AXA XL
Overview
AXA XL is seeking a highly motivated and detail-oriented Senior Marketing Associate with an Event Focus to join our marketing team. This role will create impactful event experiences that drive engagement and strengthen AXA XL’s relationships with clients, brokers, prospects, and stakeholders across the Americas. The role involves planning and executing a variety of marketing initiatives with a strategic focus on events, including AXA XL-hosted events, broker/client councils, industry conferences, and national/regional sponsorships. You will manage all aspects of event execution while collaborating with internal teams and external partners, such as the broader AXA XL communications, marketing, creative and digital teams, individual business units, and outside vendors. Bringing strategic insight and robust project management and organizational skills, you will analyze event performance and adapt plans to maximize value and lead generation. Reporting to the Marketing Regional Director, Americas, you will work as part of a dedicated team to execute events and drive success across the Americas Business Unit. This is a great opportunity for a proactive, detail-oriented professional to make a business impact and grow within AXA XL’s marketing organization.
What you’ll be doing
Plan and execute large, multi-faceted events - including AXA XL-hosted programs, industry conferences, and national sponsorships. Work in partnership with internal business partners (Underwriting and Client & Distribution Leaders) to deliver events and marketing campaigns that support and drive core business priorities. Lead strategic direction - e.g., event themes, messaging, design, content, speakers, agenda, and attendee experience - aligned with core business objectives. Leverage audience engagement as a key variable in event activation by leveraging broader audience marketing engagement to influence event invitations, and by translating specific attendee in-event actions and behaviors into quantifiable prospects/leads in our CRM and supporting ROI tracking. Lead all aspects of event logistics and project management, including: Overall project plan and timeline development Budget preparation and reconciliation, including monitoring and enforcing cost benchmarks Venue/site evaluation and selection; contract negotiation Registration website content and functionality Agenda/program development and speaker preparations Attendee marketing, list development, and invitation schedules Vendor negotiation and management, including production, rentals, décor, etc. Event logistics (F&B orders, AV/production, room setup and event flow, timing, hotel room blocks, etc.) Production of creative materials working with Design (print and digital signage, branded items, giveaways, print materials) On-site management of team and event, including the registration process Post-event analysis, reporting, and surveys
What you’ll bring
We’re looking for someone who has these abilities and skills: Required Skills And Abilities
Extensive experience in event planning and marketing Bachelor's degree in marketing, event management, communications, hospitality or related field Demonstrated success managing events of various sizes and complexities, from conception to execution Robust background in marketing & event management, with excellent oral and written communication skills and the ability to communicate with all levels of employees as well as external clients and prospects in a large, complex, and matrixed environment Highly organized, a passion for marketing and a desire to contribute Flexibility for travel (~15-20% could be anywhere in the US) Desired Skills And Abilities
Proven experience integrating strategic business priorities into the event attendee experience Robust organizational skills, attention to detail, the ability to manage multiple projects simultaneously and meet critical deadlines Proficiency with event management software (Cvent) and marketing automation tools such as Adobe Creative Cloud, Eloqua, Salesforce, SharePoint Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal stakeholders and external vendors Experience on budget management Ability to thrive in a fast-paced environment with changing project priorities, and adept at problem solving Microsoft Office suite - MS Teams, Excel, Word, PowerPoint
Who we are
AXA XL, the P&C and specialty risk division of AXA, is known for solving complex risks. We partner with mid-sized companies, multinationals, and individuals to reinvent risk through a comprehensive capital platform, data-driven insights, leading technology, and a talented, inclusive workforce dedicated to delivering top client service across all lines of business. Learn more at axaxl.com
Inclusion & Rewards
AXA XL is committed to equal employment opportunity and will consider applicants regardless of gender, sexual orientation, age, ethnicity, origins, marital status, religion, disability, or any other protected characteristic. We strive for an inclusive culture that enables business growth. Five Business Resource Groups, flexible working arrangements, family-friendly leave benefits, and recognition in diversity indexes are among our offerings. Learn more at Inclusion & Diversity at AXA XL. The U.S. base salary range for this position is $73,800 - $116,500 USD. Actual pay is based on skills, experience, and location. We offer comprehensive benefits to support health, well-being, and financial security, and provide learning opportunities for career growth.
Seniority level
Not Applicable
Employment type
Full-time
Job function
Marketing and Sales Industries: Insurance
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AXA XL is seeking a highly motivated and detail-oriented Senior Marketing Associate with an Event Focus to join our marketing team. This role will create impactful event experiences that drive engagement and strengthen AXA XL’s relationships with clients, brokers, prospects, and stakeholders across the Americas. The role involves planning and executing a variety of marketing initiatives with a strategic focus on events, including AXA XL-hosted events, broker/client councils, industry conferences, and national/regional sponsorships. You will manage all aspects of event execution while collaborating with internal teams and external partners, such as the broader AXA XL communications, marketing, creative and digital teams, individual business units, and outside vendors. Bringing strategic insight and robust project management and organizational skills, you will analyze event performance and adapt plans to maximize value and lead generation. Reporting to the Marketing Regional Director, Americas, you will work as part of a dedicated team to execute events and drive success across the Americas Business Unit. This is a great opportunity for a proactive, detail-oriented professional to make a business impact and grow within AXA XL’s marketing organization.
What you’ll be doing
Plan and execute large, multi-faceted events - including AXA XL-hosted programs, industry conferences, and national sponsorships. Work in partnership with internal business partners (Underwriting and Client & Distribution Leaders) to deliver events and marketing campaigns that support and drive core business priorities. Lead strategic direction - e.g., event themes, messaging, design, content, speakers, agenda, and attendee experience - aligned with core business objectives. Leverage audience engagement as a key variable in event activation by leveraging broader audience marketing engagement to influence event invitations, and by translating specific attendee in-event actions and behaviors into quantifiable prospects/leads in our CRM and supporting ROI tracking. Lead all aspects of event logistics and project management, including: Overall project plan and timeline development Budget preparation and reconciliation, including monitoring and enforcing cost benchmarks Venue/site evaluation and selection; contract negotiation Registration website content and functionality Agenda/program development and speaker preparations Attendee marketing, list development, and invitation schedules Vendor negotiation and management, including production, rentals, décor, etc. Event logistics (F&B orders, AV/production, room setup and event flow, timing, hotel room blocks, etc.) Production of creative materials working with Design (print and digital signage, branded items, giveaways, print materials) On-site management of team and event, including the registration process Post-event analysis, reporting, and surveys
What you’ll bring
We’re looking for someone who has these abilities and skills: Required Skills And Abilities
Extensive experience in event planning and marketing Bachelor's degree in marketing, event management, communications, hospitality or related field Demonstrated success managing events of various sizes and complexities, from conception to execution Robust background in marketing & event management, with excellent oral and written communication skills and the ability to communicate with all levels of employees as well as external clients and prospects in a large, complex, and matrixed environment Highly organized, a passion for marketing and a desire to contribute Flexibility for travel (~15-20% could be anywhere in the US) Desired Skills And Abilities
Proven experience integrating strategic business priorities into the event attendee experience Robust organizational skills, attention to detail, the ability to manage multiple projects simultaneously and meet critical deadlines Proficiency with event management software (Cvent) and marketing automation tools such as Adobe Creative Cloud, Eloqua, Salesforce, SharePoint Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal stakeholders and external vendors Experience on budget management Ability to thrive in a fast-paced environment with changing project priorities, and adept at problem solving Microsoft Office suite - MS Teams, Excel, Word, PowerPoint
Who we are
AXA XL, the P&C and specialty risk division of AXA, is known for solving complex risks. We partner with mid-sized companies, multinationals, and individuals to reinvent risk through a comprehensive capital platform, data-driven insights, leading technology, and a talented, inclusive workforce dedicated to delivering top client service across all lines of business. Learn more at axaxl.com
Inclusion & Rewards
AXA XL is committed to equal employment opportunity and will consider applicants regardless of gender, sexual orientation, age, ethnicity, origins, marital status, religion, disability, or any other protected characteristic. We strive for an inclusive culture that enables business growth. Five Business Resource Groups, flexible working arrangements, family-friendly leave benefits, and recognition in diversity indexes are among our offerings. Learn more at Inclusion & Diversity at AXA XL. The U.S. base salary range for this position is $73,800 - $116,500 USD. Actual pay is based on skills, experience, and location. We offer comprehensive benefits to support health, well-being, and financial security, and provide learning opportunities for career growth.
Seniority level
Not Applicable
Employment type
Full-time
Job function
Marketing and Sales Industries: Insurance
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr