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Puffy

AI-First Digital Marketing Manager (Meta & Paid Media)

Puffy, Chicago, Illinois, United States, 60290

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AI-First Digital Marketing Manager (Meta & Paid Media)

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Puffy

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Compensation & Location

Annual Salary:

USD $130K per annum + up to 25% Performance Bonus

Total Annual Package:

Up to USD $162,500

Location:

Remote

Mission Your Mission: Own and optimize multiple digital channels—primarily Meta, but also paid platforms across Google Ads, YouTube, and more—to drive aggressive revenue growth and measurable returns, while strategically contributing to Affiliate, SEM, SEO, and Email for an integrated, high-performance marketing ecosystem.

What Is In It For You

Architect a Multi-Channel Growth Engine with Full Autonomy.

Partner with the 1% – work directly with our Forbes Council Member CEO and a leadership team of proven experts.

Embrace Radical Flexibility – fully remote, build our global engine from anywhere.

Master an AI‑Native Toolbox – leverage AI-powered creative automation, attribution models, and DCO tools.

Responsibilities & Milestones

Own and optimize campaigns across Meta, Google Ads, YouTube, and emerging platforms.

Architect and launch a new, high-impact prospecting campaign from the ground up on a channel of your choice, delivering $75,000 in directly attributed revenue from US customers with a minimum 2.5x ROAS, building a foundation for a $1M+ quarterly revenue run rate.

Qualifications

5+ years of experience, with at least 2 years managing Meta campaigns for D2C brands with proven success driving revenue across multiple digital channels.

Working knowledge of the broader marketing ecosystem, including Affiliate, SEO, SEM, and Email, with ability to contribute to strategy.

Hands‑on knowledge of Google Ads, YouTube, and other performance marketing platforms, with a track record of meeting or exceeding ROAS goals.

Proficient in campaign tracking, attribution analysis, and data interpretation to make strategic decisions in campaign optimization.

Experience optimizing funnels from initial awareness through conversion, including ad‑to‑landing‑page optimization.

Ability to ideate compelling ad concepts and guide creative assets, working effectively with design teams.

Good‑to‑Have

Background in mattress, furniture, or home goods sector.

Experience with programmatic channels and TikTok Ads.

Familiar with automated ad creation tools and DCO.

Experience creating and optimizing video content for social and search platforms.

Knowledge of Meta Shopping features and other social commerce integrations.

Benefits

Monthly performance bonuses (up to 25%)

Comprehensive medical, dental, and vision insurance

Generous Paid Time Off (PTO) + US Public holidays

Access to AI-native tool stack

International team collaboration (14+ nationalities)

✅ 401(k) with Company Match

Free Puffy mattress post 6 months completion

$1,000 Puffy/Halo Board store credit post 1 year completion

Our Culture

Be the Owner – accountability for results, not activity.

Execute with Urgency – make thoughtful decisions quickly and act decisively.

Demand Excellence – solve hard problems that others can't.

Go All‑In – rally as one team when the mission demands it.

Ready to Shape Your Story? Click “Apply” and take the first step.

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