McDermott Will & Schulte
Marketing Manager, Transactions
McDermott Will & Schulte
Build your big career with McDermott Will & Schulte, a leading global law firm. The firm brings together more than 1,750 lawyers and 3,200 professionals and has been recognized as a top workplace by USA Today, Fortune, The American Lawyer, Vault, and others.
Job Description
The Marketing Manager, Transactions advances McDermott Will & Schulte’s market presence by leading high‑impact marketing programs for the firm’s Transactions Practice. This position combines strategic insights with hands‑on execution, drives integrated campaigns and content, and partners closely with cross‑functional teams, including firm leadership, to achieve goals.
Essential Functions and Responsibilities
Develop and execute strategic marketing programs that advance the Transactions Practice, in partnership with practice leaders and internal stakeholders.
Lead integrated marketing campaigns from strategy through execution, using data‑driven insights to monitor and optimize performance across channels.
Manage multi‑channel thought leadership and event marketing tactics (website, social, email) to elevate visibility and nurture leads.
Coordinate new lawyer integration, including writing and optimizing bios for the website.
Establish KPIs to assess effectiveness across digital channels using tools such as Google Analytics, Eloqua, lead scoring, and others.
Generate dashboards to evaluate campaign success, present to senior leaders, and make recommendations on marketing approaches and optimizations.
Monitor industry trends and competitor activities to identify key issues and opportunities.
Maintain a content calendar and develop multimedia content for each level of the marketing funnel.
Job Specifications
At least seven (7) years of experience in B2B marketing.
Bachelor’s degree in marketing, business administration, or a related field.
Hands‑on experience with contemporary marketing technology platforms.
Strong analytical skills to interpret data, tell an impact story, and make informed decisions.
Strong project management, interpersonal, relationship building, and verbal/written communication skills.
Ability to operate in an agile environment and iterate quickly.
Ability to apply test‑and‑learn methodologies and embrace change.
Compensation
Target Hiring Range: $115,000 – $161,000. Base pay is based on market location. Full‑time positions are eligible for a discretionary bonus and a comprehensive benefits package.
Physical Demands and Work Environment
While performing the duties of this job, the employee is required to sit, use hands, reach, stoop, talk, and hear.
Employee may occasionally lift up to twenty (20) pounds.
Typical indoor office environment.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales – Law Practice
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Build your big career with McDermott Will & Schulte, a leading global law firm. The firm brings together more than 1,750 lawyers and 3,200 professionals and has been recognized as a top workplace by USA Today, Fortune, The American Lawyer, Vault, and others.
Job Description
The Marketing Manager, Transactions advances McDermott Will & Schulte’s market presence by leading high‑impact marketing programs for the firm’s Transactions Practice. This position combines strategic insights with hands‑on execution, drives integrated campaigns and content, and partners closely with cross‑functional teams, including firm leadership, to achieve goals.
Essential Functions and Responsibilities
Develop and execute strategic marketing programs that advance the Transactions Practice, in partnership with practice leaders and internal stakeholders.
Lead integrated marketing campaigns from strategy through execution, using data‑driven insights to monitor and optimize performance across channels.
Manage multi‑channel thought leadership and event marketing tactics (website, social, email) to elevate visibility and nurture leads.
Coordinate new lawyer integration, including writing and optimizing bios for the website.
Establish KPIs to assess effectiveness across digital channels using tools such as Google Analytics, Eloqua, lead scoring, and others.
Generate dashboards to evaluate campaign success, present to senior leaders, and make recommendations on marketing approaches and optimizations.
Monitor industry trends and competitor activities to identify key issues and opportunities.
Maintain a content calendar and develop multimedia content for each level of the marketing funnel.
Job Specifications
At least seven (7) years of experience in B2B marketing.
Bachelor’s degree in marketing, business administration, or a related field.
Hands‑on experience with contemporary marketing technology platforms.
Strong analytical skills to interpret data, tell an impact story, and make informed decisions.
Strong project management, interpersonal, relationship building, and verbal/written communication skills.
Ability to operate in an agile environment and iterate quickly.
Ability to apply test‑and‑learn methodologies and embrace change.
Compensation
Target Hiring Range: $115,000 – $161,000. Base pay is based on market location. Full‑time positions are eligible for a discretionary bonus and a comprehensive benefits package.
Physical Demands and Work Environment
While performing the duties of this job, the employee is required to sit, use hands, reach, stoop, talk, and hear.
Employee may occasionally lift up to twenty (20) pounds.
Typical indoor office environment.
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales – Law Practice
#J-18808-Ljbffr