Beiersdorf AG
Senior Sales Strategy Manager, Sun Care
Beiersdorf AG, Stamford, Connecticut, United States, 06925
Overview
Beiersdorf Sun Care – Senior Sales Strategy Manager
for Coppertone and Eucerin Sun. This role translates brand, category, and channel strategies into a clear, executable trade strategy with a focus on seasonal business timing and flawless execution. You will own the trade strategy, lead 4Ps steering, act as the internal voice of Sales, and manage commercial reporting and insights to deliver on budgeted sales, profit, and share goals. You will align cross-functional partners to ensure excellence in execution during peak seasonal windows and drive performance in a competitive category. This position reports to the Team Leader of Sales Strategy and has no direct reports. The three strategic pillars of the Sales Strategy function are: Annual Trade Planning & Leadership of National Sales Meeting Sales Execution Monitoring & Action Planning Internal Lead Voice of Sales
Responsibilities
Annual Planning: Lead Trade Strategy Development & Execution on where to play and how to win Develop and align the Channel Strategy across all Sun Care subcategories in partnership with the Head of Commercial Strategy and Head of Marketing Own the Trade Strategy, including customer/channel-level Net Sales growth targets and investment guidance aligned to brand priorities Coordinate the Commercial Playbook (MAPPS), ensuring strategies translate effectively into execution at retail Act as a key stakeholder in the Go-to-Market process for all innovation, launches, and customer-specific programs — from volume planning to sell-in storytelling Sales Execution Monitoring and Action Planning: Monitor execution and drive course correcting action plans as needed Track execution of the MAPPS strategy and drive timely course correction in partnership with Sales Identify and close gaps to plan using rigorous sales analysis and collaborative action planning Minimize retailer-level activity clashes and ensure full alignment with Sun Care’s major brand activations — particularly during peak season Champion excellence in execution, ensuring retail activation is timely, targeted, and aligned with brand strategy Internal Lead Voice of Sales: Serve as voice of sales/customers, champion of customer requirements Serve as the primary liaison between Sales and cross-functional teams, synthesizing and representing Sales/customer requirements Represent Sales in key forums, including S&OP/Optima meetings and during issue escalation/crisis response Ensure consistent communication into and out of Sales to drive alignment and speed of execution
Your Profile
Qualifications Bachelor’s degree required; MBA preferred 5+ years of experience in Sales Strategy, Business Development, or related commercial functions 3+ years in Field Sales with exposure to at least two channels within Mass, Drug, Grocery, Club, Value, and eCommerce Experience in seasonal businesses with high dependency on execution timing is a must, with a proven track record of excellence in execution Experience in Revenue Growth Management and/or Category Management is a plus Sharp analytical skills are essential — ability to independently extract, analyze, and present complex data and trends from sources such as Circana/Nielsen/Scintilla, shipment data, and internal performance trackers High proficiency in Microsoft Excel, PowerPoint, and Power BI (or similar platforms) for reporting and decision support Proven collaborator with the ability to influence cross-functional stakeholders and senior leaders Exceptional communication and presentation skills with demonstrated ability to influence across levels Adept at managing complex projects under tight timelines to meet both customer and internal needs
We care for skin. We care for our people. Beiersdorf is a global company with iconic brands — Coppertone, Aquaphor, Eucerin and NIVEA — focused on skin and sun care solutions for consumers in over 200 countries. We care beyond skin: our people, customers, communities, and the planet, with a commitment to diversity, sustainability, and responsible, innovative products. We support personal and professional growth with a balance of structure and flexibility to develop talents across the organization. Our core values are care, trust, simplicity, and courage. We offer a welcoming workplace that values diversity, inclusion and belonging, flexible teams, opportunities for growth, and a culture of lifelong learning. Our benefits include: Generous and flexible PTO policy Paid Parental Leave Comprehensive Wellness and Benefits program Cash Balance Plan 401k match Employee Resource Groups/affinity networks Hybrid work model – on-site at least 3 days/week
Additional information
Beiersdorf is an Equal Opportunity Employer and values diversity. Please submit only information relevant to the assessment of your application (e.g., CV with references and certificates). You may upload your CV without a picture. For more information about Beiersdorf North America, visit our careers page. Beiersdorf values diversity and inclusion in all its forms.
#J-18808-Ljbffr
Beiersdorf Sun Care – Senior Sales Strategy Manager
for Coppertone and Eucerin Sun. This role translates brand, category, and channel strategies into a clear, executable trade strategy with a focus on seasonal business timing and flawless execution. You will own the trade strategy, lead 4Ps steering, act as the internal voice of Sales, and manage commercial reporting and insights to deliver on budgeted sales, profit, and share goals. You will align cross-functional partners to ensure excellence in execution during peak seasonal windows and drive performance in a competitive category. This position reports to the Team Leader of Sales Strategy and has no direct reports. The three strategic pillars of the Sales Strategy function are: Annual Trade Planning & Leadership of National Sales Meeting Sales Execution Monitoring & Action Planning Internal Lead Voice of Sales
Responsibilities
Annual Planning: Lead Trade Strategy Development & Execution on where to play and how to win Develop and align the Channel Strategy across all Sun Care subcategories in partnership with the Head of Commercial Strategy and Head of Marketing Own the Trade Strategy, including customer/channel-level Net Sales growth targets and investment guidance aligned to brand priorities Coordinate the Commercial Playbook (MAPPS), ensuring strategies translate effectively into execution at retail Act as a key stakeholder in the Go-to-Market process for all innovation, launches, and customer-specific programs — from volume planning to sell-in storytelling Sales Execution Monitoring and Action Planning: Monitor execution and drive course correcting action plans as needed Track execution of the MAPPS strategy and drive timely course correction in partnership with Sales Identify and close gaps to plan using rigorous sales analysis and collaborative action planning Minimize retailer-level activity clashes and ensure full alignment with Sun Care’s major brand activations — particularly during peak season Champion excellence in execution, ensuring retail activation is timely, targeted, and aligned with brand strategy Internal Lead Voice of Sales: Serve as voice of sales/customers, champion of customer requirements Serve as the primary liaison between Sales and cross-functional teams, synthesizing and representing Sales/customer requirements Represent Sales in key forums, including S&OP/Optima meetings and during issue escalation/crisis response Ensure consistent communication into and out of Sales to drive alignment and speed of execution
Your Profile
Qualifications Bachelor’s degree required; MBA preferred 5+ years of experience in Sales Strategy, Business Development, or related commercial functions 3+ years in Field Sales with exposure to at least two channels within Mass, Drug, Grocery, Club, Value, and eCommerce Experience in seasonal businesses with high dependency on execution timing is a must, with a proven track record of excellence in execution Experience in Revenue Growth Management and/or Category Management is a plus Sharp analytical skills are essential — ability to independently extract, analyze, and present complex data and trends from sources such as Circana/Nielsen/Scintilla, shipment data, and internal performance trackers High proficiency in Microsoft Excel, PowerPoint, and Power BI (or similar platforms) for reporting and decision support Proven collaborator with the ability to influence cross-functional stakeholders and senior leaders Exceptional communication and presentation skills with demonstrated ability to influence across levels Adept at managing complex projects under tight timelines to meet both customer and internal needs
We care for skin. We care for our people. Beiersdorf is a global company with iconic brands — Coppertone, Aquaphor, Eucerin and NIVEA — focused on skin and sun care solutions for consumers in over 200 countries. We care beyond skin: our people, customers, communities, and the planet, with a commitment to diversity, sustainability, and responsible, innovative products. We support personal and professional growth with a balance of structure and flexibility to develop talents across the organization. Our core values are care, trust, simplicity, and courage. We offer a welcoming workplace that values diversity, inclusion and belonging, flexible teams, opportunities for growth, and a culture of lifelong learning. Our benefits include: Generous and flexible PTO policy Paid Parental Leave Comprehensive Wellness and Benefits program Cash Balance Plan 401k match Employee Resource Groups/affinity networks Hybrid work model – on-site at least 3 days/week
Additional information
Beiersdorf is an Equal Opportunity Employer and values diversity. Please submit only information relevant to the assessment of your application (e.g., CV with references and certificates). You may upload your CV without a picture. For more information about Beiersdorf North America, visit our careers page. Beiersdorf values diversity and inclusion in all its forms.
#J-18808-Ljbffr