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Durahome Painting Plus

Marketing Assistant and Canvasser

Durahome Painting Plus, Saint Paul, Minnesota, United States, 55199

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Marketing Assistant - Field Marketing & Lead GenerationSaint Paul, MN | Full-Time Durahome Painting Plus is seeking an energetic, outgoing Marketing Assistant to drive our ground-level marketing efforts and generate qualified leads through direct community engagement. This hands‑on role combines traditional marketing activities with customer interaction, requiring someone who enjoys being out in the field, connecting with homeowners, and building our brand presence throughout the Twin Cities area. This position offers excellent opportunity for advancement into sales roles for the right candidate.

Key Responsibilities Field Marketing & Community Engagement

Execute door-to-door canvassing campaigns in targeted neighborhoods to generate painting project leads

Distribute marketing materials including flyers, brochures, and promotional items in strategic locations

Install and maintain yard signs, banners, and other promotional signage at active job sites and high‑traffic areas

Represent Durahome Painting Plus at community events, home shows, and local marketing opportunities

Build relationships with homeowners, gathering project information and scheduling follow‑up appointments

Lead Generation & Customer Outreach

Conduct cold calling campaigns to generate new business opportunities and schedule estimates

Schedule painting estimates and coordinate timing with homeowners and estimation team

Follow up on marketing inquiries and convert initial interest into scheduled appointments

Maintain accurate records of all lead generation activities and customer interactions in CRM system

Qualify prospects and gather essential project information to optimize estimation efficiency

Marketing Support & Brand Promotion

Execute marketing campaigns and promotional activities as directed by operations team

Monitor and report on effectiveness of various marketing channels and activities

Assist with social media content creation by capturing photos and videos of completed projects

Support marketing vendors and coordinate promotional material distribution

Maintain brand consistency across all customer touchpoints and marketing materials

Customer Service & Relationship Building

Provide exceptional first‑impression customer service during initial homeowner contact

Answer basic questions about services, scheduling, and company capabilities

Handle initial customer concerns and appropriately escalate complex issues

Build rapport with potential customers to enhance conversion rates and brand perception

Follow up with prospects to maintain engagement and move them through sales funnel

Administrative & Reporting

Maintain detailed records of daily activities, leads generated, and appointments scheduled

Prepare weekly reports on marketing activities, lead generation metrics, and conversion rates

Update CRM system with accurate customer information and interaction history

Coordinate with office team to ensure seamless handoff of scheduled estimates

Track marketing material inventory and coordinate reordering as needed

Who We're Looking For

Personality: Outgoing, confident, and comfortable approaching strangers in various settings

Communication: Excellent verbal communication skills with ability to build quick rapport with homeowners

Energy: High energy level with enthusiasm for outdoor work and physical activity (walking neighborhoods, carrying materials)

Reliability: Dependable with strong work ethic and ability to work independently with minimal supervision

Goal‑Oriented: Motivated by targets and metrics with desire to exceed performance expectations

Local Knowledge: Familiarity with Twin Cities area neighborhoods and communities preferred

Sales Interest: Genuine interest in learning sales skills with potential career advancement into estimation or sales roles

Experience & Skills

Previous experience in door-to-door sales, canvassing, or customer-facing roles preferred but not required

Background in construction, home improvement, or service industries a plus

Basic computer skills and ability to learn CRM systems

Valid driver's license with reliable transportation

Ability to work flexible hours including some evenings and weekends as needed

Physical ability to walk extensively and carry marketing materials

What We Offer

Competitive Compensation: $18-22/hour plus performance-based bonuses

Lead Generation Bonuses: 5% of gross profit for any self-generated leads that convert to projects with 50%+ gross margin

Performance Incentives: Bonuses for exceeding monthly lead generation and appointment setting targets

Career Advancement: Clear path to sales roles with commission opportunities for proven performers

Professional Development: Training in sales techniques, customer service, and construction industry knowledge

Growth Opportunities This role is designed as a stepping stone into our sales organization. High-performing Marketing Assistants will have opportunities to:

Advance to Estimator/Sales Representative positions with commission-based earning potential

Participate in sales training programs and professional development

Take on increased responsibility in business development and customer relationship management

Learn all aspects of the painting business from marketing through project completion

Our Company Values We seek candidates who embody our core values: Deliver What You Promise, Radical Transparency, Efficiency and Effectiveness, Continuous Improvement, Build Meaningful Relationships, Emotional Intelligence, and Meritocratic Decision Making.

Ideal Candidate Profile The perfect Marketing Assistant is someone who genuinely enjoys meeting new people, takes pride in representing a quality company, and is motivated by the challenge of turning cold prospects into satisfied customers. You should be comfortable working independently while being accountable to specific performance metrics and goals.

How to Apply Ready to be the face of Durahome Painting Plus in the community? We're looking for someone who combines marketing hustle with genuine customer service excellence. Join our team and build a foundation for a successful career in sales and business development.

Please submit your resume Please submit your resume along with a brief cover letter explaining why you're excited about field marketing and how you'd represent our brand in the community.

Durahome Painting Plus is an equal opportunity employer committed to creating an inclusive environment for all employees.

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