Ralph Lauren
Shows & Events Lead
Join to apply for the
Shows & Events Lead
role at
Ralph Lauren .
Ralph Lauren Corporation (NYSE: RL) is a global leader in the design, marketing, and distribution of premium lifestyle products across apparel, accessories, home, fragrances, and hospitality. The company’s iconic brands—Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren—are recognized worldwide.
This Public Relations Lead will drive the strategy, planning, and execution of global brand events that support key marketing initiatives, including fashion shows, seasonal campaign launches, brand milestones, external partnerships, and other high‑impact activations. The role demands a strategic leader with deep understanding of the luxury landscape, proven ability to manage complex projects, and a meticulous focus on guest experience.
Responsibilities
Partner with the Head of Global Events to develop a strategic event framework and implement a best‑in‑class approach for planning, executing, and measuring global events across North America, Europe, and Asia.
Serve as the central point of leadership for all internal event‑related communications, aligning cross‑functional teams to ensure collaboration and consistency.
Collaborate with global partners to align event strategies, review plans, and provide guidance to ensure execution meets brand standards and supports integrated 360° marketing campaigns.
Lead the planning, production, and execution of assigned image events, store openings, regional activations, and press events in the U.S., managing all aspects of logistics, coordination, and vendor relationships.
Travel as needed to support on‑site event execution, coordination, and vendor oversight.
Develop and manage event budgets in partnership with Finance and Procurement, ensuring fiscal discipline and accurate tracking of actuals.
Build and maintain a proactive network of vendors, staying current on industry trends and event resources.
Collect and analyze post‑event feedback to assess performance, measure success against KPIs, and identify opportunities for improvement.
Act as a center of excellence for regional marketing and event teams, providing strategic guidance to ensure events are results‑driven, brand‑aligned, and reflective of luxury standards and aesthetics.
Lead end‑to‑end planning and execution of select high‑profile and complex events with precision and clear communication.
Manage and develop a team of two direct reports, ensuring alignment with departmental goals, professional growth, and timely delivery of projects.
Salary range: $90,000 – $192,500 annually.
Qualifications
8–10 years of experience in event production, ideally within the fashion, luxury, or lifestyle sectors.
Established industry network with proven success collaborating with high‑profile talent, media outlets, and premium vendors.
Outstanding leadership, communication, and strategic decision‑making abilities, with a track record of managing complex, high‑visibility events.
In‑office presence required at least 3 days per week.
Flexibility to work outside standard business hours, including evenings and weekends, to support event execution.
Seniority level:
Director
Employment type:
Full‑time
Job function:
Management and Manufacturing
Industries:
Retail Apparel and Fashion
Referrals increase your chances of interviewing at Ralph Lauren by 2x.
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Shows & Events Lead
role at
Ralph Lauren .
Ralph Lauren Corporation (NYSE: RL) is a global leader in the design, marketing, and distribution of premium lifestyle products across apparel, accessories, home, fragrances, and hospitality. The company’s iconic brands—Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren—are recognized worldwide.
This Public Relations Lead will drive the strategy, planning, and execution of global brand events that support key marketing initiatives, including fashion shows, seasonal campaign launches, brand milestones, external partnerships, and other high‑impact activations. The role demands a strategic leader with deep understanding of the luxury landscape, proven ability to manage complex projects, and a meticulous focus on guest experience.
Responsibilities
Partner with the Head of Global Events to develop a strategic event framework and implement a best‑in‑class approach for planning, executing, and measuring global events across North America, Europe, and Asia.
Serve as the central point of leadership for all internal event‑related communications, aligning cross‑functional teams to ensure collaboration and consistency.
Collaborate with global partners to align event strategies, review plans, and provide guidance to ensure execution meets brand standards and supports integrated 360° marketing campaigns.
Lead the planning, production, and execution of assigned image events, store openings, regional activations, and press events in the U.S., managing all aspects of logistics, coordination, and vendor relationships.
Travel as needed to support on‑site event execution, coordination, and vendor oversight.
Develop and manage event budgets in partnership with Finance and Procurement, ensuring fiscal discipline and accurate tracking of actuals.
Build and maintain a proactive network of vendors, staying current on industry trends and event resources.
Collect and analyze post‑event feedback to assess performance, measure success against KPIs, and identify opportunities for improvement.
Act as a center of excellence for regional marketing and event teams, providing strategic guidance to ensure events are results‑driven, brand‑aligned, and reflective of luxury standards and aesthetics.
Lead end‑to‑end planning and execution of select high‑profile and complex events with precision and clear communication.
Manage and develop a team of two direct reports, ensuring alignment with departmental goals, professional growth, and timely delivery of projects.
Salary range: $90,000 – $192,500 annually.
Qualifications
8–10 years of experience in event production, ideally within the fashion, luxury, or lifestyle sectors.
Established industry network with proven success collaborating with high‑profile talent, media outlets, and premium vendors.
Outstanding leadership, communication, and strategic decision‑making abilities, with a track record of managing complex, high‑visibility events.
In‑office presence required at least 3 days per week.
Flexibility to work outside standard business hours, including evenings and weekends, to support event execution.
Seniority level:
Director
Employment type:
Full‑time
Job function:
Management and Manufacturing
Industries:
Retail Apparel and Fashion
Referrals increase your chances of interviewing at Ralph Lauren by 2x.
#J-18808-Ljbffr