Monks
Director, Digital Strategy (Remote)
at
Monks
Join Monks to support large B2B client engagements and shape full‑funnel paid media strategies that drive pipeline impact and revenue outcomes. Our agency thrives on strategic partnership and translating business objectives into integrated media plans.
About The Role
As Director of Digital Strategy, you will lead strategy and communication for our largest B2B clients, owning roadmap development, media plan architecture, forecasting, and performance reporting. Your focus will be on delivering high‑performing programs that connect brand and demand, integrating ABM, intent data, and CRM‑based measurement to drive business value.
We look for B2B fluency, media leadership, and commercial acumen in a fast‑paced, outcome‑driven environment. You will guide client growth, mentor junior members and elevate how we deliver strategic media services.
Key Responsibilities
Lead day‑to‑day strategy and client communications for 2–3 enterprise and mid‑market B2B accounts with $500K+/month in media spend.
Own client growth, retention and roadmap development, focusing on pipeline generation, acceleration and revenue impact.
Architect integrated media plans across paid search, LinkedIn, programmatic, YouTube, ABM and affiliate to support demand and brand goals.
Translate sales and marketing objectives into clear paid media strategies aligned to buying stages, personas and account segments.
Guide media forecasting, annual planning and performance reporting with a focus on funnel‑stage attribution and lead quality.
Collaborate with data and CRM teams to optimize toward business outcomes—MQLs, SAOs and revenue—using back‑end data sources such as Salesforce and HubSpot.
Identify opportunities for channel expansion, creative testing and new tactics to increase relevance and performance across the buying journey.
Partner with client marketing and sales stakeholders for tight alignment between campaign strategy, messaging and GTM motion.
About You
7+ years of digital marketing experience with a strong focus on B2B performance strategy.
Proven success leading paid media programs for enterprise or mid‑market B2B clients.
Deep understanding of full‑funnel marketing and account‑based strategies across digital channels.
Experience translating CRM data and sales metrics into actionable media insights.
Skilled in media forecasting, budget allocation and measurement frameworks (including multi‑touch attribution, MMM and incrementality testing).
Comfortable presenting strategy and performance insights to CMOs, VPs of Marketing and revenue leaders.
Collaborative leader who enjoys cross‑functional team success.
Strategic thinker with a performance mindset—balancing long‑term growth strategy with day‑to‑day optimization.
Known for driving clarity, creativity and innovation in complex B2B environments.
Bachelor’s degree or equivalent work experience.
At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias.
Benefits
Excellent, full coverage medical, dental and vision insurance.
Generous PTO and 15 company‑wide holidays.
401(k) with company contribution.
Paid parental leave.
Work‑life balance with an emphasis on personal well‑being.
Career growth in a disruptor space and entrepreneurial opportunities within the Monks network.
A globally diverse and inclusive culture with employee resource groups.
Authentic commitment to DEI efforts and sustainable growth.
Salary Range
$118,000—$139,000 USD
About Monks
Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines a wide range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise‑grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.
Monks has been recognized with numerous industry awards, including the Forrester Wave™: Global Marketing Services, Adweek’s fast‑growing lists, Cannes Lions Top 10, ArEx’s Programmatic Power Players, and the 2024 Excellence in Artificial Intelligence Awards.
We are an equal‑opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves.
RTO Policy
This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week in accordance with the company’s then‑current RTO policy.
Monks has provided a compensation range that represents its good faith estimate of salary for this position. The final salary will be determined based on job‑related factors.
#J-18808-Ljbffr
at
Monks
Join Monks to support large B2B client engagements and shape full‑funnel paid media strategies that drive pipeline impact and revenue outcomes. Our agency thrives on strategic partnership and translating business objectives into integrated media plans.
About The Role
As Director of Digital Strategy, you will lead strategy and communication for our largest B2B clients, owning roadmap development, media plan architecture, forecasting, and performance reporting. Your focus will be on delivering high‑performing programs that connect brand and demand, integrating ABM, intent data, and CRM‑based measurement to drive business value.
We look for B2B fluency, media leadership, and commercial acumen in a fast‑paced, outcome‑driven environment. You will guide client growth, mentor junior members and elevate how we deliver strategic media services.
Key Responsibilities
Lead day‑to‑day strategy and client communications for 2–3 enterprise and mid‑market B2B accounts with $500K+/month in media spend.
Own client growth, retention and roadmap development, focusing on pipeline generation, acceleration and revenue impact.
Architect integrated media plans across paid search, LinkedIn, programmatic, YouTube, ABM and affiliate to support demand and brand goals.
Translate sales and marketing objectives into clear paid media strategies aligned to buying stages, personas and account segments.
Guide media forecasting, annual planning and performance reporting with a focus on funnel‑stage attribution and lead quality.
Collaborate with data and CRM teams to optimize toward business outcomes—MQLs, SAOs and revenue—using back‑end data sources such as Salesforce and HubSpot.
Identify opportunities for channel expansion, creative testing and new tactics to increase relevance and performance across the buying journey.
Partner with client marketing and sales stakeholders for tight alignment between campaign strategy, messaging and GTM motion.
About You
7+ years of digital marketing experience with a strong focus on B2B performance strategy.
Proven success leading paid media programs for enterprise or mid‑market B2B clients.
Deep understanding of full‑funnel marketing and account‑based strategies across digital channels.
Experience translating CRM data and sales metrics into actionable media insights.
Skilled in media forecasting, budget allocation and measurement frameworks (including multi‑touch attribution, MMM and incrementality testing).
Comfortable presenting strategy and performance insights to CMOs, VPs of Marketing and revenue leaders.
Collaborative leader who enjoys cross‑functional team success.
Strategic thinker with a performance mindset—balancing long‑term growth strategy with day‑to‑day optimization.
Known for driving clarity, creativity and innovation in complex B2B environments.
Bachelor’s degree or equivalent work experience.
At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias.
Benefits
Excellent, full coverage medical, dental and vision insurance.
Generous PTO and 15 company‑wide holidays.
401(k) with company contribution.
Paid parental leave.
Work‑life balance with an emphasis on personal well‑being.
Career growth in a disruptor space and entrepreneurial opportunities within the Monks network.
A globally diverse and inclusive culture with employee resource groups.
Authentic commitment to DEI efforts and sustainable growth.
Salary Range
$118,000—$139,000 USD
About Monks
Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines a wide range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise‑grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.
Monks has been recognized with numerous industry awards, including the Forrester Wave™: Global Marketing Services, Adweek’s fast‑growing lists, Cannes Lions Top 10, ArEx’s Programmatic Power Players, and the 2024 Excellence in Artificial Intelligence Awards.
We are an equal‑opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves.
RTO Policy
This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week in accordance with the company’s then‑current RTO policy.
Monks has provided a compensation range that represents its good faith estimate of salary for this position. The final salary will be determined based on job‑related factors.
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