Scribd, Inc.
Overview
Join to apply for the
Senior Product Marketing Manager
role at
Scribd, Inc. About The Company At Scribd (pronounced “scribbed”), our mission is to spark human curiosity. Join our team as we create a world of stories and knowledge, democratize the exchange of ideas and information, and empower collective expertise through our four products: Everand, Scribd, Slideshare, and Fable. About The Company
At Scribd (pronounced “scribbed”), our mission is to spark human curiosity. Join our team as we create a world of stories and knowledge, democratize the exchange of ideas and information, and empower collective expertise through our four products: Everand, Scribd, Slideshare, and Fable. We support a culture where our employees can be real and be bold; where we debate and commit as we embrace plot twists; and where every employee is empowered to take action as we prioritize the customer. When it comes to workplace structure, we believe in balancing individual flexibility and community connections. It’s through our flexible work benefit, Scribd Flex, that employees – in partnership with their manager – can choose the daily work-style that best suits their individual needs. A key tenet of Scribd Flex is our prioritization of intentional in-person moments to build collaboration, culture, and connection. For this reason, occasional in-person attendance is required for all Scribd employees, regardless of their location. So what are we looking for in new team members? Well, we hire for “GRIT”. The textbook definition of GRIT is demonstrating the intersection of passion and perseverance towards long term goals. At Scribd, we are inspired by the potential that this can unlock, and ask each of our employees to pursue a GRIT-ty approach to their work. In a tactical sense, GRIT is also a handy acronym that outlines the standards we hold ourselves and each other to. Here’s what that means for you: we’re looking for someone who showcases the ability to set and achieve
G oals, achieve
R esults within their job responsibilities, contribute
I nnovative ideas and solutions, and positively influence the broader
T eam through collaboration and attitude. About The Team And Role
Product Marketing at Scribd sits at the intersection of Growth, Brand, Partnerships, Design, Research, and Engineering. This role will help lead Scribd’s evolution from a research repository to an applied knowledge platform for learners, teachers, and professionals who seek trusted understanding they can use. Working closely with Product, Design, Research, Brand, and Lifecycle Marketing, you will champion the voice of the customer and drive go-to-market strategy for Scribd’s core experience. You’ll develop positioning and messaging, identify target audiences, and partner with Product to inform the roadmap and bring new experiences to market. You will shape how Scribd defines its category and communicates its value, turning strategic positioning into clear, motivating stories that connect across product, brand, and user experience. About You
5–7 years of experience in product marketing, ideally in consumer or prosumer platforms involving knowledge, user-generated content, or learning. Proven ability to build narratives that reposition a brand or product category. Experience marketing AI-powered tools, UGC ecosystems, or content-driven products. Deep understanding of user journeys that involve learning, creating, and sharing knowledge. Comfort working with ambiguity and shaping narratives in evolving categories. Analytical mindset with ability to translate research into actionable positioning. Excellent written and verbal communication. You can distill strategy into simple, persuasive language. Collaborative and can influence and find common ground with cross-functional partners Comfortable working in a scrappy and agile environment Effective at balancing strategy & execution. You’re able to focus on the details as well as the broader narrative and strategy Quantitatively and qualitatively savvy. You know how to interpret data and use it to inform your thinking Capable of designing campaigns or programs that incentivize content contributors, strengthen retention, and build trust in community platforms Responsibilities / What You Will Do
Define and evolve Scribd’s market positioning as we expand from a reading platform to an applied knowledge product. Translate strategic frameworks into clear, user-centered messaging and narratives that guide teams and resonate in-market. Partner with Product, Design, Research, and Brand to shape the roadmap and ensure new experiences reinforce Scribd’s value as a place to learn and act with confidence. Lead go-to-market planning for new features and product updates, from concept through launch and adoption. Develop audience insights for key user segments and use those insights to refine messaging and drive engagement. Create and execute product marketing campaigns that drive comprehension, trust, and retention, not just acquisition. Build playbooks and tools that ensure consistent positioning across touchpoints, from lifecycle campaigns to brand storytelling. Work with analytics and research teams to measure the impact of positioning and campaigns on awareness, perception, and usage. Conduct ongoing competitive and category analysis to identify whitespace and sharpen Scribd’s differentiation. Champion the voice of the customer in product and marketing decisions, ensuring our experiences stay aligned with real user needs. You Have / We\'re Looking For / Requirements (Required)
5-7 years of experience in product marketing or consumer marketing. Have at least 2+ years as a PMM on a consumer subscription product or learning platform Strong desire to learn, grow, and take on new challenges Ability to operate autonomously in a fast-paced, changing environment Compensation, Benefits and Work Location
At Scribd, your base pay is one part of your total compensation package and is determined within a range. Our pay ranges are based on the local cost of labor benchmarks for each specific role, level, and geographic location. San Francisco is our highest geographic market in the United States. In the state of California, the reasonably expected salary range is between $123,500 to $193,000. In the United States, outside of California, the range is between $102,000 to $183,500. In Canada, the range is between $129,500 CAD to $172,000 CAD. We carefully consider a wide range of factors when determining compensation, including but not limited to experience; job-related skill sets; relevant education or training; and other business needs. This position is also eligible for equity and a comprehensive benefits package. Working at Scribd, Inc.
Are you currently based in a location where Scribd is able to employ you? Employees must have their primary residence in or near one of the following cities or commuting areas: United States (Atlanta, Austin, Boston, Dallas, Denver, Chicago, Houston, Jacksonville, Los Angeles, Miami, New York City, Phoenix, Portland, Sacramento, Salt Lake City, San Diego, San Francisco, Seattle, Washington D.C.); Canada (Ottawa, Toronto, Vancouver); Mexico City. In addition, Scribd mentions in-person attendance requirements as part of its flexible work approach. Benefits, Perks, And Wellbeing At Scribd
Benefits/perks vary by location. Healthcare Insurance Coverage (Medical/Dental/Vision): 100% paid for employees 12 weeks paid parental leave Short-term/long-term disability plans 401k/RSP matching Onboarding stipend for home office peripherals Learning & Development allowance and programs Quarterly stipend for Wellness, WiFi, etc. Mental Health resources Free Scribd subscription Referral bonuses Book Benefit Sabbaticals and team events Volunteer Day Employee Resource Groups and programs supporting diversity Access to AI Tools to boost productivity Equal Employment Opportunity
Scribd is committed to equal employment opportunity regardless of race, color, religion, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. We encourage people of all backgrounds to apply, and believe that a diversity of perspectives and experiences create a foundation for the best ideas.
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Join to apply for the
Senior Product Marketing Manager
role at
Scribd, Inc. About The Company At Scribd (pronounced “scribbed”), our mission is to spark human curiosity. Join our team as we create a world of stories and knowledge, democratize the exchange of ideas and information, and empower collective expertise through our four products: Everand, Scribd, Slideshare, and Fable. About The Company
At Scribd (pronounced “scribbed”), our mission is to spark human curiosity. Join our team as we create a world of stories and knowledge, democratize the exchange of ideas and information, and empower collective expertise through our four products: Everand, Scribd, Slideshare, and Fable. We support a culture where our employees can be real and be bold; where we debate and commit as we embrace plot twists; and where every employee is empowered to take action as we prioritize the customer. When it comes to workplace structure, we believe in balancing individual flexibility and community connections. It’s through our flexible work benefit, Scribd Flex, that employees – in partnership with their manager – can choose the daily work-style that best suits their individual needs. A key tenet of Scribd Flex is our prioritization of intentional in-person moments to build collaboration, culture, and connection. For this reason, occasional in-person attendance is required for all Scribd employees, regardless of their location. So what are we looking for in new team members? Well, we hire for “GRIT”. The textbook definition of GRIT is demonstrating the intersection of passion and perseverance towards long term goals. At Scribd, we are inspired by the potential that this can unlock, and ask each of our employees to pursue a GRIT-ty approach to their work. In a tactical sense, GRIT is also a handy acronym that outlines the standards we hold ourselves and each other to. Here’s what that means for you: we’re looking for someone who showcases the ability to set and achieve
G oals, achieve
R esults within their job responsibilities, contribute
I nnovative ideas and solutions, and positively influence the broader
T eam through collaboration and attitude. About The Team And Role
Product Marketing at Scribd sits at the intersection of Growth, Brand, Partnerships, Design, Research, and Engineering. This role will help lead Scribd’s evolution from a research repository to an applied knowledge platform for learners, teachers, and professionals who seek trusted understanding they can use. Working closely with Product, Design, Research, Brand, and Lifecycle Marketing, you will champion the voice of the customer and drive go-to-market strategy for Scribd’s core experience. You’ll develop positioning and messaging, identify target audiences, and partner with Product to inform the roadmap and bring new experiences to market. You will shape how Scribd defines its category and communicates its value, turning strategic positioning into clear, motivating stories that connect across product, brand, and user experience. About You
5–7 years of experience in product marketing, ideally in consumer or prosumer platforms involving knowledge, user-generated content, or learning. Proven ability to build narratives that reposition a brand or product category. Experience marketing AI-powered tools, UGC ecosystems, or content-driven products. Deep understanding of user journeys that involve learning, creating, and sharing knowledge. Comfort working with ambiguity and shaping narratives in evolving categories. Analytical mindset with ability to translate research into actionable positioning. Excellent written and verbal communication. You can distill strategy into simple, persuasive language. Collaborative and can influence and find common ground with cross-functional partners Comfortable working in a scrappy and agile environment Effective at balancing strategy & execution. You’re able to focus on the details as well as the broader narrative and strategy Quantitatively and qualitatively savvy. You know how to interpret data and use it to inform your thinking Capable of designing campaigns or programs that incentivize content contributors, strengthen retention, and build trust in community platforms Responsibilities / What You Will Do
Define and evolve Scribd’s market positioning as we expand from a reading platform to an applied knowledge product. Translate strategic frameworks into clear, user-centered messaging and narratives that guide teams and resonate in-market. Partner with Product, Design, Research, and Brand to shape the roadmap and ensure new experiences reinforce Scribd’s value as a place to learn and act with confidence. Lead go-to-market planning for new features and product updates, from concept through launch and adoption. Develop audience insights for key user segments and use those insights to refine messaging and drive engagement. Create and execute product marketing campaigns that drive comprehension, trust, and retention, not just acquisition. Build playbooks and tools that ensure consistent positioning across touchpoints, from lifecycle campaigns to brand storytelling. Work with analytics and research teams to measure the impact of positioning and campaigns on awareness, perception, and usage. Conduct ongoing competitive and category analysis to identify whitespace and sharpen Scribd’s differentiation. Champion the voice of the customer in product and marketing decisions, ensuring our experiences stay aligned with real user needs. You Have / We\'re Looking For / Requirements (Required)
5-7 years of experience in product marketing or consumer marketing. Have at least 2+ years as a PMM on a consumer subscription product or learning platform Strong desire to learn, grow, and take on new challenges Ability to operate autonomously in a fast-paced, changing environment Compensation, Benefits and Work Location
At Scribd, your base pay is one part of your total compensation package and is determined within a range. Our pay ranges are based on the local cost of labor benchmarks for each specific role, level, and geographic location. San Francisco is our highest geographic market in the United States. In the state of California, the reasonably expected salary range is between $123,500 to $193,000. In the United States, outside of California, the range is between $102,000 to $183,500. In Canada, the range is between $129,500 CAD to $172,000 CAD. We carefully consider a wide range of factors when determining compensation, including but not limited to experience; job-related skill sets; relevant education or training; and other business needs. This position is also eligible for equity and a comprehensive benefits package. Working at Scribd, Inc.
Are you currently based in a location where Scribd is able to employ you? Employees must have their primary residence in or near one of the following cities or commuting areas: United States (Atlanta, Austin, Boston, Dallas, Denver, Chicago, Houston, Jacksonville, Los Angeles, Miami, New York City, Phoenix, Portland, Sacramento, Salt Lake City, San Diego, San Francisco, Seattle, Washington D.C.); Canada (Ottawa, Toronto, Vancouver); Mexico City. In addition, Scribd mentions in-person attendance requirements as part of its flexible work approach. Benefits, Perks, And Wellbeing At Scribd
Benefits/perks vary by location. Healthcare Insurance Coverage (Medical/Dental/Vision): 100% paid for employees 12 weeks paid parental leave Short-term/long-term disability plans 401k/RSP matching Onboarding stipend for home office peripherals Learning & Development allowance and programs Quarterly stipend for Wellness, WiFi, etc. Mental Health resources Free Scribd subscription Referral bonuses Book Benefit Sabbaticals and team events Volunteer Day Employee Resource Groups and programs supporting diversity Access to AI Tools to boost productivity Equal Employment Opportunity
Scribd is committed to equal employment opportunity regardless of race, color, religion, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. We encourage people of all backgrounds to apply, and believe that a diversity of perspectives and experiences create a foundation for the best ideas.
#J-18808-Ljbffr