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SalaryGuide

Chief Marketing Officer

SalaryGuide, New York, New York, us, 10261

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Responsibilities

Develop and execute the company's marketing strategy across brand, digital, and growth initiatives.

Drive demand generation and ensure consistent lead flow for sales and business units.

Oversee brand positioning, messaging, and corporate communications.

Manage multi-channel marketing efforts, including digital, performance, content, and events.

Align marketing activities with product, sales, and business strategy to support revenue growth.

Lead market and competitor research to guide strategic decisions and go-to-market planning.

Strengthen the company's presence across online channels, partnerships, and industry communities.

Develop data-driven marketing models, performance dashboards, and measurable KPIs.

Requirements

Approximately 8-12 years of total experience in marketing or related functions, including at least 3-5 years in senior leadership roles (e.g., GM, Director, Head of Marketing).

Proven ability to lead marketing organizations and scale brand, digital, and demand generation performance.

Strong capability in designing and executing data-driven, ROI-focused marketing strategies.

Deep understanding of digital channels, performance marketing, marketing automation, and analytics.

Experience collaborating closely with Sales, Product, and Executive teams to support revenue growth.

Skilled in brand management, corporate communications, and strategic storytelling.

Proficiency with marketing platforms and analytics tools (HubSpot, GA4, LinkedIn Campaign Manager, etc.).

Strong communication and stakeholder management across internal and external partners.

Preferred

Professionalism

Excellent communication and interpersonal skills

Strong planning, organizational and project management

Analytical & Critical thinking skill

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