eTeam Inc.
Role: Campaign Operation Specialist
Duration: 6 Months
Location: 100% remote
What you'll do • Deliver on revenue targets through the development, management, execution and optimization of Marketo programs, assets, workflows and triggers • Continuously find areas for improved efficiency and opportunities for automation • Empower stakeholders to meet their revenue targets through deep collaboration, strategic consultation and insights generation • Consult stakeholders on audience strategy, message and content alignment, segmentation, privacy, and data governance across paid and owned channels • Responsible for adhering to and communicating automation best practices including email formatting, list management, optimization, data quality, hygiene and troubleshooting • Ensure delivery of best-in-class communications, with a strong eye for user experience, user journey and product alignment • Ensure flawless execution of programs for all marketing assets such as emails, landing pages, and automation workflows • Partner with Data & Tech to optimize lead generation engine • Partner with Reporting & Analytics for actionable business insights • Lead campaign intake/management and ownership of QA process/governance • Track weekly project capacity, velocity and accuracy • Provide day-to-day operational administration
What you need to succeed • 4 -5 years experience • Deep technical knowledge of Marketing Automation and CRM tools to execute, troubleshoot and track demand gen campaigns •
Marketo Certified Expert (ClientE) required • Strong interpersonal skills to build rapport with Marketing, Sales, Web, Data Analytics, and Platform teams to drive results and lead adoption through collaboration within cross functional teams • Extreme ownership of results, as an individual and a team unit • Desire to learn and grow • Data-driven mindset and practice • Strong communication, presentation, and documentation skills • Comfort with navigating deadlines and priorities
What you'll do • Deliver on revenue targets through the development, management, execution and optimization of Marketo programs, assets, workflows and triggers • Continuously find areas for improved efficiency and opportunities for automation • Empower stakeholders to meet their revenue targets through deep collaboration, strategic consultation and insights generation • Consult stakeholders on audience strategy, message and content alignment, segmentation, privacy, and data governance across paid and owned channels • Responsible for adhering to and communicating automation best practices including email formatting, list management, optimization, data quality, hygiene and troubleshooting • Ensure delivery of best-in-class communications, with a strong eye for user experience, user journey and product alignment • Ensure flawless execution of programs for all marketing assets such as emails, landing pages, and automation workflows • Partner with Data & Tech to optimize lead generation engine • Partner with Reporting & Analytics for actionable business insights • Lead campaign intake/management and ownership of QA process/governance • Track weekly project capacity, velocity and accuracy • Provide day-to-day operational administration
What you need to succeed • 4 -5 years experience • Deep technical knowledge of Marketing Automation and CRM tools to execute, troubleshoot and track demand gen campaigns •
Marketo Certified Expert (ClientE) required • Strong interpersonal skills to build rapport with Marketing, Sales, Web, Data Analytics, and Platform teams to drive results and lead adoption through collaboration within cross functional teams • Extreme ownership of results, as an individual and a team unit • Desire to learn and grow • Data-driven mindset and practice • Strong communication, presentation, and documentation skills • Comfort with navigating deadlines and priorities