Central Valley Automotive Group
Base pay range
$90,000.00/yr - $120,000.00/yr Position Summary
We are seeking a dynamic and results-driven Sales Manager to lead our vehicle sales department. This role is responsible for overseeing all aspects of new car sales operations, driving revenue, ensuring customer satisfaction, and managing and developing a high-performing sales team. The Sales Manager plays a critical role in setting strategic goals, managing inventory, and ensuring compliance with California and federal automotive sales regulations. Key Responsibilities
Sales Strategy & Performance: Develop and execute monthly and annual forecasts for vehicle sales, gross profit, and departmental expenses. Sales Goals: Set and monitor aggressive, realistic sales goals for individual team members. Performance Tracking: Drive performance by tracking KPIs and utilizing CRM and desking tools effectively. Deal Support: Assist sales team in closing deals and improving gross profit and F&I product penetration. Team Leadership & Development
Recruit, train, coach, and retain top talent in new car sales. Conduct regular one-on-one coaching and daily/weekly sales meetings. Implement ongoing training on sales process, compliance, and product knowledge. Foster a culture of accountability, integrity, and exceptional customer service. Customer Experience & Compliance
Promote a customer-centric environment from prospecting through delivery and follow-up. Ensure proper follow-up systems for unsold prospects and recent buyers. Maintain compliance with all applicable federal, state, and local laws and regulations (e.g., FTC Safeguards Rule, DMV regulations, California consumer protection laws). Handle and resolve escalated customer issues professionally and in a timely manner. Inventory, Merchandising & Marketing
Analyze and recommend inventory mix by model, color, and trim level based on market trends and customer preferences. Work with GSM and inventory manager to maintain optimal stock levels. Collaborate with marketing team to execute advertising and promotional campaigns. Ensure proper display and presentation of vehicles on the lot and online. Operational Excellence
Maintain accurate sales logs and traffic control data. Ensure compliance with dealership policies, deal documentation procedures, and manufacturer programs. Collaborate with finance, service, and used vehicle departments to ensure smooth customer transitions and internal communication. Contribute to operational budgeting and expense control. Qualifications
Required: High school diploma or GED 1+ years in a dealership sales management role Valid California driver’s license and clean driving record F&I background Strong leadership, communication, and coaching skills Working knowledge of CRM systems, DMS (e.g., CDK, Reynolds & Reynolds), and digital desking tools Preferred: Associate or bachelor’s degree in business, management, or related field Multilingual (especially Spanish) Familiarity with California-specific sales regulations and consumer rights laws Working Conditions & Physical Requirements
Must be able to work on-site at the dealership, including evenings, weekends, and holidays as needed. Requires prolonged periods of standing, walking the lot, and occasional lifting (up to 25 lbs). Fast-paced, customer-facing retail environment. Reasonable accommodations may be made in accordance with ADA guidelines. Compensation & Benefits
Competitive base salary + performance-based commission/bonus structure Health, dental, and vision insurance 401(k) with company match Paid time off Employee vehicle purchase programs Ongoing professional development Central Valley Automotive Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, applicants, and customers.
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$90,000.00/yr - $120,000.00/yr Position Summary
We are seeking a dynamic and results-driven Sales Manager to lead our vehicle sales department. This role is responsible for overseeing all aspects of new car sales operations, driving revenue, ensuring customer satisfaction, and managing and developing a high-performing sales team. The Sales Manager plays a critical role in setting strategic goals, managing inventory, and ensuring compliance with California and federal automotive sales regulations. Key Responsibilities
Sales Strategy & Performance: Develop and execute monthly and annual forecasts for vehicle sales, gross profit, and departmental expenses. Sales Goals: Set and monitor aggressive, realistic sales goals for individual team members. Performance Tracking: Drive performance by tracking KPIs and utilizing CRM and desking tools effectively. Deal Support: Assist sales team in closing deals and improving gross profit and F&I product penetration. Team Leadership & Development
Recruit, train, coach, and retain top talent in new car sales. Conduct regular one-on-one coaching and daily/weekly sales meetings. Implement ongoing training on sales process, compliance, and product knowledge. Foster a culture of accountability, integrity, and exceptional customer service. Customer Experience & Compliance
Promote a customer-centric environment from prospecting through delivery and follow-up. Ensure proper follow-up systems for unsold prospects and recent buyers. Maintain compliance with all applicable federal, state, and local laws and regulations (e.g., FTC Safeguards Rule, DMV regulations, California consumer protection laws). Handle and resolve escalated customer issues professionally and in a timely manner. Inventory, Merchandising & Marketing
Analyze and recommend inventory mix by model, color, and trim level based on market trends and customer preferences. Work with GSM and inventory manager to maintain optimal stock levels. Collaborate with marketing team to execute advertising and promotional campaigns. Ensure proper display and presentation of vehicles on the lot and online. Operational Excellence
Maintain accurate sales logs and traffic control data. Ensure compliance with dealership policies, deal documentation procedures, and manufacturer programs. Collaborate with finance, service, and used vehicle departments to ensure smooth customer transitions and internal communication. Contribute to operational budgeting and expense control. Qualifications
Required: High school diploma or GED 1+ years in a dealership sales management role Valid California driver’s license and clean driving record F&I background Strong leadership, communication, and coaching skills Working knowledge of CRM systems, DMS (e.g., CDK, Reynolds & Reynolds), and digital desking tools Preferred: Associate or bachelor’s degree in business, management, or related field Multilingual (especially Spanish) Familiarity with California-specific sales regulations and consumer rights laws Working Conditions & Physical Requirements
Must be able to work on-site at the dealership, including evenings, weekends, and holidays as needed. Requires prolonged periods of standing, walking the lot, and occasional lifting (up to 25 lbs). Fast-paced, customer-facing retail environment. Reasonable accommodations may be made in accordance with ADA guidelines. Compensation & Benefits
Competitive base salary + performance-based commission/bonus structure Health, dental, and vision insurance 401(k) with company match Paid time off Employee vehicle purchase programs Ongoing professional development Central Valley Automotive Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, applicants, and customers.
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