Vitality Living
Executive Director, Vitality Living – Orlando, FL
Vitality Living is looking for an Executive Director to join our team in Orlando, FL. This is not your typical ED role. We’re looking for someone who thrives in an entrepreneurial environment – an individual who can wear many hats, build trust with early prospects and families, and roll up their sleeves to drive pre‑opening sales and operational readiness.
Responsibilities
Lead the pre‑opening strategy, building early relationships with prospective residents, families, referral sources, and community partners.
Drive pre‑leasing and early deposit commitments in partnership with sales and marketing teams.
Serve as the primary brand ambassador for the community throughout construction and pre‑opening phases.
Collaborate with design, construction, and operational partners to ensure alignment with brand standards and hospitality expectations.
Support recruitment and onboarding of department heads and frontline staff.
Prepare for licensing, life safety, and regulatory compliance across IL, AL, and MC.
Lead pre‑opening events, hard‑hat tours, community outreach, and prospect engagement.
Qualifications
Proven experience as an Executive Director, General Manager, or similar leadership role in senior living or hospitality.
Strong sales and marketing acumen – comfortable in a boots‑on‑the‑ground sales role early on.
Highly organized, self‑directed, and entrepreneurial – able to work independently in a fluid and fast‑paced environment.
Experience opening a new community is strongly preferred.
Strong knowledge of state regulations related to AL and MC licensure.
Inspires trust, builds culture, and leads by example.
Ability to work flexible hours and represent the community with professionalism and polish.
Vitality Living is an equal opportunity employer where you can Be You, Be Vibrant, and Belong.
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Responsibilities
Lead the pre‑opening strategy, building early relationships with prospective residents, families, referral sources, and community partners.
Drive pre‑leasing and early deposit commitments in partnership with sales and marketing teams.
Serve as the primary brand ambassador for the community throughout construction and pre‑opening phases.
Collaborate with design, construction, and operational partners to ensure alignment with brand standards and hospitality expectations.
Support recruitment and onboarding of department heads and frontline staff.
Prepare for licensing, life safety, and regulatory compliance across IL, AL, and MC.
Lead pre‑opening events, hard‑hat tours, community outreach, and prospect engagement.
Qualifications
Proven experience as an Executive Director, General Manager, or similar leadership role in senior living or hospitality.
Strong sales and marketing acumen – comfortable in a boots‑on‑the‑ground sales role early on.
Highly organized, self‑directed, and entrepreneurial – able to work independently in a fluid and fast‑paced environment.
Experience opening a new community is strongly preferred.
Strong knowledge of state regulations related to AL and MC licensure.
Inspires trust, builds culture, and leads by example.
Ability to work flexible hours and represent the community with professionalism and polish.
Vitality Living is an equal opportunity employer where you can Be You, Be Vibrant, and Belong.
#J-18808-Ljbffr