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DSJ Global

Marketing and Communications Manager

DSJ Global, Roanoke, Virginia, United States, 24000

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Marketing Communications Manager Overview:

Our client is in search of a dynamic Marketing and Communications Manager to lead strategic marketing efforts, oversee digital content initiatives, and drive brand engagement across platforms. This role is ideal for a creative and analytical professional who thrives in a collaborative environment and is passionate about elevating brand presence through innovative communication strategies.

Key Responsibilities

Design and launch initiatives that strengthen customer engagement and broaden market visibility.

Ensure alignment of marketing programs across departments and business units.

Monitor performance metrics and deliver actionable insights to stakeholders.

Manage and refresh website content to reflect current messaging and brand identity.

Create optimized content that enhances search engine rankings and increases site traffic.

Publish approved materials using WordPress and maintain site integrity.

Produce multimedia assets, including videos and graphics, for digital campaigns and web use.

Develop compelling visual content tailored to audience preferences and campaign goals.

Maintain backend systems and ensure all digital certificates and integrations are current.

Partner with internal teams to ensure unified messaging across all communication channels.

Generate regular performance reports to assess content effectiveness and strategic impact.

Qualifications

Education:

Bachelor's degree in Marketing, Communications, Digital Media, or a related discipline.

Experience:

3-5 years in a marketing, communications, or digital media role.

Skills:

Expertise in WordPress and CMS platforms.

Strong grasp of SEO best practices.

Exceptional writing and editing capabilities.

Proficiency in video production and editing.

Analytical mindset with the ability to interpret data and optimize strategies.

Excellent organizational and project management skills.

Base pay range $85,000.00/yr - $95,000.00/yr

Seniority level Mid-Senior level

Employment type Full-time

Job function Manufacturing

Industries Transportation, Logistics, Supply Chain and Storage

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