Exowatt
Overview
Brand & Communications Lead role at Exowatt. Exowatt is revolutionizing the energy landscape for the AI era with our P3 system that captures solar energy, stores it as heat, and generates electricity on demand. Founded in 2023 and backed by leading investors, we are committed to clean, modular, and scalable power for AI infrastructure. Our mission is to make sustainable renewable energy available and affordable to enable technological advancement while protecting the planet. This position is based in Miami, FL, and does not include relocation assistance. Only local candidates will be considered. Key Responsibilities
Brand Strategy & Management: Develop and execute comprehensive brand strategies that align with business objectives and market positioning; Maintain brand consistency across all touchpoints; Monitor brand perception and competitive landscape; Create brand guidelines, templates, and asset libraries; Manage external public relations agency. Content Creation & Storytelling: Craft content for website, social media, blogs, whitepapers, case studies; Translate complex renewable energy concepts into accessible narratives; Create executive thought leadership content and speaking opportunities; Produce multimedia content including video scripts and infographics. Communications Strategy: Design and implement integrated campaigns for product launches, funding announcements, and company milestones; Manage media relations and journalist relationships; Coordinate internal communications; Develop crisis communication protocols. Digital Marketing & Social Media: Oversee social media strategy and content calendar; Optimize website content for SEO and user experience; Collaborate on demand generation campaigns; Analyze metrics and adjust strategies based on data insights. Industry Engagement: Represent Exowatt at conferences and events; Build relationships with industry publications, analysts, and influencers; Develop partnership marketing initiatives; Stay current on industry trends and regulatory developments. Required Qualifications
Bachelor's degree in Communications, Marketing, Journalism, or related field 5+ years of brand and communications experience in high-tech industries (cleantech, renewable energy, hardware, or B2B technology preferred) Proven track record of developing successful brand strategies and communications campaigns Exceptional written and verbal communication skills with the ability to adapt messaging for technical and non-technical audiences Experience with content management systems, social media platforms, and marketing automation tools Strong project management skills with the ability to handle multiple initiatives simultaneously Understanding of B2B sales cycles and stakeholder communications Experience translating complex concepts into compelling stories with technical teams Preferred Qualifications
Experience in renewable energy, cleantech, or sustainability sectors Background in investor relations or startup communications Video production and multimedia content creation skills Public speaking and presentation experience Knowledge of energy industry regulations and market dynamics MBA or advanced degree in relevant field What We Offer
Competitive salary and equity options Comprehensive benefits package, including health, dental, and retirement plans A dynamic work environment that fosters creativity and innovation Opportunities for professional growth and development in a rapidly evolving industry Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing and Sales Referrals increase your chances of interviewing at Exowatt.
#J-18808-Ljbffr
Brand & Communications Lead role at Exowatt. Exowatt is revolutionizing the energy landscape for the AI era with our P3 system that captures solar energy, stores it as heat, and generates electricity on demand. Founded in 2023 and backed by leading investors, we are committed to clean, modular, and scalable power for AI infrastructure. Our mission is to make sustainable renewable energy available and affordable to enable technological advancement while protecting the planet. This position is based in Miami, FL, and does not include relocation assistance. Only local candidates will be considered. Key Responsibilities
Brand Strategy & Management: Develop and execute comprehensive brand strategies that align with business objectives and market positioning; Maintain brand consistency across all touchpoints; Monitor brand perception and competitive landscape; Create brand guidelines, templates, and asset libraries; Manage external public relations agency. Content Creation & Storytelling: Craft content for website, social media, blogs, whitepapers, case studies; Translate complex renewable energy concepts into accessible narratives; Create executive thought leadership content and speaking opportunities; Produce multimedia content including video scripts and infographics. Communications Strategy: Design and implement integrated campaigns for product launches, funding announcements, and company milestones; Manage media relations and journalist relationships; Coordinate internal communications; Develop crisis communication protocols. Digital Marketing & Social Media: Oversee social media strategy and content calendar; Optimize website content for SEO and user experience; Collaborate on demand generation campaigns; Analyze metrics and adjust strategies based on data insights. Industry Engagement: Represent Exowatt at conferences and events; Build relationships with industry publications, analysts, and influencers; Develop partnership marketing initiatives; Stay current on industry trends and regulatory developments. Required Qualifications
Bachelor's degree in Communications, Marketing, Journalism, or related field 5+ years of brand and communications experience in high-tech industries (cleantech, renewable energy, hardware, or B2B technology preferred) Proven track record of developing successful brand strategies and communications campaigns Exceptional written and verbal communication skills with the ability to adapt messaging for technical and non-technical audiences Experience with content management systems, social media platforms, and marketing automation tools Strong project management skills with the ability to handle multiple initiatives simultaneously Understanding of B2B sales cycles and stakeholder communications Experience translating complex concepts into compelling stories with technical teams Preferred Qualifications
Experience in renewable energy, cleantech, or sustainability sectors Background in investor relations or startup communications Video production and multimedia content creation skills Public speaking and presentation experience Knowledge of energy industry regulations and market dynamics MBA or advanced degree in relevant field What We Offer
Competitive salary and equity options Comprehensive benefits package, including health, dental, and retirement plans A dynamic work environment that fosters creativity and innovation Opportunities for professional growth and development in a rapidly evolving industry Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing and Sales Referrals increase your chances of interviewing at Exowatt.
#J-18808-Ljbffr