Inside Higher Ed
Program Manager, Media & Communications
Job Title: Program Manager, Media & Communications
Location: Tallahassee, FL
Regular/Temporary: Regular
Full/Part Time: Full-Time
Job ID: 60719
Responsibilities Develops and manages implementation of a comprehensive marketing strategy tailored to the Career Center's multiple stakeholders. In partnership with the DSA MarComm Office, develops branded marketing campaigns for new and existing initiatives including print, digital, and web content, such as multi-page booklets, flyers, print & digital advertisements, news releases, email newsletters, and large-format signage using Adobe Suite, Canva, and Salesforce.
Reports directly to DSA MarComm and consults regularly with Career Center leadership and staff to understand programs and services to determine the best ways to implement effective marketing strategies. Manages projects to ensure they are completed by deadline and on budget. Partners with these teams to evaluate and implement new media tools to drive engagement and build awareness for all Career Center offerings.
Manages and grows engagement on the Career Center\'s social media platforms by creating and posting photos, videos, stories, answering comments, and consistently scheduling content. Oversees the website change and enhancement process in concert with the Division of Student Affairs and in cooperation with DSA MarComm. Evaluates and implements new media tools to drive engagement where appropriate.
Hires, supervises, and provides work direction to marketing and communications student staff and graduate assistants. Identifies, proposes, and helps conduct needed training and workshops for students in communications, marketing, and storytelling. Reviews and edits copy and marketing assets for various print and digital materials. Ensures that all marketing and communication collateral upholds university brand guidelines in visual design and writing style.
Reviews and edits all Career Center print and online content for consistency, accuracy, and ease of use. Ensures content and design reflect Career Center branding and abide by University brand guidelines.
Qualifications Bachelor's degree and four years of experience related to media, communications, and/or marketing services; or high school diploma/equivalent and eight years of related experience. (Note: a combination of post high school education and experience equal to eight years.)
Preferred Qualifications
Ability to meet project deadlines.
Ability to plan, implement, and direct photography, graphics, and audio/visual operations.
Ability to communicate effectively verbally and in writing.
Ability to develop and implement a successful marketing plan/strategy.
Ability to develop and implement policies, procedures, goals, and objectives.
Ability to establish and maintain effective working relationships.
Who is an ideal candidate for this position? As a problem-solver and dependable advisor, you offer clear, actionable guidance that helps teams move forward with confidence. You remain professional under pressure, think on your feet, and navigate complexity with ease. You see the big picture while paying attention to details and uphold confidentiality and excellence as a baseline. You foster authentic connections across a broad range of stakeholders, engaging multiple viewpoints with empathy and tact. You balance regulatory standards with a commitment to outstanding, precise service, while being approachable. Strong communication is pivotal, and you contribute to collaboration and trust through your leadership style.
University Information Florida State University is a public research university founded in 1851. For more information, visit the university website.
Anticipated Salary Range The anticipated starting salary is in the range of low-to-mid $50,000\'s, commensurate with experience and education.
FSU Total Rewards FSU offers a Total Rewards package. Visit the university website to learn about compensation, benefits, wellness, recognition, and employee development programs. Use the interactive tool to calculate Total Compensation options based on potential salary, benefits, retirement contributions, earned leave, and other employment-related perks.
How To Apply If qualified and interested in this job opening, apply to Florida State University at https://jobs.fsu.edu. If you are a current FSU employee, apply via myFSU > Self Service. Applicants are required to complete the online application with all applicable information, including work history up to ten years and education details even if attaching a resume.
Considerations This is an A&P position. This position requires successful completion of a criminal history background check. This position is being re-advertised. Previous applicants need not reapply.
Equal Employment Opportunity FSU is an Equal Employment Opportunity Employer.
Additional Referrals increase your chances of interviewing at Inside Higher Ed. We are not soliciting outside candidates for this role.
#J-18808-Ljbffr
Location: Tallahassee, FL
Regular/Temporary: Regular
Full/Part Time: Full-Time
Job ID: 60719
Responsibilities Develops and manages implementation of a comprehensive marketing strategy tailored to the Career Center's multiple stakeholders. In partnership with the DSA MarComm Office, develops branded marketing campaigns for new and existing initiatives including print, digital, and web content, such as multi-page booklets, flyers, print & digital advertisements, news releases, email newsletters, and large-format signage using Adobe Suite, Canva, and Salesforce.
Reports directly to DSA MarComm and consults regularly with Career Center leadership and staff to understand programs and services to determine the best ways to implement effective marketing strategies. Manages projects to ensure they are completed by deadline and on budget. Partners with these teams to evaluate and implement new media tools to drive engagement and build awareness for all Career Center offerings.
Manages and grows engagement on the Career Center\'s social media platforms by creating and posting photos, videos, stories, answering comments, and consistently scheduling content. Oversees the website change and enhancement process in concert with the Division of Student Affairs and in cooperation with DSA MarComm. Evaluates and implements new media tools to drive engagement where appropriate.
Hires, supervises, and provides work direction to marketing and communications student staff and graduate assistants. Identifies, proposes, and helps conduct needed training and workshops for students in communications, marketing, and storytelling. Reviews and edits copy and marketing assets for various print and digital materials. Ensures that all marketing and communication collateral upholds university brand guidelines in visual design and writing style.
Reviews and edits all Career Center print and online content for consistency, accuracy, and ease of use. Ensures content and design reflect Career Center branding and abide by University brand guidelines.
Qualifications Bachelor's degree and four years of experience related to media, communications, and/or marketing services; or high school diploma/equivalent and eight years of related experience. (Note: a combination of post high school education and experience equal to eight years.)
Preferred Qualifications
Ability to meet project deadlines.
Ability to plan, implement, and direct photography, graphics, and audio/visual operations.
Ability to communicate effectively verbally and in writing.
Ability to develop and implement a successful marketing plan/strategy.
Ability to develop and implement policies, procedures, goals, and objectives.
Ability to establish and maintain effective working relationships.
Who is an ideal candidate for this position? As a problem-solver and dependable advisor, you offer clear, actionable guidance that helps teams move forward with confidence. You remain professional under pressure, think on your feet, and navigate complexity with ease. You see the big picture while paying attention to details and uphold confidentiality and excellence as a baseline. You foster authentic connections across a broad range of stakeholders, engaging multiple viewpoints with empathy and tact. You balance regulatory standards with a commitment to outstanding, precise service, while being approachable. Strong communication is pivotal, and you contribute to collaboration and trust through your leadership style.
University Information Florida State University is a public research university founded in 1851. For more information, visit the university website.
Anticipated Salary Range The anticipated starting salary is in the range of low-to-mid $50,000\'s, commensurate with experience and education.
FSU Total Rewards FSU offers a Total Rewards package. Visit the university website to learn about compensation, benefits, wellness, recognition, and employee development programs. Use the interactive tool to calculate Total Compensation options based on potential salary, benefits, retirement contributions, earned leave, and other employment-related perks.
How To Apply If qualified and interested in this job opening, apply to Florida State University at https://jobs.fsu.edu. If you are a current FSU employee, apply via myFSU > Self Service. Applicants are required to complete the online application with all applicable information, including work history up to ten years and education details even if attaching a resume.
Considerations This is an A&P position. This position requires successful completion of a criminal history background check. This position is being re-advertised. Previous applicants need not reapply.
Equal Employment Opportunity FSU is an Equal Employment Opportunity Employer.
Additional Referrals increase your chances of interviewing at Inside Higher Ed. We are not soliciting outside candidates for this role.
#J-18808-Ljbffr