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Agoda

Senior Analyst, Customer Marketing (Bangkok-based, relocation provided)

Agoda, San Francisco, California, United States, 94199

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Senior Analyst, Customer Marketing (Bangkok-based, relocation provided) We are hiring a Senior Analyst for our Customer Marketing team in Bangkok. This role focuses on scaling new and emerging marketing channels to grow Agoda’s customer base.

About Agoda Agoda is an online travel booking platform that connects travelers with a global network of 4.7 million hotels, flights, activities and more. As part of Booking Holdings, we employ 7 100+ people representing 95 + nationalities across 27 markets. Our culture is driven by experimentation, ownership, and collaborative innovation, empowering our teams to deliver the best experiences for customers worldwide.

Responsibilities

Spearhead the development, execution, and optimisation strategy for growing Agoda’s new & emerging marketing channels

Conduct end‑to‑end analysis of large, complex datasets related to channel performance, user behaviour, and market trends, translating raw data into actionable insights

Develop hypotheses, design experiments (e.g., A/B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data‑driven decisions for channel growth

Partner closely with various business functions to identify opportunities, analyse, and interpret trends or patterns in complex data sets using different techniques and tools such as SQL or Tableau

Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management

Qualifications

Minimum 3 years of experience as a Data Analyst in tech, consulting, e‑commerce, or digital marketing

Bachelor’s degree in Computer Science, Statistics, Mathematics, Engineering, Economics, or Finance

Strong analytical skills with the ability to translate data into actionable insights and impactful recommendations

Proficiency with business intelligence tools and data warehousing (SQL, Tableau, MS Excel)

Innovative problem‑solving ability, with a track record of tackling complex challenges creatively and adapting to evolving scenarios

Excellent stakeholder management & communication skills, capable of influencing senior leadership and collaborating across functions

Equal Opportunity Employer At Agoda, we pride ourselves on fostering an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. For more details please read our privacy policy.

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