Inside Higher Ed
Job Description
About Brown:
Brown University is a leading research university distinct for its student-centered learning and deep sense of purpose. Our students, faculty and staff are driven by the idea that their work will have an impact in the world. Brown University offers a flexible work/life balance; summer hours, winter break and a comprehensive Benefits package including time off, annual paid holidays; benefits offerings including health, dental, vision, tuition assistance, retirement, wellness, employee discounts and more. About The Opportunity Brown University’s School of Professional Studies (SPS) brings a Brown education to new audiences of learners: those focused on the development of skills and a breadth of knowledge necessary for professional success and leadership. Responsibilities Associate Dean of Enrollment is a senior leadership role, reporting directly to the Dean of the School of Professional Studies, and will oversee the critical functions of marketing, recruitment, and admissions for all master’s and professional programs at Brown. The Associate Dean will be charged with streamlining and enhancing strategy and operations for a growing team that is expected to drive significant enrollment growth. Provide senior leadership and strategic direction for all aspects of enrollment management, including marketing, recruitment, admissions, and student enrollment processes. Lead and mentor teams responsible for executing comprehensive enrollment strategies. Elevate the reputation and visibility of the School of Professional Studies, its programs, expert faculty, and institutional projects to both external and internal audiences. Develop and implement results-driven marketing strategies, utilizing data analytics to demonstrate effectiveness and inform continuous improvement. Streamline processes and optimize team efforts to significantly increase enrollments across existing, newly launched, and soon-to-be-launched programs. Collaborate closely with academic leadership to develop enrollment goals, anticipate enrollment needs, develop new strategies, and ensure a seamless student experience from inquiry to matriculation. Qualifications Minimum of 8-10 years of progressively responsible experience in enrollment management, admissions, marketing, or a related area within a higher education setting, with a significant portion of that time in a leadership role. Master's degree in Higher Education Administration, Business Administration, Marketing, or a related field, or equivalent combination of education and experience. Demonstrated success in achieving enrollment growth, particularly for graduate and/or professional programs. Proven experience in developing and executing comprehensive marketing and recruitment strategies. Substantial experience in team leadership, management, and staff development, with a track record of fostering a high-performing and collaborative environment. Skills & Competencies Strategic Vision: Ability to develop and articulate a clear vision for enrollment growth and translate it into actionable strategies. Data Analysis & Decision Making: Advanced analytical skills with the ability to interpret complex data, identify trends, and use insights to drive enrollment strategies and make informed decisions. Marketing & Branding Acumen: Deep understanding of modern marketing principles, digital marketing, and brand management, with the ability to elevate institutional reputation and visibility. Student Recruitment and Enrollment: Extensive experience in overseeing the entire funnel from lead generation to matriculation, proven track record of implementing effective strategies to bring in convertible leads, nurture them to apply, and implement post-admit yield strategies. Leadership & Management: Exceptional leadership skills, including the ability to motivate, inspire, and manage diverse teams, fostering accountability and professional growth. Communication & Interpersonal Skills: Excellent written and verbal communication skills, with the ability to effectively engage and build relationships with a wide range of stakeholders, including faculty, staff, prospective students, and alumni. Collaboration & Influence: Proven ability to work collaboratively across various departments and influence outcomes in a complex organizational structure. Problem-Solving: Strong problem-solving skills with the ability to identify challenges, analyze root causes, and implement effective solutions. Adaptability & Innovation: Demonstrated capacity to adapt to changing market conditions and implement innovative approaches to enrollment challenges. Statement On Equity, Diversity And Inclusion All positions require demonstrated ability to work collaboratively with faculty, staff, students, and other Brown and community stakeholders with diverse perspectives and demonstrated ability to contribute to an inclusive environment. EEO Statement Brown University is an E-Verify Employer. As an EEO employer, Brown University provides equal opportunity and prohibits discrimination, harassment and retaliation based upon a person’s race, color, religion, sex, age, national or ethnic origin, disability, veteran status, sexual orientation, gender identity, gender expression, or any other characteristic protected under applicable law.
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Brown University is a leading research university distinct for its student-centered learning and deep sense of purpose. Our students, faculty and staff are driven by the idea that their work will have an impact in the world. Brown University offers a flexible work/life balance; summer hours, winter break and a comprehensive Benefits package including time off, annual paid holidays; benefits offerings including health, dental, vision, tuition assistance, retirement, wellness, employee discounts and more. About The Opportunity Brown University’s School of Professional Studies (SPS) brings a Brown education to new audiences of learners: those focused on the development of skills and a breadth of knowledge necessary for professional success and leadership. Responsibilities Associate Dean of Enrollment is a senior leadership role, reporting directly to the Dean of the School of Professional Studies, and will oversee the critical functions of marketing, recruitment, and admissions for all master’s and professional programs at Brown. The Associate Dean will be charged with streamlining and enhancing strategy and operations for a growing team that is expected to drive significant enrollment growth. Provide senior leadership and strategic direction for all aspects of enrollment management, including marketing, recruitment, admissions, and student enrollment processes. Lead and mentor teams responsible for executing comprehensive enrollment strategies. Elevate the reputation and visibility of the School of Professional Studies, its programs, expert faculty, and institutional projects to both external and internal audiences. Develop and implement results-driven marketing strategies, utilizing data analytics to demonstrate effectiveness and inform continuous improvement. Streamline processes and optimize team efforts to significantly increase enrollments across existing, newly launched, and soon-to-be-launched programs. Collaborate closely with academic leadership to develop enrollment goals, anticipate enrollment needs, develop new strategies, and ensure a seamless student experience from inquiry to matriculation. Qualifications Minimum of 8-10 years of progressively responsible experience in enrollment management, admissions, marketing, or a related area within a higher education setting, with a significant portion of that time in a leadership role. Master's degree in Higher Education Administration, Business Administration, Marketing, or a related field, or equivalent combination of education and experience. Demonstrated success in achieving enrollment growth, particularly for graduate and/or professional programs. Proven experience in developing and executing comprehensive marketing and recruitment strategies. Substantial experience in team leadership, management, and staff development, with a track record of fostering a high-performing and collaborative environment. Skills & Competencies Strategic Vision: Ability to develop and articulate a clear vision for enrollment growth and translate it into actionable strategies. Data Analysis & Decision Making: Advanced analytical skills with the ability to interpret complex data, identify trends, and use insights to drive enrollment strategies and make informed decisions. Marketing & Branding Acumen: Deep understanding of modern marketing principles, digital marketing, and brand management, with the ability to elevate institutional reputation and visibility. Student Recruitment and Enrollment: Extensive experience in overseeing the entire funnel from lead generation to matriculation, proven track record of implementing effective strategies to bring in convertible leads, nurture them to apply, and implement post-admit yield strategies. Leadership & Management: Exceptional leadership skills, including the ability to motivate, inspire, and manage diverse teams, fostering accountability and professional growth. Communication & Interpersonal Skills: Excellent written and verbal communication skills, with the ability to effectively engage and build relationships with a wide range of stakeholders, including faculty, staff, prospective students, and alumni. Collaboration & Influence: Proven ability to work collaboratively across various departments and influence outcomes in a complex organizational structure. Problem-Solving: Strong problem-solving skills with the ability to identify challenges, analyze root causes, and implement effective solutions. Adaptability & Innovation: Demonstrated capacity to adapt to changing market conditions and implement innovative approaches to enrollment challenges. Statement On Equity, Diversity And Inclusion All positions require demonstrated ability to work collaboratively with faculty, staff, students, and other Brown and community stakeholders with diverse perspectives and demonstrated ability to contribute to an inclusive environment. EEO Statement Brown University is an E-Verify Employer. As an EEO employer, Brown University provides equal opportunity and prohibits discrimination, harassment and retaliation based upon a person’s race, color, religion, sex, age, national or ethnic origin, disability, veteran status, sexual orientation, gender identity, gender expression, or any other characteristic protected under applicable law.
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