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Brilliant

[Hiring] Social Media Manager @Brilliant

Brilliant, Germantown, Ohio, United States

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Overview

Oct 10, 2025 - Brilliant is hiring a remote Social Media Manager. Salary: $70,000 - $80,000. Location: USA. Brilliant is a fully integrated, remote agency focused on family-oriented brands, offering PR, Influencer, Social Media, Paid Media, Events & Activations, and Affiliate Marketing. We are a fast-growing, award-winning team of marketing experts who work remotely across the US. Position:

Social Media Manager

— full-time role to own the strategy and execution of organic social programs and collaborate with other teams to maximize brand impact. Position Overview

We’re looking for a Social Media Manager who can hit the ground running, own the strategy and execution of organic social programs, and collaborate with other teams at Brilliant to maximize brand impact. This role combines strategic thinking, creative execution, and operational excellence to turn marketing objectives into engaging social content that grows audiences and drives measurable engagement. Key Responsibilities

Strategy & Leadership: Lead the execution of organic social media programs across Instagram, TikTok, Facebook, YouTube, X, and LinkedIn. Serve as a client-facing expert: lead calls, discuss strategy and results, and make informed recommendations. Develop and refine strategies that align with client objectives and broader program goals. Maintain brand voice and identity across channels while staying attuned to trends and audience behaviors. Monitor social performance through native analytics and third-party tools to extract insights and inform content optimization. Content Development & Creative Direction: Build out content calendars balancing marketing objectives, platform trends, and social conversations. Provide creative direction to in-house teams, freelancers, and interns to ensure content aligns with brand voice and objectives. Collaborate with account and creative teams to launch campaigns supporting product milestones, thought leadership, and brand storytelling. Experiment with new content formats to spark engagement and expand reach organically. Collaboration with Community Engagement Team: Work alongside the Community Engagement team to ensure proactive and reactive community management strategies deliver for clients. Ensure social content supports community efforts, enhances engagement, and aligns with broader brand objectives. Cross-Team Collaboration: Coordinate with Paid, Influencer, and PR/Account teams. Make recommendations for posts to boost reach while understanding legal and usage rights; ensure social content amplifies influencer efforts and aligns with media plans and integrated campaigns. Analytics & Reporting: Track, analyze, and interpret key social metrics to generate actionable insights. Oversee reporting on content performance, engagement, and audience growth. Maintain accountability for content quality, timelines, and client satisfaction. What We’re Looking For

3+ years of agency social media experience (CPG-focused) on Instagram, TikTok, Facebook, YouTube, X, LinkedIn. Proven ability to develop and execute social strategies that drive engagement and growth. Strong client-facing skills: able to discuss trends, strategy, and results confidently. Highly creative, with the ability to translate marketing goals into engaging, on-trend social content. Persistent and experimental: willing to test new approaches to strike a viral chord. Superb time management skills and understanding of approval workflows in an agency environment. Familiarity with Gmail, Google Docs, video conferencing, and social analytics tools; Airtable a plus.

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