Darkroom
About Darkroom
Darkroom is a technology-driven growth marketing firm focused on growth-stage consumer companies. We were founded in 2017 out of a conviction that the iconic ad agencies of tomorrow would look very different. Darkroom is a human services firm built on a universal AI commerce layer called Matter. Our model deploys a unique blend of senior, human resources enriched by an agentic technology stack that enhances output, efficiency, and revenue generation for our clients. Our team has been responsible for billions of dollars in trackable revenue across e-commerce marketplace, direct-to-consumer, and social commerce programs under management. Using research aggregated across these engagements, we accelerate results for our portfolio by developing high-impact digital strategies that unlock gateways to revenue growth, transform marketing operations, and prioritize profitability. Darkroom has received notable recognition including Inc. 5000, Varos, and Forbes 30 Under 30 honors for our founders’ contributions in Marketing & Advertising. About The Role
As a
Director of Media Strategy , you will be responsible for a small portfolio of game-changing brands that have engaged with Darkroom to accelerate their growth. This is a client-facing role that blends management consulting with marketing strategy leadership, capable of leveraging a Darkroom team to deliver growth. You should be a top performer in growth marketing and media strategy, with the ability to articulate insights and drive execution across channels. Ideal candidates are obsessed with growth strategy for consumer brands, experts at deploying efficient omni-channel paid advertising campaigns, with particular expertise in DTC growth. You should be comfortable managing GTM for fast-growth emerging brands pre-revenue as well as managing a $50M DTC P&L for a household consumer brand. This senior role is the lead on a Darkroom omni-channel client engagement, often spanning Amazon, DTC, TikTok Shop, and Retail. Mastery of the DTC function, understanding of how paid media drives growth across other channels, and strong cross-team communication are essential. You will directly manage the client relationship, scale ad accounts upwards of $1M USD per month, and oversee high-quality client relationship management. You will report to the Managing Director of the department and play a key role in scaling Darkroom’s footprint across a portfolio of high-growth consumer brands. You will own full funnel advertising efforts, including weekly client team touch-bases and QBRs, while collaborating with all Darkroom teams to meet performance goals. This is a fast-paced, high-accountability environment designed for ambitious, curious marketers who want to grow. You will gain hands-on experience across verticals while developing the skills to become a future CMO. Darkroom is a career incubator for ambitious talent at the intersection of business, design, and innovation. What you’ll do
Develop integrated growth strategies that deliver millions in yearly growth for clients. Develop campaigns where all marketing channels work together; articulate overarching themes and trends across the paid media plan. Work on financial projections, budgets, P&L, and other financial documents for internal use and client communication as a north star for work. Collaborate with the data team to deliver financial projections, customer cohort analyses, and media plans. Coordinate with Darkroom Finance to project client spend and drive growth based on performance. Leverage data insights to craft unique marketing strategies across industries. Lead multiple teams of designers, paid acquisition marketers, retention marketers, and data analysts across the globe for client portfolios. Work with Darkroom Success to develop fractional and dedicated marketing org charts based on client needs. You should apply if this sounds like you
10+ years of paid media experience, with at least 7 years in DTC or E‑Commerce. Strong mastery of the DTC P&L and comfort with contribution margin, new customer revenue, and repeat revenue discussions. Understanding that revenue derives from AOV, CVR, CPM, and traffic, and ability to articulate this in a marketing pro-forma. Willingness to understand how integrated paid media drives growth across channels (Amazon, Retail) beyond DTC. Experience constructing e-commerce funnels with compelling offers and healthy AOV, and ability to translate funnels into client-facing strategies. Comfort tackling complex challenges with innovative growth strategies to unlock scale. A long-term view toward becoming a CMO or CEO of a brand. Interest in the intersection of growth marketing, creative advertising, and financial analysis. Strong attention to detail and project-management skills for large, multi-disciplinary teams. Flexibility to adapt to shifting client needs and ambiguity, with leadership and direction that keeps projects on track. Proficiency in financial projections and P&L management, capable of defending strategies to Private Equity firms, CEOs, CFOs, or a management team. You enjoy working with innovative data models to gain insights into product, customer, and marketing data. Comprehensive knowledge of the acquisition marketing landscape, tools, campaigns, metrics, and attribution methodologies. Experience building and leading cross-functional teams (retention, paid media, creative, data) to deliver efficient growth. Experience in online sales channel strategies (Shopify, Amazon, third-party fulfillment, wholesale). Understanding media measurement, MTA, MMM, and in-platform attribution; able to determine best measurement approaches for clients. Working at Darkroom
Darkroom is not a typical agency. We seek A players who want to build something great. We move fast, think deeply, and expect every team member to bring insight and rigor to everything they touch. We uphold a high bar for performance, creativity, and ownership while supporting each other relentlessly. We value autonomy with accountability, truth over comfort, and outcomes over optics. If you want to build and win alongside some of the smartest people in the business, you’ll thrive here. Work-Life Balance: generous paid time off to support well-being and performance. Remote-first culture with hubs in multiple locations: Bay Area, New York, Philadelphia, Lisbon, Sao Paulo, and Barcelona. Health & Wellness: company-sponsored medical, dental, and vision benefits. Generous quarterly bonuses aligned with performance. Robust 401k with company match, equity incentives, and profit-sharing after one year. Opportunities for growth across disciplines through cross-functional collaboration. Parental leave benefits to support new parents. Our Hiring Process and Compensation
The hiring process typically follows three stages: phone screen, hiring manager, and executive calls. Equal Opportunity Statement
Darkroom is an equal opportunity workplace and prohibits discrimination based on race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. We also consider qualified applicants with consideration of criminal histories as required by law.
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Darkroom is a technology-driven growth marketing firm focused on growth-stage consumer companies. We were founded in 2017 out of a conviction that the iconic ad agencies of tomorrow would look very different. Darkroom is a human services firm built on a universal AI commerce layer called Matter. Our model deploys a unique blend of senior, human resources enriched by an agentic technology stack that enhances output, efficiency, and revenue generation for our clients. Our team has been responsible for billions of dollars in trackable revenue across e-commerce marketplace, direct-to-consumer, and social commerce programs under management. Using research aggregated across these engagements, we accelerate results for our portfolio by developing high-impact digital strategies that unlock gateways to revenue growth, transform marketing operations, and prioritize profitability. Darkroom has received notable recognition including Inc. 5000, Varos, and Forbes 30 Under 30 honors for our founders’ contributions in Marketing & Advertising. About The Role
As a
Director of Media Strategy , you will be responsible for a small portfolio of game-changing brands that have engaged with Darkroom to accelerate their growth. This is a client-facing role that blends management consulting with marketing strategy leadership, capable of leveraging a Darkroom team to deliver growth. You should be a top performer in growth marketing and media strategy, with the ability to articulate insights and drive execution across channels. Ideal candidates are obsessed with growth strategy for consumer brands, experts at deploying efficient omni-channel paid advertising campaigns, with particular expertise in DTC growth. You should be comfortable managing GTM for fast-growth emerging brands pre-revenue as well as managing a $50M DTC P&L for a household consumer brand. This senior role is the lead on a Darkroom omni-channel client engagement, often spanning Amazon, DTC, TikTok Shop, and Retail. Mastery of the DTC function, understanding of how paid media drives growth across other channels, and strong cross-team communication are essential. You will directly manage the client relationship, scale ad accounts upwards of $1M USD per month, and oversee high-quality client relationship management. You will report to the Managing Director of the department and play a key role in scaling Darkroom’s footprint across a portfolio of high-growth consumer brands. You will own full funnel advertising efforts, including weekly client team touch-bases and QBRs, while collaborating with all Darkroom teams to meet performance goals. This is a fast-paced, high-accountability environment designed for ambitious, curious marketers who want to grow. You will gain hands-on experience across verticals while developing the skills to become a future CMO. Darkroom is a career incubator for ambitious talent at the intersection of business, design, and innovation. What you’ll do
Develop integrated growth strategies that deliver millions in yearly growth for clients. Develop campaigns where all marketing channels work together; articulate overarching themes and trends across the paid media plan. Work on financial projections, budgets, P&L, and other financial documents for internal use and client communication as a north star for work. Collaborate with the data team to deliver financial projections, customer cohort analyses, and media plans. Coordinate with Darkroom Finance to project client spend and drive growth based on performance. Leverage data insights to craft unique marketing strategies across industries. Lead multiple teams of designers, paid acquisition marketers, retention marketers, and data analysts across the globe for client portfolios. Work with Darkroom Success to develop fractional and dedicated marketing org charts based on client needs. You should apply if this sounds like you
10+ years of paid media experience, with at least 7 years in DTC or E‑Commerce. Strong mastery of the DTC P&L and comfort with contribution margin, new customer revenue, and repeat revenue discussions. Understanding that revenue derives from AOV, CVR, CPM, and traffic, and ability to articulate this in a marketing pro-forma. Willingness to understand how integrated paid media drives growth across channels (Amazon, Retail) beyond DTC. Experience constructing e-commerce funnels with compelling offers and healthy AOV, and ability to translate funnels into client-facing strategies. Comfort tackling complex challenges with innovative growth strategies to unlock scale. A long-term view toward becoming a CMO or CEO of a brand. Interest in the intersection of growth marketing, creative advertising, and financial analysis. Strong attention to detail and project-management skills for large, multi-disciplinary teams. Flexibility to adapt to shifting client needs and ambiguity, with leadership and direction that keeps projects on track. Proficiency in financial projections and P&L management, capable of defending strategies to Private Equity firms, CEOs, CFOs, or a management team. You enjoy working with innovative data models to gain insights into product, customer, and marketing data. Comprehensive knowledge of the acquisition marketing landscape, tools, campaigns, metrics, and attribution methodologies. Experience building and leading cross-functional teams (retention, paid media, creative, data) to deliver efficient growth. Experience in online sales channel strategies (Shopify, Amazon, third-party fulfillment, wholesale). Understanding media measurement, MTA, MMM, and in-platform attribution; able to determine best measurement approaches for clients. Working at Darkroom
Darkroom is not a typical agency. We seek A players who want to build something great. We move fast, think deeply, and expect every team member to bring insight and rigor to everything they touch. We uphold a high bar for performance, creativity, and ownership while supporting each other relentlessly. We value autonomy with accountability, truth over comfort, and outcomes over optics. If you want to build and win alongside some of the smartest people in the business, you’ll thrive here. Work-Life Balance: generous paid time off to support well-being and performance. Remote-first culture with hubs in multiple locations: Bay Area, New York, Philadelphia, Lisbon, Sao Paulo, and Barcelona. Health & Wellness: company-sponsored medical, dental, and vision benefits. Generous quarterly bonuses aligned with performance. Robust 401k with company match, equity incentives, and profit-sharing after one year. Opportunities for growth across disciplines through cross-functional collaboration. Parental leave benefits to support new parents. Our Hiring Process and Compensation
The hiring process typically follows three stages: phone screen, hiring manager, and executive calls. Equal Opportunity Statement
Darkroom is an equal opportunity workplace and prohibits discrimination based on race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. We also consider qualified applicants with consideration of criminal histories as required by law.
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