Abe
Senior LinkedIn Strategist (Remote US) - Future Opening
Abe, San Francisco, California, United States, 94199
Senior LinkedIn Strategist (Remote US) – Future Opening
Join to apply for the
Senior LinkedIn Strategist (Remote US) – Future Opening
role at
Abe
Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior Social Media Strategist of our dreams! Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences. If you're ready to be part of something bold and transformational, this is the role for you! We have experienced significant growth over the last few years and have stayed true to our culture, the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team! We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs). This role reports to the Associate Director and is a crucial part of the social media team. This role has a unique opportunity to be on the ground floor of a fast‑growing specialty agency.
Roles & Responsibilities
Oversee and lead a collection of Social Media accounts
Serve as direct support to client contacts
Weekly communication with any vendors or operational partners to ensure we are aligned on tasks, work quality, and process improvements
Build strategies for clients each quarter
Create, maintain, and optimize budgets for paid media campaigns
Provide fractional support for internal marketing in a boutique agency within Directive
Deeply understand client positioning and unique value propositions
Confirm lead routing is accurate within a CRM
Manage personal productivity and utilization
Work directly with the Associate Director to ensure internal and client goals are achieved
Understand the value of Programmatic campaigns
Drive cross‑sells, upsells and referrals via client relationships and professional network
Execute and optimize LinkedIn advertising campaigns, including ad copywriting, TAM development, and targeting to maximize ROI
What You Offer
4+ years experience at a performance/digital marketing agency, supporting B2B clients
Deep expertise across paid social advertising on LinkedIn Ads
Understanding of different LinkedIn ad units (conversation ads, document ads, CTV, etc.)
Proficiency with advertising platforms and tools such as LinkedIn Campaign Manager, ZoomInfo, 6Sense, and more
Ability to delegate to junior team members to ensure joint success
Strong understanding of paid media principles, including keyword research, ad copywriting, bid management, and optimization
Analytical skill using tools like Google Analytics, GA4, Excel or other analytics platforms
Ability to drive results and measure via OCT
Experience with audience segmentation by tier, job title, etc.
Proven, measurable success with mid‑market or enterprise accounts
Storytelling ability with data and strategy translation
Competitive, curious problem‑solver
Cutting‑edge industry awareness and passion for growth
Excellent organization, prioritization, and multi‑project management
Quality‑obsessed approach to advertising
Travel to visit clients approximately once per year, as needed
What Success Looks Like
Embody core values in every interaction internally and externally
Effectively manage about five mid‑tier and enterprise accounts
Meet and exceed department‑level KPIs, such as client growth and goal attainment (core KPIs: client NSMs and Client Satisfaction scores)
Build client trust and relationships that create consistent renewals
Cross‑sell services aligned with client goals and objectives
Communicate results clearly to client points of contact and executives
Make exceptional strategic decisions for account direction
Benefits
Living wage; annual base salary range $85,000–$95,000 (estimate; may vary by compensation practices)
Medical, dental, vision, disability, and life insurance coverage for you and your family, including a 100% employer‑paid plan for you and 50% employer contribution for dependents
Mental health: access to certified therapists through Spring Health and Headspace membership
Physical health: physical therapy through Omada, fertility support through Carrot, Aaptiv virtual workouts, and One Medical membership
Time off: Unlimited PTO (2‑week minimum), paid company holidays, birthday off, end‑of‑year recharge (Closed Dec 24–Jan 1), paid parental leave
Financial: traditional and Roth 401(k) with a 3% company match
Bonus: annual bonus based on tenure, increasing over time
Work Environment Requirements As a remote‑first company, you’ll have the ability to work from anywhere in the US, with the option to visit our state‑of‑the‑art offices in Irvine, California. Some positions accommodate global locations (Canada, UK, Australia) requiring legal work authorization in that country. This role is 100% virtual from your home office. Collaboration occurs via Zoom, Slack, and standard office productivity tools. Required: reliable internet, ability to remain stationary for extended periods, and a professional background. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.
Additional Information At Abe, People First is a core value. We’re committed to fostering a diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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Senior LinkedIn Strategist (Remote US) – Future Opening
role at
Abe
Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior Social Media Strategist of our dreams! Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences. If you're ready to be part of something bold and transformational, this is the role for you! We have experienced significant growth over the last few years and have stayed true to our culture, the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team! We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs). This role reports to the Associate Director and is a crucial part of the social media team. This role has a unique opportunity to be on the ground floor of a fast‑growing specialty agency.
Roles & Responsibilities
Oversee and lead a collection of Social Media accounts
Serve as direct support to client contacts
Weekly communication with any vendors or operational partners to ensure we are aligned on tasks, work quality, and process improvements
Build strategies for clients each quarter
Create, maintain, and optimize budgets for paid media campaigns
Provide fractional support for internal marketing in a boutique agency within Directive
Deeply understand client positioning and unique value propositions
Confirm lead routing is accurate within a CRM
Manage personal productivity and utilization
Work directly with the Associate Director to ensure internal and client goals are achieved
Understand the value of Programmatic campaigns
Drive cross‑sells, upsells and referrals via client relationships and professional network
Execute and optimize LinkedIn advertising campaigns, including ad copywriting, TAM development, and targeting to maximize ROI
What You Offer
4+ years experience at a performance/digital marketing agency, supporting B2B clients
Deep expertise across paid social advertising on LinkedIn Ads
Understanding of different LinkedIn ad units (conversation ads, document ads, CTV, etc.)
Proficiency with advertising platforms and tools such as LinkedIn Campaign Manager, ZoomInfo, 6Sense, and more
Ability to delegate to junior team members to ensure joint success
Strong understanding of paid media principles, including keyword research, ad copywriting, bid management, and optimization
Analytical skill using tools like Google Analytics, GA4, Excel or other analytics platforms
Ability to drive results and measure via OCT
Experience with audience segmentation by tier, job title, etc.
Proven, measurable success with mid‑market or enterprise accounts
Storytelling ability with data and strategy translation
Competitive, curious problem‑solver
Cutting‑edge industry awareness and passion for growth
Excellent organization, prioritization, and multi‑project management
Quality‑obsessed approach to advertising
Travel to visit clients approximately once per year, as needed
What Success Looks Like
Embody core values in every interaction internally and externally
Effectively manage about five mid‑tier and enterprise accounts
Meet and exceed department‑level KPIs, such as client growth and goal attainment (core KPIs: client NSMs and Client Satisfaction scores)
Build client trust and relationships that create consistent renewals
Cross‑sell services aligned with client goals and objectives
Communicate results clearly to client points of contact and executives
Make exceptional strategic decisions for account direction
Benefits
Living wage; annual base salary range $85,000–$95,000 (estimate; may vary by compensation practices)
Medical, dental, vision, disability, and life insurance coverage for you and your family, including a 100% employer‑paid plan for you and 50% employer contribution for dependents
Mental health: access to certified therapists through Spring Health and Headspace membership
Physical health: physical therapy through Omada, fertility support through Carrot, Aaptiv virtual workouts, and One Medical membership
Time off: Unlimited PTO (2‑week minimum), paid company holidays, birthday off, end‑of‑year recharge (Closed Dec 24–Jan 1), paid parental leave
Financial: traditional and Roth 401(k) with a 3% company match
Bonus: annual bonus based on tenure, increasing over time
Work Environment Requirements As a remote‑first company, you’ll have the ability to work from anywhere in the US, with the option to visit our state‑of‑the‑art offices in Irvine, California. Some positions accommodate global locations (Canada, UK, Australia) requiring legal work authorization in that country. This role is 100% virtual from your home office. Collaboration occurs via Zoom, Slack, and standard office productivity tools. Required: reliable internet, ability to remain stationary for extended periods, and a professional background. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.
Additional Information At Abe, People First is a core value. We’re committed to fostering a diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
#J-18808-Ljbffr