Gilead Sciences, Inc.
Associate Director, Integrated Insights - Market Research
Gilead Sciences, Inc., Foster City, California, United States, 94420
Associate Director, Integrated Insights - Market Research
United States - California - Foster City Commercial/Sales Operations Regular
The
Associate Director, Integrated Insights
will contribute to the Market Research efforts supporting Gilead's HIV US commercialization efforts for the HIV Treatment and Prevention therapeutic area. The market research you will conduct will focus primarily on Allied Healthcare Professionals (AHPs), Healthcare Providers (HCPs), and Key Opinion Leaders (KOLs). This is an individual contributor role.
Responsibilities
Work with key stakeholders, playing a key role in planning, development and execution of market research.
Manage HIV market research studies, including project objective, design, vendor selection and oversight, monitoring of data collection, data analysis and interpretation.
Develop relevant and compelling presentations of market research insights for key stakeholders, including Brand Leadership and Senior Management.
Manage and analyze competitive environment sales records, market penetration, market potential and future trends and make recommendations based on findings.
Keep abreast of key market events and work to understand potential impact.
Present insights to Senior Management, ability to tailor communications to maximize influence to key stakeholders.
Work with diverse counterparts (Analytics, Forecasting, Digital Strategy & Operations, Managed Markets, Brand team), compile and analyze statistical data on past sales and trends to interpret market trends and, as appropriate, recommend corrective courses of action.
Ability to integrate insights from disparate sources to develop and provide a comprehensive viewpoint and perspective.
Qualifications Basic Qualifications:
Bachelors in Psychology, Biology, Business, or related field plus 8 years of relevant experience in market research, sales/marketing analysis, preferably in the pharmaceutical or biotech industry. (Master's and 6 years of experience.)
Strong data analytical and interpretive skills. The ability to meaningfully portray and effectively communicate complex quantitative data in an easy-to-understand format is required.
Experience designing and conducting quantitative and qualitative primary and secondary market research. Demonstrated ability to ramp quickly and acquire in-depth knowledge and experience in a complex market.
Experience with global Sales and Marketing organizations and experience with pharmaceutical data sources.
Knowledge, Experience and Skills Needed:
Excellent project management skills and the ability to meet tight deadlines in an environment of competing and changing priorities.
Must have strong task management skills to include planning, prioritization, objective setting, and meeting management and plan execution.
Positive attitude and solutions-oriented approach. Creative problem solving. Open to new learnings and flexible in changing situations.
Ability to develop a market research commercial strategy in support of both in-line products and product launch. Able to operate in ambiguous situations and determine focused objectives and a clear path forward in the face of open questions.
Strong interpersonal skills with ability to lead, interact with, influence others, focus, resolve conflict and drive consensus among individuals from a variety of cultures and disciplines. Ability to work/collaborate with a variety of personalities and skillsets.
Strong communication and presentation skills with an ability to efficiently and productively communicate both orally and in writing to peers and senior management.
Ability to travel up to 10% of time.
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The
Associate Director, Integrated Insights
will contribute to the Market Research efforts supporting Gilead's HIV US commercialization efforts for the HIV Treatment and Prevention therapeutic area. The market research you will conduct will focus primarily on Allied Healthcare Professionals (AHPs), Healthcare Providers (HCPs), and Key Opinion Leaders (KOLs). This is an individual contributor role.
Responsibilities
Work with key stakeholders, playing a key role in planning, development and execution of market research.
Manage HIV market research studies, including project objective, design, vendor selection and oversight, monitoring of data collection, data analysis and interpretation.
Develop relevant and compelling presentations of market research insights for key stakeholders, including Brand Leadership and Senior Management.
Manage and analyze competitive environment sales records, market penetration, market potential and future trends and make recommendations based on findings.
Keep abreast of key market events and work to understand potential impact.
Present insights to Senior Management, ability to tailor communications to maximize influence to key stakeholders.
Work with diverse counterparts (Analytics, Forecasting, Digital Strategy & Operations, Managed Markets, Brand team), compile and analyze statistical data on past sales and trends to interpret market trends and, as appropriate, recommend corrective courses of action.
Ability to integrate insights from disparate sources to develop and provide a comprehensive viewpoint and perspective.
Qualifications Basic Qualifications:
Bachelors in Psychology, Biology, Business, or related field plus 8 years of relevant experience in market research, sales/marketing analysis, preferably in the pharmaceutical or biotech industry. (Master's and 6 years of experience.)
Strong data analytical and interpretive skills. The ability to meaningfully portray and effectively communicate complex quantitative data in an easy-to-understand format is required.
Experience designing and conducting quantitative and qualitative primary and secondary market research. Demonstrated ability to ramp quickly and acquire in-depth knowledge and experience in a complex market.
Experience with global Sales and Marketing organizations and experience with pharmaceutical data sources.
Knowledge, Experience and Skills Needed:
Excellent project management skills and the ability to meet tight deadlines in an environment of competing and changing priorities.
Must have strong task management skills to include planning, prioritization, objective setting, and meeting management and plan execution.
Positive attitude and solutions-oriented approach. Creative problem solving. Open to new learnings and flexible in changing situations.
Ability to develop a market research commercial strategy in support of both in-line products and product launch. Able to operate in ambiguous situations and determine focused objectives and a clear path forward in the face of open questions.
Strong interpersonal skills with ability to lead, interact with, influence others, focus, resolve conflict and drive consensus among individuals from a variety of cultures and disciplines. Ability to work/collaborate with a variety of personalities and skillsets.
Strong communication and presentation skills with an ability to efficiently and productively communicate both orally and in writing to peers and senior management.
Ability to travel up to 10% of time.
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