least 3+ years in
Adobe Experience Manager (Sites/Assets) .
Hands-on expertise with
Adobe Target , Adobe Launch/Tags, and personalization frameworks.
Experience working with Loyalty platforms--
Voucherify , Antavo , SessionM
Experience in
CMS, CRM, PIM, email platforms, social platforms
Experience integrating Adobe stack with
Salesforce Marketing Cloud ,
Snowflake , and
CDPs
(ActionIQ, Adobe RT-CDP, Segment).
Exposure to
Google Cloud Platform (GCP)
for hosting, data activation, or analytics integration within a marketing technology ecosystem.
Strong understanding of
tag management , analytics instrumentation, and privacy/compliance requirements.
Proven success leading
large-scale MarTech migrations
(CMS, personalization, VoC, or DAM).
Preferred Qualifications
Adobe Certified Expert (AEM Architect, Adobe Target, Adobe Launch).
Familiarity with
promotion engines
(EPE) and loyalty platforms.
Prior consulting or agency experience delivering multi-platform marketing transformations.
Compensation, Benefits and Duration
Minimum Compensation: USD 54,000 Maximum Compensation: USD 189,000 Compensation is based on actual experience and qualifications of the candidate. The above is a reasonable and a good faith estimate for the role. Medical, vision, and dental benefits, 401k retirement plan, variable pay/incentives, paid time off, and paid holidays are available for full time employees. This position is available for independent contractors No applications will be considered if received more than 120 days after the date of this post