Ericsson
Join to apply for the
Director of Global Sales Development
role at
Ericsson .
This hybrid position requires onsite work two days a week at the Ericsson office in either Plano, Texas, or Boise, Idaho. Relocation is not offered. Ericsson Enterprise Wireless Solutions Inc. does not sponsor U.S. work authorizations (H-1B, O-1, TN) and does not hire F-1 holders working on EAD.
Grow with us! The Director of Global Sales Development leads and scales a global team of approximately 15 Business Development Representatives (BDRs) who generate qualified meetings, sales‑accepted opportunities (SAOs), and early‑stage pipeline for the global Sales organization. The leader develops and executes a cohesive global strategy for inbound and outbound prospecting, aligns closely with Ericsson Enterprise Wireless Marketing and Sales leadership, and drives operational excellence across all aspects of the BDR motion.
What you will do: Team Leadership & Strategic Direction
Lead, mentor, and develop a global Business Development team, including team leads and individual contributors.
Contribute to the global strategy for pipeline generation, covering inbound, outbound, and target‑account motions aligned with marketing campaigns and Sales/GTM strategies.
Establish a high‑performance culture grounded in accountability, coaching, and professional development.
Develop career growth frameworks and readiness programs to promote individuals within the department or for roles in Sales or Marketing across the company.
Pipeline Generation & Performance Management
Own the BDR organization’s core success metrics: qualified meetings booked, SAOs delivered, and pipeline created.
Build repeatable systems and processes that improve outreach quality, booking‑to‑SAO conversion rates, and handoff efficiency.
Monitor and analyze daily/weekly KPIs, productivity trends, conversion metrics, and territory coverage to ensure global consistency and performance.
Optimize resourcing across regions (Americas, EMEA, APAC).
Operational Excellence & Process Optimization
Partner with Sales Operations and Regional Sales Leaders to ensure tight alignment on qualification criteria and territory assignment.
Standardize outbound messaging, call guides, and sequence structures.
Collaborate with Marketing Operations to refine lead scoring, routing, SLAs, and scalable follow‑up processes.
Oversee adoption and best practices for BDR tech stack tools with a focus on leveraging AI.
Cross‑Functional Collaboration
Work closely with Growth Marketing to align on campaign strategy, persona development, messaging, and lead prioritization.
Provide feedback loops to Demand Generation, Product Marketing, and Regional Field Marketing.
Represent the BDR function across GTM planning, QBRs, pipeline reviews, and cross‑functional initiatives.
Training, Enablement & Global Readiness
Lead global onboarding and ongoing training for BDRs.
Partner with Sales Enablement to build continuous alignment/best‑practice programs with Sales.
Ensure consistent delivery of high‑quality meeting preparation and qualification standards.
Reporting & Insights
Deliver executive‑ready summary reporting.
Use data‑driven insights to recommend changes in campaigns, targeting, hiring plans, and GTM strategy.
The skills you bring: Experience
10+ years of experience in Business Development roles within B2B technology.
5+ years leading global BDR/SDR teams.
Experience in networking equipment or related infrastructure technology preferred.
Proven success meeting or exceeding meeting, SAO, and pipeline targets.
Skills & Competencies
Strong leadership and coaching capabilities.
Strong operational acumen and funnel‑analysis skills.
Deep knowledge of modern BDR tech stacks.
Excellent communication and collaboration skills.
Education
Bachelor’s degree required.
Seniority level Not Applicable
Employment type Full‑time
Job function Other
Industries Telecommunications
#J-18808-Ljbffr
Director of Global Sales Development
role at
Ericsson .
This hybrid position requires onsite work two days a week at the Ericsson office in either Plano, Texas, or Boise, Idaho. Relocation is not offered. Ericsson Enterprise Wireless Solutions Inc. does not sponsor U.S. work authorizations (H-1B, O-1, TN) and does not hire F-1 holders working on EAD.
Grow with us! The Director of Global Sales Development leads and scales a global team of approximately 15 Business Development Representatives (BDRs) who generate qualified meetings, sales‑accepted opportunities (SAOs), and early‑stage pipeline for the global Sales organization. The leader develops and executes a cohesive global strategy for inbound and outbound prospecting, aligns closely with Ericsson Enterprise Wireless Marketing and Sales leadership, and drives operational excellence across all aspects of the BDR motion.
What you will do: Team Leadership & Strategic Direction
Lead, mentor, and develop a global Business Development team, including team leads and individual contributors.
Contribute to the global strategy for pipeline generation, covering inbound, outbound, and target‑account motions aligned with marketing campaigns and Sales/GTM strategies.
Establish a high‑performance culture grounded in accountability, coaching, and professional development.
Develop career growth frameworks and readiness programs to promote individuals within the department or for roles in Sales or Marketing across the company.
Pipeline Generation & Performance Management
Own the BDR organization’s core success metrics: qualified meetings booked, SAOs delivered, and pipeline created.
Build repeatable systems and processes that improve outreach quality, booking‑to‑SAO conversion rates, and handoff efficiency.
Monitor and analyze daily/weekly KPIs, productivity trends, conversion metrics, and territory coverage to ensure global consistency and performance.
Optimize resourcing across regions (Americas, EMEA, APAC).
Operational Excellence & Process Optimization
Partner with Sales Operations and Regional Sales Leaders to ensure tight alignment on qualification criteria and territory assignment.
Standardize outbound messaging, call guides, and sequence structures.
Collaborate with Marketing Operations to refine lead scoring, routing, SLAs, and scalable follow‑up processes.
Oversee adoption and best practices for BDR tech stack tools with a focus on leveraging AI.
Cross‑Functional Collaboration
Work closely with Growth Marketing to align on campaign strategy, persona development, messaging, and lead prioritization.
Provide feedback loops to Demand Generation, Product Marketing, and Regional Field Marketing.
Represent the BDR function across GTM planning, QBRs, pipeline reviews, and cross‑functional initiatives.
Training, Enablement & Global Readiness
Lead global onboarding and ongoing training for BDRs.
Partner with Sales Enablement to build continuous alignment/best‑practice programs with Sales.
Ensure consistent delivery of high‑quality meeting preparation and qualification standards.
Reporting & Insights
Deliver executive‑ready summary reporting.
Use data‑driven insights to recommend changes in campaigns, targeting, hiring plans, and GTM strategy.
The skills you bring: Experience
10+ years of experience in Business Development roles within B2B technology.
5+ years leading global BDR/SDR teams.
Experience in networking equipment or related infrastructure technology preferred.
Proven success meeting or exceeding meeting, SAO, and pipeline targets.
Skills & Competencies
Strong leadership and coaching capabilities.
Strong operational acumen and funnel‑analysis skills.
Deep knowledge of modern BDR tech stacks.
Excellent communication and collaboration skills.
Education
Bachelor’s degree required.
Seniority level Not Applicable
Employment type Full‑time
Job function Other
Industries Telecommunications
#J-18808-Ljbffr