GLD
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This range is provided by GLD. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
GLD is a scaled, culture-forward jewelry brand entering its next phase of ecommerce maturity.
We’re hiring a Vice President of Ecommerce to be the operator and intellectual hub of our digital commerce engine — owning website performance, lifecycle (email/SMS), and marketplaces, and helping evolve how brand and performance work together.
This is a hands‑on leadership role for someone who loves the details, thrives in fast, collaborative problem‑solving, and knows how to turn rigor into results. You’ll work closely with the CEO and senior leaders on real tradeoffs that directly impact growth and long‑term value.
If you prefer managing from a distance or operating at 30,000 feet, this role will not be the right fit.
What You’ll Own Ecommerce Performance & Conversion
Own site performance with a focus on conversion, funnel efficiency, and experimentation
Increase testing velocity and raise the bar on data‑driven decision making
Evaluate UX changes, plugins, and features with discipline — balancing upside, speed, complexity, and long‑term health
Help reduce promo dependence over time without disrupting topline momentum
Website & UX
Lead continuous improvement of the site experience in a high‑volume Shopify environment
Partner closely with frontend developers to ship, test, learn, and iterate quickly
Help evolve the site to be more brand‑forward while maintaining strong performance
Lifecycle (Email & SMS)
Lead lifecycle marketing with emphasis on new customer conversion and early lifecycle optimization
Pressure‑test flows, segmentation, testing plans, and measurement
Ensure lifecycle supports growth without becoming overly promotional or brand‑dilutive
Marketplaces
Own marketplaces as a profitable growth pillar
Manage a marketplace leader with clear accountability to revenue and margin
Expand thoughtfully into new platforms as opportunity warrants
Directly manage senior ecommerce leaders across site, lifecycle, and marketplaces
Operate deeply in the details while maintaining senior‑level judgment
Be comfortable debating ideas, pressure‑testing assumptions, and changing course with data
Partner closely with brand, analytics, marketing, and operations leaders
What We’re Looking For
Deep, current ecommerce leadership experience (Shopify experience strongly preferred)
Proven operator across conversion optimization, lifecycle marketing, and experimentation
Experience building and leading high‑performing teams
Exceptionally smart, curious, and detail‑oriented
Comfortable challenging ideas — and being challenged in return
Invested in brand, customer experience, and long‑term value creation
Compensation
Competitive cash compensation with meaningful upside
Equity considered over time
Company‑wide bonus tied to EBITDA
This Role Is Not For You If
You rely heavily on agencies for core thinking and execution
You haven’t been close to ecommerce execution in recent years
You avoid details or hard tradeoffs
You optimize metrics without regard for brand or customer trust
Seniority level Executive
Employment type Full‑time
Job function Marketing and Information Technology
Industries Retail Apparel and Fashion, Internet Marketplace Platforms, and Retail
Benefits
Medical insurance
Vision insurance
401(k)
#J-18808-Ljbffr
This range is provided by GLD. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
GLD is a scaled, culture-forward jewelry brand entering its next phase of ecommerce maturity.
We’re hiring a Vice President of Ecommerce to be the operator and intellectual hub of our digital commerce engine — owning website performance, lifecycle (email/SMS), and marketplaces, and helping evolve how brand and performance work together.
This is a hands‑on leadership role for someone who loves the details, thrives in fast, collaborative problem‑solving, and knows how to turn rigor into results. You’ll work closely with the CEO and senior leaders on real tradeoffs that directly impact growth and long‑term value.
If you prefer managing from a distance or operating at 30,000 feet, this role will not be the right fit.
What You’ll Own Ecommerce Performance & Conversion
Own site performance with a focus on conversion, funnel efficiency, and experimentation
Increase testing velocity and raise the bar on data‑driven decision making
Evaluate UX changes, plugins, and features with discipline — balancing upside, speed, complexity, and long‑term health
Help reduce promo dependence over time without disrupting topline momentum
Website & UX
Lead continuous improvement of the site experience in a high‑volume Shopify environment
Partner closely with frontend developers to ship, test, learn, and iterate quickly
Help evolve the site to be more brand‑forward while maintaining strong performance
Lifecycle (Email & SMS)
Lead lifecycle marketing with emphasis on new customer conversion and early lifecycle optimization
Pressure‑test flows, segmentation, testing plans, and measurement
Ensure lifecycle supports growth without becoming overly promotional or brand‑dilutive
Marketplaces
Own marketplaces as a profitable growth pillar
Manage a marketplace leader with clear accountability to revenue and margin
Expand thoughtfully into new platforms as opportunity warrants
Directly manage senior ecommerce leaders across site, lifecycle, and marketplaces
Operate deeply in the details while maintaining senior‑level judgment
Be comfortable debating ideas, pressure‑testing assumptions, and changing course with data
Partner closely with brand, analytics, marketing, and operations leaders
What We’re Looking For
Deep, current ecommerce leadership experience (Shopify experience strongly preferred)
Proven operator across conversion optimization, lifecycle marketing, and experimentation
Experience building and leading high‑performing teams
Exceptionally smart, curious, and detail‑oriented
Comfortable challenging ideas — and being challenged in return
Invested in brand, customer experience, and long‑term value creation
Compensation
Competitive cash compensation with meaningful upside
Equity considered over time
Company‑wide bonus tied to EBITDA
This Role Is Not For You If
You rely heavily on agencies for core thinking and execution
You haven’t been close to ecommerce execution in recent years
You avoid details or hard tradeoffs
You optimize metrics without regard for brand or customer trust
Seniority level Executive
Employment type Full‑time
Job function Marketing and Information Technology
Industries Retail Apparel and Fashion, Internet Marketplace Platforms, and Retail
Benefits
Medical insurance
Vision insurance
401(k)
#J-18808-Ljbffr