Humana
Senior Associate, Enterprise & Cross Brand Initiatives
Humana, Chicago, Illinois, United States
Senior Associate, Enterprise & Cross Brand Initiatives
You’ll support the development and execution of marketing strategies that span Humana’s enterprise and brand portfolio, ensuring consistency, cohesion, and strategic alignment across initiatives that impact multiple lines of business.
Base pay range $94,900.00\/yr - $130,500.00\/yr
Key Role Functions
Support the planning and execution of enterprise-wide marketing initiatives that span multiple brands or business units
Collaborate with Brand Strategy, Product Marketing, and Corporate Communications to ensure alignment and integration
Assist in the development of messaging frameworks, campaign briefs, and activation plans for cross‑brand efforts
Track initiative performance and provide insights to inform future planning
Help manage stakeholder communications and cross‑functional coordination
Required Qualifications
Bachelor’s degree in Marketing, Business Strategy, Communications, or a related field
4+ years of experience in integrated marketing, brand strategy, or enterprise‑level campaign planning
Proven ability to manage cross‑functional initiatives across multiple business units or brand portfolios
Strong project management skills with experience coordinating complex timelines and deliverables
Excellent communication and collaboration skills, with the ability to influence stakeholders in a matrixed organization
Experience developing messaging frameworks, campaign briefs, and activation plans
Analytical mindset with the ability to track performance metrics and translate insights into strategic recommendations
Preferred Qualifications
Experience in healthcare, insurance, or regulated industries and large or multi‑brand organizations
Familiarity with enterprise campaign planning and governance
Background in strategic planning or corporate marketing
Experience working with external agencies and internal creative teams to execute enterprise‑wide initiatives
Benefits
Health benefits effective day 1
Paid time off, holidays, volunteer time, and jury duty pay
Recognition pay
401(k) retirement savings plan with employer match
Tuition assistance and scholarships for eligible dependents
Parental and caregiver leave
Employee charity matching program
Network Resource Groups (NRGs)
Career development opportunities
Application Deadline: 10-22-2025
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Base pay range $94,900.00\/yr - $130,500.00\/yr
Key Role Functions
Support the planning and execution of enterprise-wide marketing initiatives that span multiple brands or business units
Collaborate with Brand Strategy, Product Marketing, and Corporate Communications to ensure alignment and integration
Assist in the development of messaging frameworks, campaign briefs, and activation plans for cross‑brand efforts
Track initiative performance and provide insights to inform future planning
Help manage stakeholder communications and cross‑functional coordination
Required Qualifications
Bachelor’s degree in Marketing, Business Strategy, Communications, or a related field
4+ years of experience in integrated marketing, brand strategy, or enterprise‑level campaign planning
Proven ability to manage cross‑functional initiatives across multiple business units or brand portfolios
Strong project management skills with experience coordinating complex timelines and deliverables
Excellent communication and collaboration skills, with the ability to influence stakeholders in a matrixed organization
Experience developing messaging frameworks, campaign briefs, and activation plans
Analytical mindset with the ability to track performance metrics and translate insights into strategic recommendations
Preferred Qualifications
Experience in healthcare, insurance, or regulated industries and large or multi‑brand organizations
Familiarity with enterprise campaign planning and governance
Background in strategic planning or corporate marketing
Experience working with external agencies and internal creative teams to execute enterprise‑wide initiatives
Benefits
Health benefits effective day 1
Paid time off, holidays, volunteer time, and jury duty pay
Recognition pay
401(k) retirement savings plan with employer match
Tuition assistance and scholarships for eligible dependents
Parental and caregiver leave
Employee charity matching program
Network Resource Groups (NRGs)
Career development opportunities
Application Deadline: 10-22-2025
#J-18808-Ljbffr