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Target

Manager Talent and Experiential

Target, Minneapolis, Minnesota, United States, 55400

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The pay range is $71,000 - $128,000. Pay is based on several factors which vary based on position, including labor markets, education, work experience and certifications.

Target cares about and invests in you as a team member so you can take care of yourself and your family. Eligible team members and their dependents receive comprehensive health benefits, including medical, vision, dental, life insurance and more. Other benefits include 401(k), employee discount, short‑term disability, long‑term disability, paid sick leave, paid national holidays and paid vacation.

About Us Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here.

About the Role As the Manager, Talent and Experiential, you will be part of our talent and experiential marketing team, bringing incremental value to the Target brand. You’ll manage end‑to‑end experiential strategy and execution for high‑impact programs that bring the Target brand to life in unforgettable ways. Anchored in business strategy, you will take a human approach to talent partnerships, ensuring all collaborations are mutually beneficial and authentically connected to Target’s brand priorities. You’ll collaborate closely with cross‑functional partners across Brand & Category Marketing, Creative, PR, Talent & Influencer Partnerships, Media Strategy, and Social Media to create culturally resonant, strategically sound, and visually stunning experiences. You will work with top‑tier agencies and creatives to push boundaries and generate buzzworthy activations that drive engagement and brand love both IRL and online. Travel and IRL presence is required up to 50% of the time to provide on‑the‑ground, in‑market support for our Experiential activations both locally (within the MSP area) and nationally (across the U.S.). Core responsibilities are described below.

What You’ll Do:

Manage experiential strategy from concept to execution

Collaborate with internal teams and external partners to ensure seamless integration across all marketing channels

Manage budgets, timelines, vendors, and agencies with confidence and clarity

Leverage cultural insights, trends, and guest behavior to shape experiences that feel relevant and shareable

About You:

8+ years of experience in Culture, Creative & Brand strategy, marketing, and event planning

Minimum 3 years of Experiential Marketing expertise across concept development, production, and execution of large‑scale activations, pop‑ups, and IRL brand moments

Pulse on culture and trends; leverage insights to shape timely, relevant, and shareable experiences

Strategic, big‑picture thinker who can anticipate, connect the dots, and activate teams

Strong creative strategy and business acumen with the ability to write compelling briefs and work against a defined strategy

Strategic thinker with experience synthesizing information to generate actionable insights

Ability to manage through ambiguity and serve as an objective partner that maintains a guest‑centric focus

Excellent interpersonal, communication, and collaboration skills; proven negotiation and problem‑solving abilities

Thrives in a fast‑paced environment with focused prioritization and the ability to hold partners accountable

Growth mindset (resiliency, curiosity, enthusiasm for the future, bias for action)

Comfortable taking risks, driving change, and supporting creativity

Ability to shape strategic narratives to inspire a shared vision with partners

Avid student of culture and deep passion for the partnerships space

Proven ability to build brand moments that scale across PR, social, and digital

Insatiably curious and culturally attuned, tapping into trends and influencers

Willing and able to travel and work flexible hours as needed to support activations

This position may be considered for a Remote or Hybrid (known internally as “Flex for Your Day”) work arrangement based on Target’s needs. A Remote arrangement means the team member works full‑time from a home or alternate location that is not a Target location, without a desk at a Target location, and may travel to HQ up to four times a year. A Hybrid/Flex arrangement means the team member’s core role may be performed either remote or onsite at a Target location depending on daily tasks. Work duties cannot be performed outside of the country of the primary work location unless otherwise prescribed by Target.

Benefits Eligibility Learn about benefits eligibility for this role: https://tgt.biz/BenefitsForYou_D

Americans with Disabilities Act (ADA) In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please contact candidate.accommodations@HRHelp.Target.com. Non‑accommodation‑related requests, such as application follow‑ups or technical issues, will not be addressed through this channel.

Application Deadline 11/14/2025

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